ዲዛይን Travel Buddy ናይ ብራውዘር ጸወታ ብ Stefan Maier-Wimmer ኣብ ናይ ውድድር ምድብ ንድፊ ማስታወቂያ፣ ማርኬቲንግን ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2024 ናይ ሓጺን ሽልማት A' Design Award እዩ።
ሓጺንማስታወቂያ· 2024
Travel Buddy ናይ ብራውዘር ጸወታ
ዓሚል: Holidayextras.de
ኣብ ምድብ ማስታወቂያ ተሸላማይ ናይ ሓጺን ሽልማት A' Design Award
ዝተረጋገጸ ተሸላማይ
ንቁጽሪ #153173 ሽልማት ኣረጋግጽእቲ ዲዛይን
ብዛዕባ Travel Buddy ናይ ብራውዘር ጸወታ
ጓዳይ ጉዕዞ መስተጋብራዊ ጀብሃ እዩ፣ ናይ Holiday Extras ፍርያት ብጸወታዊ መንገዲ የርእይ። እቲ ፓራላክስ ዓለም ጸወታ፣ ተጻወትቲ ክዘውሩ እንከለዉ ቨርቹዋል ናይ ጉዕዞ ተመኩሮ የፈጥር። ብኣንፈት ጓዳይ ጉዕዞ፣ ተጻወትቲ ንሓደ ጽምዲ ኣብ ትልሚ ዕረፍቶም የመርሑ፣ ንዓወታዊ ጉዕዞ ምኽሪታት ይህቡ። እቲ ምኽሪ ናብ ሓደ ኣስሳሒ ፈተና ዓይነት ጉዕዞ የምርሕ፣ ናይ ሓደ ሰብ ባህሪ ዕረፍቲ የቃልሕ። ምስቲ መደብ ፍርያት ምድህሳስ፣ ተጻወትቲ ብዛዕባ ናቶም ምርጫታት ጉዕዞ ርድኢት ይረኽቡ።
እቲ ኣፍልጦ
ብዛዕባ ናይ ሓጺን ሽልማት A' Design Award
Travel Buddy ናይ ብራውዘር ጸወታ ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Travel Buddy ናይ ብራውዘር ጸወታ ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Travel Buddy ናይ ብራውዘር ጸወታ ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።
ድሕሪ እቲ ዲዛይን
ናይ ፕረስ ኪት
ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።
- ፍሉያት ባህርያት
- In the interactive browser game, graphic elements move parallactically as you navigate, creating a virtual travel experience. The player advises a couple on planning their vacation and gives tips for a successful trip. The advice provides the results for a humorous travel type test that reveals the player's own vacation personality. Meanwhile, the player also internalizes the wide range of products.
- ዓቐንን ማዕሸግን
- As a browser game, there is a responsive design for laptops, smartphones, tablets, and other devices.
- መለለዪታት
- Content Strategy, Web Design, Digital Platforms, UX Design, Programming, Content Creation, B2C Communication, Moving Pictures & Movies, Gamification
- ናይ ምፍራይ ቴክኖሎጂ
- In addition to concept and text, creative work also includes storytelling through parallax user experience. As the player navigates, they influence the movement of numerous graphic elements, creating an exciting and interactive journey. The changing positions of the objects were individually programmed for each affected element, resulting in a smooth parallax effect for the browser game.
- ናይ ዲዛይን ብድሆ
- The creative challenge consisted of introducing the target audience to the company's wide range of products in a playful manner and internalizing their benefits through concrete examples. To determine how parallax navigation creates an impressive user experience, other games and media were analyzed.
- ምንጪ ሓሳብ
- Bloom developed the browser game "Travel Buddy" to introduce new Holiday Extras products. Gamification is used to address the player's personal level, and the multi-layered game mechanics enable users to learn more about themselves and their personal travel behavior.
- ናይ ፕሮጀክት ግዜ
- The project started with the concept for a game mechanic, which was then wrapped in a story. Subsequently, designs for the look and feel were developed and the journey elements were illustrated. After the artwork, the programming of the game with its parallax effects and the result matrix of the travel type test began. The landing page went live in early 2023.
- ናይ ስርሒት ፍሰት
- The virtual journey is controlled by the player by scrolling or swiping on the screen. During the game, a total of seven questions about their travel behavior appear, which the player must answer. At the end of the game, the player receives the result of their travel type test and a shopping voucher as a reward.
- ኣባላት ጋንታ
- Creative Director: Stefan Maier-Wimmer
Art Director: Sebastian Hudl
Graphics: Ole Bornitz
Text: Jakob Wassenaar
Account Manager: Carina Härlein
Programming: Patrick Fürst
Programming: Gerald Gömmel
ስፖንሰር ዝተገብረ
ልዕሊ Designers.org ዳህሰስ
ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።
ተወሳኺ ንምርካብ
ተዛመድቲ ዲዛይናት
ካብ ተመሳሳሊ ምድብ ብብቕዓት ዝተመረጹ ተወሳኺ ሽልማት ዝተዓወቱ ዲዛይናት ድለዩ።
