ናብ ትሕዝቶ ሕለፍ
City Ambassadors School ታይፖግራፊያዊ ብራንድ መንነት ብ Tanya Dunaeva

ዲዛይን City Ambassadors School ታይፖግራፊያዊ ብራንድ መንነት ብ Tanya Dunaeva ኣብ ናይ ውድድር ምድብ ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2022 ናይ ብሩር ሽልማት A' Design Award እዩ።


ብሩርግራፊክ· 2022

City Ambassadors School ታይፖግራፊያዊ ብራንድ መንነት

ብ Tanya Dunaeva

ዓሚል: Tanya Dunaeva

ኣብ ምድብ ግራፊክ ተሸላማይ ናይ ብሩር ሽልማት A' Design Award

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ዝተረጋገጸ ተሸላማይ

ንቁጽሪ #126443 ሽልማት ኣረጋግጽ

ሕብርታት

እቲ ዲዛይን

ብዛዕባ City Ambassadors School ታይፖግራፊያዊ ብራንድ መንነት

ዝድንቁ ዛንታታት ኣብ ዝኾነ መዕረፊ ናይቲ ኣረጊት ጎደናታት ተሓቢኦም ኣለዉ፣ ከምኡ'ውን ነታ ከተማ ምስ ዝኾነ ውሑድ ብቐሊሉ ዝፍለጥ ምልክታት ምትእስሳር ዘይከኣል እዩ። እቲ መጻኢ ኤምባሰደር ነታ ከተማ እናጸንሐ፣ ከም ተማሃራይ ኣብ ቤት ትምህርቲ መጀመርያ መጽሓፍ ዝረክብ፣ ብሓድሽ የረኽባ። ንህንጸት እቲ መንነት፣ ኣብ መትከል ታይፖግራፊያዊ ኤክለክቲሲዝም ዝተመርኮሰ ታይፖግራፊያዊ መፍትሒ ተመሪጹ፡ እቲ ኣረጊት ሃገራዊ ጽሑፍ፣ ምስ ኩርሲቭ ጽሑፍን ብቐሊሉ ዝፍለጡ ቅርጺ ፊደላት ናይ ኣቫንጋርድ ስነ-ጥበበኛታትን ዝተሓዋወሰ። እቲ ቀለም ስርዓት ላኮኒክ-ድሙቕ ቀይሕ እዩ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ብሩር ሽልማት A' Design Award

City Ambassadors School ታይፖግራፊያዊ ብራንድ መንነት ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። City Ambassadors School ታይፖግራፊያዊ ብራንድ መንነት ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። City Ambassadors School ታይፖግራፊያዊ ብራንድ መንነት ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት
For the construction of the identity, a typographic solution was chosen, based on the principle of typographic eclecticism: the Old Russian script, interspersed with the cursive script and recognizable fonts of the avant-garde artist Sergei Chekhov, form a bizarre alphabet, on which the entire identity system is built.
ዓቐንን ማዕሸግን
Design can be fixed at any staff
መለለዪታት
Tanya Dunaeva, Typographics, Graphic Design, HSE Art and Design, Slavin
ናይ ምፍራይ ቴክኖሎጂ
The design is mainly realized in Print ads like brochures, caps, bags pens and so on. It is easily scalable for different off-line and on-line media
ናይ ዲዛይን ብድሆ
It was really difficult to find Moscow identity especially reflected in Fonts. Nevertheless, thanks to the appeared Idea the Project has been successfully finalized
ምርምር
The background of the Project is a history of Moscow reflected in the Fonts. It was necessary to condut chronological study of Moscow to determine key past and present Fonts that associated with Moscow and Russia
ምንጪ ሓሳብ
Moscow has a huge potential for tourist interest. Moscow as a real capital is very diverse, interesting stories are hidden behind every turn of the old streets and it is impossible to associate Moscow with any one minimal set of recognizable symbols. While studying the city, the future ambassador discovers it anew, like a student discovers a primer at school. Creating an opportunity for Muscovites to gain the necessary expert skills to engage in travel design
ናይ ፕሮጀክት ግዜ
The Project was accomplished during the Summer 2021 in Moscow
ናይ ስርሒት ፍሰት
Typographic solution for this case is rather flexible and scalable for diffreent Markeing means, wearables, print ads and so on
ኣባላት ጋንታ
Leonid Slavin - tutor
Dmitry Chernogayev - curator

ስፖንሰር ዝተገብረ

ልዕሊ Designers.org ዳህሰስ

ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።

ጽቡቕ ዲዛይን ዓቢ ኣፍልጦ ይግብኦ

A' Design Award ንጽቡቕ ዲዛይን ዝወሃብ ኣህጉራዊ ብዳያኒት ዝግምገም ሽልማት እዩ። ኣብ A' Design Award ብምስታፍ ብብቕዓት ዝተመስረተ ኣፍልጦ ንምርካብ፣ ዝና፣ ክብርን ሓበሬታን ንስራሕካ ንምርካብ ዕድል ሓዝ። ስራሕካ ንA' Design Award ጠቐስ እሞ ንቕሉዕ ናይ A' Design Prize ተወዳደር።

ጠቐስ