Miraen Design Team tarapyndan Ggaedok Okuw Goşundysynyň Brendingi

Miraen Design Team tarapyndan döredilen Ggaedok Okuw Goşundysynyň Brendingi dizaýny Bilim, Okuw Goldaw we Tälim Mazmuny Dizaýny Bäsleşik Kategoriýasynda 2023 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.

KümüşBilim· 2023

Ggaedok Okuw Goşundysynyň Brendingi

dizaýner: Miraen Design Team

Müşderi: Mirae-N

Bilim Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

616,219

Tassyklanan Baýrak Ýeňijisi

#148327 üçin Baýrak Ýagdaýyny Barlaň

Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Ggaedok Okuw Goşundysynyň Brendingi hakynda

Ggaedok, koreý dilini öwrenmek üçin okuw goşundylarynyň tapgyrynyň brend şahsyýetidir. Ggaedok ady, ynamy we okap düşünme ukybyny oýarmagy aňladýan Ggaewooja Dokhaeryuk diýen koreý sözleminiň gysgaltmasydyr. Logotip ady goşa dyrnaklar bilen birleşdirýär, olar şekilleriniň koreý çekimsiz we çekimli harplaryna meňzeýändigi üçin saýlandy. Saýlanan Pantone reňklerindäki reňkli folgalar goşa dyrnaklaryň böleklerini nygtaýar, mat örtük bolsa olaryň görnükliligini artdyrýar. Söz baýlygy kitabynda we okap düşünme kitabynda çap edilen gahrymanlar okuwçylaryň gyzyklanmasyny artdyrýar.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Ggaedok Okuw Goşundysynyň Brendingi A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Ggaedok Okuw Goşundysynyň Brendingi ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Ggaedok Okuw Goşundysynyň Brendingi köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: The design of GGAEDOK was made with the combination of the brand name GGAEDOK which is an acronym of GGAEWOOJA DOKHAERYUK that is meant to awake the confidence and reading comprehension ability in Korean and the quotation marks to present the visual wit and the intuitiveness the definition of brand and characteristic as a study supplement for Korean. The characters appear in the vocabulary book and the reading comprehension book each in order to provide fun factors to the students.
Ölçegler we Gaplama: Reading Comprehension
Frame 220 x 280 x 10mm
Post Processing
glossy foil, half matte foil
Color
PANTONE 393C, PANTONE 310C, PANTONE 374C, PANTONE 529C

Vocabulary
Frame 188 x 257 x 11mm
Post Processing
glossy foil, half matte foil
Color
PANTONE 3385C, PANTONE 3572C
Bellikler: Education, Print, Design, Branding
Önümçilik Tehnologiýasy: Color foils were used on the respective and important parts of the quotation marks that were used in the logo for the enhanced visibility and the harmonious look with other letters.
Particular color foils were designated by books in accordance with Pantone colors and the books were matte coated to maximize the effect of the color foil.
Dizaýn Kynçylygy: It was carefully discussed how to get attention from the students since it is a new book without any brand recognition.
Use of the quotation mark in the logo was carefully implemented graphically to avoid the clash with other letters so that GGAEDOK would be well read.
Gözleg: Visual creativity was sought after along with the intuitiveness to show the proper characteristic of (study contents) the book as a newly published book. Logo design that could be expanded to a graphic motif was sought after instead of just a logo. Character of Mulreong was created with the cooperation with 52works to provide entertainment and expectation to the students who have hard time studying due to the raised level of difficulty in Korean on Korean SAT
Ylham: Quotation marks which have the similar shape with the Korean consonant and vowel in GGAEDOK were used in the logo graphic to show the characteristic of Korean and to be interestingly expressed.
Taslama Dowamlylygy: The project was from August, 2022 to November, 2022 at MiraeN main office in Seoul and was published in November, 2022
Iş Akymy: Brand identity was established with the utilization of quotation marks and it can be expanded with the logo or individually to be used as the graphic motif

The growing character was visually expressed to match the brand concept which is a study supplement with incremental levels
Topar Agzalary: MiraeN design team
Creative Director Hyunji Son
Brand Design Kiwook Kim, Danbi Kim
Media Design Seyoung Hong
Illustrator 52works