ዲዛይን Infinite Borders ናይ ብራንድ መንነት ብ Netease Games Art Design Center ኣብ ናይ ውድድር ምድብ ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2025 ናይ ወርቂ ሽልማት A' Design Award እዩ።
ወርቂግራፊክ· 2025
Infinite Borders ናይ ብራንድ መንነት
ብ Netease Games Art Design Center
ዓሚል: NetEase Games
ኣብ ምድብ ግራፊክ ተሸላማይ ናይ ወርቂ ሽልማት A' Design Award
ዝተረጋገጸ ተሸላማይ
ንቁጽሪ #162820 ሽልማት ኣረጋግጽእቲ ዲዛይን
ብዛዕባ Infinite Borders ናይ ብራንድ መንነት
ኢንፊኒት ቦርደርስ (Infinite Borders) ኣብ ዘመን ሰለስተ መንግስታት ዝተመስረተ ናይ ስትራተጂ ጸወታ ዝኾነ ናይ ብራንድ መንነት እዩ። እቲ ናይ ብራንድ ግራፊክ ካብ ስእላዊ ፊደላት ናይቲ ስም ከምኡውን ካብ ናይ ስትራተጂ ጸወታ ኣጻወታ ዝርከብ ናይ ግሪድ ርቡዕ ኩርናዕ ስምዒት ዝተወስደ እዩ። ጸሊም፡ ቀይሕን ጻዕዳን፡ ኣብ ዘመነ ሃን ስርወ-መንግስቲ ፍሉጣት ዝነበሩ ሕብርታት፡ ከም ቀንዲ ሕብርታት ተጠቒሞም ኣለዉ። ጽፉሓት ናይ ካሊግራፊ ብሩሽ ምልክታት ከም ሓገዝቲ ኣካላት የገልግሉ። ዘመናዊ ቲፖግራፊ ስርዓታውን ጽፉሕን ናይ ምርኣይ ስርዓት ይምልእ። እቲ ዲዛይን ኣብ ዲጂታላዊ ፖስተራት፡ ናይ ተጠቃሚ መተሓላለፊ መርኣይታትን ዝተሓትሙ ነገራትን ተተግቢሩ ኣሎ፡ ከምኡውን ናይ ምርኣይ ተመሳሳልነት እናዓቀበ ኣብ ዝተፈላለዩ መስመራት ክዝርጋሕ ይኽእል።
እቲ ኣፍልጦ
ብዛዕባ ናይ ወርቂ ሽልማት A' Design Award
Infinite Borders ናይ ብራንድ መንነት ናይ ወርቂ ሽልማት A' Design Award ዝዓወተ እዩ፣ ንቀዳምነት ደረጃ ዘለዎም፣ ዘገርሙን ዝተፈልዩን ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ወርቂ ጥበብን ፍልጠትን ክእለትን ዲዛይነራቶም ዘንጸባርቑ ኣዚዮም ሓደሽቲ፣ ርእይቶ ዘለዎምን ዘንጸባርቑን ፍጥረታት እዮም። Infinite Borders ናይ ብራንድ መንነት ዘይተራእየ ዋጋ ዘምጽእ ኣዚዩ ዝተሞገሰ፣ ዝንባሌ ዘቐምጥን ሓውሲ ዝመስልን ፈጠራ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ወርቂ ሽልማት A' Design Award ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ብብዙሕ ጥቕሚ ዘስፍሕ ዘደንቕ ዝኽበር ፕሮጀክት እዩ። Infinite Borders ናይ ብራንድ መንነት ሓያል ድሌት ዘሕድር፣ ተሃዋሕዋሕ ዘበራብር፣ ፈጠራ ዘተባብዕን ንዓና ዘማርኽን እዩ።
ድሕሪ እቲ ዲዛይን
ናይ ፕረስ ኪት
ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።
- ፍሉያት ባህርያት
- Positioned "The Authentic and Passionate Three Kingdoms," the brand traces the pictographic characters of its name and combines them with the "grid square" impression from strategy games to derive its brand graphics. It extracts the popular colors of black, red, and white from the Han Dynasty as its primary colors. Flat calligraphic brushstrokes are used as auxiliary elements. By incorporating modern typography, the brand provides new cultural experiences for the Three Kingdoms era.
- ዓቐንን ማዕሸግን
- -
- መለለዪታት
- the Three Kingdoms,traditional innovation,oriental aesthetics, brand design
- ናይ ምፍራይ ቴክኖሎጂ
- This design will be applied to digital posters, UI interfaces, and physical prints. By using a systematic, modern, and flat design, it ensures ease of extension for designers across various channels while maintaining overall brand visual consistency.
- ናይ ዲዛይን ብድሆ
- To recreate an authentic impression of the Three Kingdoms, the design must have historical and cultural significance while embodying modern aesthetics and trends. Additionally, it needs to consider digital and print applications and ensure ease of extension for a global audience.
- ምርምር
- By visiting museums of the Han Dynasty and the Three Kingdoms era, we studied artifacts' color schemes, textures, and other characteristics. We researched the age demographics and preferences of players, combining this with the game's own mechanics. Integrating these studies and research, we extracted pictographic characters and popular colors of the Han Dynasty, merging them with modern aesthetics to infuse new vitality into the traditional Three Kingdoms culture.
- ምንጪ ሓሳብ
- The Three Kingdoms period dates back 1,500 years. We have deeply studied the characters and colors from Han Dynasty culture, combining the "land grid" gameplay and the pictographic character of the "Shuai" logo to derive the square as the brand graphic. Using a design that appeals to younger and international aesthetics, we inject new cultural vitality into the Three Kingdoms and convey its charm to a broader global audience.
- ናይ ፕሮጀክት ግዜ
- The project started its design phase in March 2023 and was completed in July 2023. It was officially launched in November 2023.
- ናይ ስርሒት ፍሰት
- -
- ኣባላት ጋንታ
- Brand Director:TzuYin Weng
Designer: ChuJun Zhang , Yan Cheng,XiaoYang Tan,Jerry Tse,JieYu Hong - ናይ ስእሊ ክረዲት
- Image #1: Director TzuYin Weng/Designer ChuJun Zhang,Key Visual for Netease 520 event, 2023.
Image #2: Director TzuYin Weng/Designer ChuJun Zhang/ Designer Yan Cheng,Key Visual,2023.
Image #3: Director TzuYin Weng/Designer ChuJun Zhang/ Designer Yan Cheng，Appstore Graphics,2023.
Image #4: Director TzuYin Weng/Designer ChuJun Zhang/ Designer Yan Cheng/Designer XiaoYang Tan/Designer Jerry Tse/Designer JieYu Hong,Esports Brand visual,2023.
Image #5:Director TzuYin Weng/Designer ChuJun Zhang/ Designer Yan Cheng/Designer XiaoYang Tan,merchandise,2023.
Video Credits:Director TzuYin Weng/Designer ChuJun Zhang,Ending cut,2023
ስፖንሰር ዝተገብረ
ልዕሊ Designers.org ዳህሰስ
ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።
ተወሳኺ ንምርካብ
ተዛመድቲ ዲዛይናት
ካብ ተመሳሳሊ ምድብ ብብቕዓት ዝተመረጹ ተወሳኺ ሽልማት ዝተዓወቱ ዲዛይናት ድለዩ።
