ዲዛይን Boluo Dan ዲዛይን ሎጎን ምልክትን ብ Guangzhou Cheung Ying Design Co., Ltd. ኣብ ናይ ውድድር ምድብ ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2024 ናይ ብሩር ሽልማት A' Design Award እዩ።
ብሩርግራፊክ· 2024
Boluo Dan ዲዛይን ሎጎን ምልክትን
ብ Guangzhou Cheung Ying Design Co., Ltd.
ዓሚል: Guangzhou Cheung Ying Design Co., Ltd.
ኣብ ምድብ ግራፊክ ተሸላማይ ናይ ብሩር ሽልማት A' Design Award
ዝተረጋገጸ ተሸላማይ
ንቁጽሪ #161340 ሽልማት ኣረጋግጽእቲ ዲዛይን
ብዛዕባ Boluo Dan ዲዛይን ሎጎን ምልክትን
ቦሉኦ ዳን ሽሕ-ዓመታት ዝቖመ ናይ ቤተ-መቕደስ ፌስቲቫል ኮይኑ፡ ከም ሓደ ካብቶም ሃገራዊ ዘይተዓሪፉ ባህላዊ ውርሻታት ዝተቐበለ እዩ። እቲ ሎጎ ባህላዊ ምልክታዊ ንጥረ-ነገራት ከም ቀንዲ ስነ-ህንጻ ናይቲ ናይ ደቡብ ባሕሪ ቤተ-መቕደስን ናይ ቻይና ፊደል ናንን፡ ምስ ናይ ከባቢ ፍሉይ ቶተማት ብምውህሃድ፡ ናይቲ ምልክት ስነ-ጥበባዊ ኣተገባብራ የሰፍሕ። "ሰማይ ክቡር፡ መሬት ስኴር" ዝብል ምብራቓዊ ፍልስፍናዊ ኣምር ብምውህሃድ፡ ባህላዊ ውበትን ዘመናዊ ትሕዝቶን ብሓንሳብ የካትት፡ ንስርጭትን ምዕባለን ናይ ህዝባዊ ባህሊ ብውጽኢታዊ መገዲ የበርክት።
እቲ ኣፍልጦ
ብዛዕባ ናይ ብሩር ሽልማት A' Design Award
Boluo Dan ዲዛይን ሎጎን ምልክትን ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Boluo Dan ዲዛይን ሎጎን ምልክትን ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Boluo Dan ዲዛይን ሎጎን ምልክትን ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።
ድሕሪ እቲ ዲዛይን
ናይ ፕረስ ኪት
ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።
- ፍሉያት ባህርያት
- Boluo Dan, also known as the 'South Sea Divine Birth', is one of the national intangible cultural heritages. It is a folk temple fair formed by people's worship of the South Sea deity and is also the birthplace of the Maritime Silk Road, with a history spanning over a thousand years. The brand construction incorporates distinctive artistic totems such as Vermilion Bird, stone lions, large stone drums, incense burners, ship rudders, and roof tiles, integrating the Eastern philosophical concept of 'Heaven as round and Earth as square'. This creates a brand value system that not only exudes traditional cultural charm but also meets the aesthetic demands of modern audiences.
- ዓቐንን ማዕሸግን
- The logo and visual system are designed in vector format to make it suitable for different sizes of digital and printed media. In order to prevent the mis-production of any items, we have prepared a comprehensive brand logo guidelines manual.
- መለለዪታት
- Logo, Branding, Visual Identity, Graphic Design
- ናይ ምፍራይ ቴክኖሎጂ
- Logo and graphics are adapted in various scenarios, such as tickets, stamps, work passes, badges, silk scarves, notebooks, gift box packaging, canvas bags, etc. The process involves foil gold, silk, UV printing, etc.
- ናይ ዲዛይን ብድሆ
- The brand has a profound historical and cultural heritage, but it has not formed a complete design system. Therefore, the new image design must be standardized, holistic, and continuous in communication, making it lively and interesting while meeting modern aesthetic standards.
- ምርምር
- In the past, Boluo Dan lacks a typical visual cultural symbol, therefore, the logo design, font design, brand color, and extended graphics were all integrated with local folk elements, which had strong visual decorativeness and regional characteristics. In particular, the original totems including the Vermilion Bird, stone lions, large stone drums, incense burners, ship rudders, roof tiles, are redesigned through illustrative forms, condensing the spiritual sustenance and beliefs of the people towards the South Sea Temple.
- ምንጪ ሓሳብ
- The new logo is based on the geometric form of the Chinese diamond-shaped character Fu (Fu, meaning ‘luck’ in Chinese), drawing inspiration from the planar composition and architectural appearance of the South Sea Temple. It integrates elements symbolizing the Chinese character 'Nan' (Nan, meaning ‘South’ in Chinese), the Southern deity 'Vermilion Bird', the hexagram for fire, seals, and currency symbols into artistic expression, highlighting the regional attributes and folk cultural charm of the millennium temple fair. It also reflects the brand's concept of innovation in heritage reshaping.
- ናይ ፕሮጀክት ግዜ
- The project started in June 2023 in Guangzhou and finished in November 2023 in Guangzhou.
- ናይ ስርሒት ፍሰት
- The new brand image design is specially designed for Boluo Dan folk activities, cultural and creative products, sales outlets, online stores and overseas promotion, facilitating the dissemination and development of traditional culture.
- ኣባላት ጋንታ
- Creative Director: Zhiji Dong
Designer: Lu Gu
ስፖንሰር ዝተገብረ
ልዕሊ Designers.org ዳህሰስ
ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።
ተወሳኺ ንምርካብ
ተዛመድቲ ዲዛይናት
ካብ ተመሳሳሊ ምድብ ብብቕዓት ዝተመረጹ ተወሳኺ ሽልማት ዝተዓወቱ ዲዛይናት ድለዩ።
