Karya WiseTribe Education Primary Function: Identitas Visual ku Somethink Brand nyaéta pamenang anu dihormat pisan tina 2020 A' Design Award Perak anu bergengsi dina Katégori Kompetisi Grafis.

PerakGrafis· 2020

WiseTribe Education Primary Function: Identitas Visual

ku Somethink Brand

Klién: WiseTribe education

Pamenang A' Design Award Perak dina Katégori Grafis

49,805

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #97579

Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan WiseTribe Education Primary Function: Identitas Visual

WiseTribe Education mangrupa hiji identitas visual anu dijieun pikeun organisasi atikan anu ngalayanan barudak ti mimiti lahir dugi ka umur dua welas taun. Ngaran merek Cina weisi kadéngéna sarua jeung kecap Inggris wise, anu ogé ngandung harti mikir. Identitas ieu ngagunakeun kombinasi warna anu wani jeung grafis panambah pikeun nembongkeun kabébasan jeung imajinasi. Karakter maskot, kaasup tokoh pribumi, dinosaurus, tangkal kabijaksanaan sarta hiji planét, mantuan barudak pikeun raket jeung merek. Identitas ieu diterapkeun kana poster, témplat média sosial, kartu ngaran, amplop sarta lambang.

Pangakuan

Ngeunaan A' Design Award Perak

WiseTribe Education Primary Function: Identitas Visual mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. WiseTribe Education Primary Function: Identitas Visual diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. WiseTribe Education Primary Function: Identitas Visual mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: The Wise Tribe is a education organization. Focus on children between 0 and 12 years old.The brand's Chinese name "weisi" is a homonym for "wise" in English., which is also the meaning of thinking. They hope the brand can be more close to children, like the original tribe, accompany the growth of children. They believe that children grow up with infinite possibilities, Therefore, the brand should be like children, with infinite imagination space.
Diménsi & Bungkusan: Writing paper:210mm (width) *285mm (length), Business card:90mm (width)*55mm(length), The badge:50mm(width)*50mm(length)
Tag: Brand, logo, Visual Identity, Education, child
Téknologi Produksi: Templates for posters and social media, business cards, envelopes, badges.
Tantangan Desain: In recent years, the concept of STEM teaching has not yet emerged in China, and people are still ignorant of the concept of "children's recreation center" or "interest enlightenment education". As a new brand of diversified interest enlightenment education, the Wise Tribe is facing the conceptual challenge of the whole traditional enlightenment education market. And how they can visually differentiate themselves from other brands in the market.
Panalungtikan: Blooming in the soil of tribal freedom is the core idea of this case. In the whole design process, combining the characteristics of multi-dimensional education and teaching resources of the brand, they adopted more bold combination methods in brand color, auxiliary graphics, etc., to make the brand full of infinite possibilities and vitality, and created various forms of IP images for it.
Inspirasi: The wise tribe, which means the most primitive enlightenment fire and intelligent division of labor, is a state of being unrestrained by rules and full of inspiration. If it is designed with a single image, it is likely to fall into the routine of conventional machinery.Blooming in the soil of tribal freedom is the core idea of this case. They adopted more bold combination methods in brand color, auxiliary graphics, etc., to make the brand full of infinite possibilities and vitality.
Durasi Proyék: The project started in January 2018 in Guangzhou, China.
Alur Operasi: Within the brand, They have joined the Wise indigenous people, the wise dinosaur, the wise wisdom tree and the mascot of the wise planet, so that the children can communicate with the brand better.
Anggota Tim: Astro Wong
Dorne Tsui
Jr Deng
Krédit Gambar: Image #1: Designer Astro Wong, WiseTribe education, 2018.
Image #2: Designer Astro Wong, WiseTribe education, 2018.
Image #3: Designer Astro Wong, WiseTribe education, 2018.
Image #4: Designer Astro Wong, WiseTribe education, 2018.
Image #5: Designer Astro Wong, WiseTribe education, 2018.