Tom Linden and Vita Li tarapyndan Jamtland Kampaniýa Wizuallaşdyrmalary

Tom Linden and Vita Li tarapyndan döredilen Jamtland Kampaniýa Wizuallaşdyrmalary dizaýny Kompýuter Grafikasy, 3D Modelirleme, Teksturalaşdyrma we Rendering Dizaýny Bäsleşik Kategoriýasynda 2023 A' Design Award Altyn Baýragy baýragynyň abraýly ýeňijisidir.

AltynKompýuter Grafikasy· 2023

Jamtland Kampaniýa Wizuallaşdyrmalary

dizaýner: Tom Linden and Vita Li

Müşderi: Visuals By Nor

Kompýuter Grafikasy Kategoriýasynda A' Design Award Altyn Baýragy Ýeňijisi

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Reňkler

Dizaýn

Jamtland Kampaniýa Wizuallaşdyrmalary hakynda

Müşderi öz markasynyň Şwesiýanyň Jamtlandyň tebigy gurşawyna baglanyşygyny görkezmek isledi. Agentlik sebitdäki ösümlik görnüşlerini we biomlaryny döretmek üçin 3D modellemek we wizuallaşdyrmak ulandy. Ösümlikleriň takyk suratlandyrylmagyny üpjün etmek üçin giňişleýin gözleg we maglumat ýygyndysyny geçirdiler we müşderiniň marka reňklerini fon görnüşinde goşdular. Alnan şekil, müşderiniň ünsüni tebigy, dowamly tejribelere we tebigata ýakyn arabaglanyşygyna netijeli ýetirdi, bu tomaşaçylara önüm çyzygyny bu oňyn atribut bilen baglanyşdyrmaga mümkinçilik berdi.

Ykrar etme

A' Design Award Altyn Baýragy hakynda

Jamtland Kampaniýa Wizuallaşdyrmalary A' Design Award Altyn Baýragynyň ýeňijisidir; bu birinji derejeli, ajaýyp we tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Altyn ýeňijileri dizaýnerleriniň alymlygyny, paýhasyny we ussatlygyny görkezýän aşa täzelikçi, uzakgörüjilikli we göz gamaşdyryjy eserlerdir. Jamtland Kampaniýa Wizuallaşdyrmalary deňi-taýy ýok gymmat berýän, köp öwülýän, ugur kesgitleýän we ýadygärlik ýaly oýlap tapyş bolmagy garaşylýar. A' Design Award Altyn Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine uly peýda berýän we ony öňe sürýän ajaýyp, hormatly taslamadyr. Jamtland Kampaniýa Wizuallaşdyrmalary güýçli isleg duýgularyny döredýär, höwesi oýarýar, döredijiligi höweslendirýär we bizi haýran edýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: This project involved recreating various plant species and natural biomes from Jamtland, Sweden using 3D modeling and visualization. Six pictures showcase different local microbiomes, including the moss heather and other flora of the mountains and the ferns of the lowland forests. Extensive research and reference collection was conducted for the accurate depiction of the plant species, and the incorporation of the client's brand colors as a backdrop added an additional challenge to the project.
Ölçegler we Gaplama: All the final images were rendered in 6000 pixels using Octane Renderer and no post production were made.
Bellikler: 3d, 3d visualization, cosmetics, nature, beauty, product, houdini, octane
Önümçilik Tehnologiýasy: For this project we used Houdini as the 3D package with which we modelled the various plants using procedural techniques allowing us to make various variations of each plant as well as composing the scenes. Additionally, we used Moi3D for modelling the products and utilized Octane Renderer to render the final images in high resolution.
Dizaýn Kynçylygy: This project presented several challenges, including the requirement to concisely summarize a local flora biome and it's distinct look in small compositions. Additionally, incorporating these compositions into the floating arrangements presented difficulties, particularly when incorporating water elements that needed to be anchored to the ground while still appearing to float. Furthermore, the inclusion of the brand's six colors as backgrounds added another layer of complexity to the project.
Gözleg: The research for this project primarily focused on gathering extensive information and images of the local flora and biomes in the specified region. Utilizing various online resources, including websites run by biologists in Sweden, we were able to compile a thorough collection of data and documentation. This information was organized and incorporated into a moodboard, serving as the foundation for the project.
Ylham: The client approached us with the desire to communicate their brand's close connection to the region of Jamtland and its natural surroundings. We proposed using a design language that incorporates floating compositions featuring the diverse biomes and flora of the region, with each product as the focal point. The client was pleased with this suggestion. During the project, we conducted extensive research and collected extensive reference material to allow us to capture the feeling of the region.
Taslama Dowamlylygy: The project started in the beginning of June 2022 in Gavle, Sweden and finished in July 2022.
Iş Akymy: It was crucial that the imagery used for the client's brand accurately reflected their focus on natural, sustainable practices and a close connection to nature. In order to effectively convey these values and create a sense of caring and calm nature within the viewer, it was important that the resulting imagery conveyed these themes. This allows the viewer to begin associating the product line with these positive attributes.
Topar Agzalary: Tom Linden
Vita Li