Mai Meng Konsertturné av Katie Tai and Ciang Fan - OCT Ent.

Designen Mai Meng Konsertturné av Katie Tai and Ciang Fan - OCT Ent. är en högt ansedd vinnare av den mycket prestigefyllda 2026 A' Design Award i Guld i tävlingskategorin Evenemangs- och Händelsedesign.

GuldEvenemang· 2026

Mai Meng Konsertturné

av Katie Tai and Ciang Fan - OCT Ent.

Klient: OCT Entertainment Co., Ltd.

Vinnare av A' Design Award i Guld i kategorin Evenemang

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Färger

Designen

Om Mai Meng Konsertturné

Mai Meng, med titeln Treasure The Moment, är en konsertturné som markerar trettiofem år av en karriär inom mandopop. Turnén kombinerar nytolkade klassiska låtar med en minimalistisk scendesign. Modulära, flyttbara och transparenta LED-paneler visar högupplösta visuella bilder anpassade efter varje låts stämning. Ljussättningen är synkroniserad med musikens tempo, och ljudet anpassas efter varje arena. Stadsspecifika låtar, allsång live och gömda handskrivna brev bjuder in publiken att delta. Turnén är avsedd att förena mångåriga lyssnare med en yngre publik.

Erkännandet

Om A' Design Award i Guld

Mai Meng Konsertturné är vinnare av A' Design Award i Guld, ett oerhört prestigefyllt erkännande som tilldelas förstklassiga, underbara och enastående designverk. Guldvinnare är utomordentligt innovativa, visionära och glamoröst bländande skapelser som speglar sina formgivares briljans, visdom och skicklighet. Mai Meng Konsertturné förväntas vara en högt prisad, trendsättande och monumental uppfinning som levererar oöverträffat värde. Detta vinnande verk i A' Design Award i Guld är ett spektakulärt, respekterat projekt som i hög grad gagnar och flyttar fram gränserna för konst, vetenskap, design och teknik. Mai Meng Konsertturné skapar intensiva känslor av längtan, väcker passion, uppmuntrar kreativitet och fascinerar oss.

Bakom designen

Presskit

Erkännanden, teammedlemmar och tekniska detaljer tillhandahållna av designern.

Unika egenskaper: Treasure The Moment is one of the most heartfelt Mandopop events in 2025. Conceived and collectively produced by legendary artist Mai Meng, the concert blends reimagined classics, immersive stage design, and poetic visuals to awaken generational memories and move new audiences alike.

Centering on themes of companionship and nostalgia, it traces a 35 year musical journey of Mai Meng, transforming the performance into a shared emotional experience, a timeless tribute to love, memory, and the power of music.
Dimensioner & förpackning: Core touring team: ~50 people covering staging, audio, lighting, video, artist & logistics. Main stage: approx. W24,000–26,000 mm × D15,000–18,000 mm. LED screens: 200 m², using P3 high-resolution irregular modules. Audio: dual side line arrays (12–16 units each), with subwoofers front and below stage. Lighting: 300–400 moving lights including beams, spots, washes, and lasers.
Taggar: Mai Meng, 35th anniversary, concert tour, stage design, Event
Produktionsteknik: We adopted a poetic minimalism concept, merging 90s nostalgia with modern stage tech. Using fan research, mood mapping, and lyrical analysis, we designed visuals with modular, movable, transparent LED panels and high-resolution simulated 3D effects to reflect each song’s mood. Lighting synced to BPM and emotion, while sound was venue-tailored. Cloud-based coordination enabled consistency across cities, ensuring each performance felt immersive and emotionally true.
Designutmaning: Balancing classic charm with creative innovation was key. We kept the essence of Mai Meng’s songs while using minimalist staging and new arrangements to evoke freshness without losing authenticity. To connect with Gen Z, we collaborated with fan communities, used short videos, and influencer marketing to reframe her image—from “parents’ idol” to a warm, relatable voice. Touring across diverse cities, we adapted technical plans and rehearsals for each venue, ensuring every show delivered consistent quality and emotional resonance.
Forskning: We conducted audience-focused research to balance nostalgia with innovation in Mai Meng’s 35th anniversary tour. The goal was to design a concert that resonates with longtime fans and younger generations. Using surveys, social media analysis, and streaming data, we gathered insights from over 1000 participants. The research shaped song selection, stage design, and marketing strategies, successfully increasing cross-generational appeal and revitalizing a classic icon for today’s audiences.
Inspiration: The core concept of this concert tour is returning to the Age of Innocence Through Music. The concert title, Treasure The Moment, in Mandarin, is inspired by poetic verse and symbolizes the gentle portrayal of love, memory, and time in the musical works of Mai Meng. Through the interplay of music and spatial design, we aim to guide the audience into a personal landscape of memories, evoking deep emotional resonance.
Projektlängd: The project began in mid-May 2025 in Foshan, China. It is currently touring through Beijing and Shanghai, with plans to expand to many more cities in the near future.
Arbetsflöde: We created heartfelt interactions to make each show unforgettable. Fans receive a collectible city-specific stamp, and each stop features two exclusive songs specifically picked by the artist for the city. A live sing-along invites shared emotion, while handwritten artist letters are hidden under random seats for the audience to find. In a special segment, fans get to pick a song and may share their personal story, turning the stage into a space for connection, surprise, and meaningful memories.
Patent: Copyrights belong to OCT Entertainment Co., Ltd., 2025
Teammedlemmar: Producer: Katie Tai
Line producer: Jessie Qiu
Chief Director: Ciang Fan
Technical Director: Tzulung Pan
Technical Director: Zhuang FuMing
Executive Director: Fifi Ying
Executive Director: Hsining Shen
Executive Director: Lin Lin
Executive Director: Howard Hsu
Executive Director: EJ Huang
Executive Director: Harrison Hsu
UPMs: Annie Huang, Sandy Yeh
Chief of lighting technician: Chen QiSheng
Stage Design: Zhao Hong Chao
Production company: OCT Entertainment Co., Ltd.
Bildkrediteringar: OCT Entertainment Co., Ltd.