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Sameer Khosla tarapyndan Studds Accessories Ltd Bölek Ýeriň Içerki Dizaýny

Sameer Khosla tarapyndan döredilen Studds Accessories Ltd Bölek Ýeriň Içerki Dizaýny dizaýny Içki Giňişlik we Sergi Dizaýny Bäsleşik Kategoriýasynda 2020 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.


KümüşIçki Bezeg· 2020

Studds Accessories Ltd Bölek Ýeriň Içerki Dizaýny

dizaýner: Sameer Khosla

Müşderi: Studds

Içki Bezeg Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

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Reňkler

Dizaýn

Studds Accessories Ltd Bölek Ýeriň Içerki Dizaýny hakynda

“Studds Accessories Ltd” iki tigirli kaskalary we esbaplary öndüriji. Adatça kaska kaskalary köp markaly söwda nokatlarynda satylýar. Şeýlelik bilen, özüne laýyk marka şahsyýetini döretmeli boldy. D'art, önümiň wirtual hakykaty, interaktiw duýgur displeý stollary we kaskany arassalaýjy maşynlar we ş.m. ýaly innowasion duýgur nokatlary öz içine alýan dükany konseptuallaşdyrdy, müşderileriň bölekleýin syýahatyny alyp, köp sanly müşderini özüne çeken kaska we esbaplar dükanyny öwrenýär. indiki derejä çykar.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Studds Accessories Ltd Bölek Ýeriň Içerki Dizaýny A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Studds Accessories Ltd Bölek Ýeriň Içerki Dizaýny ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Studds Accessories Ltd Bölek Ýeriň Içerki Dizaýny köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar
This project consists of design, digital planning integration and construction. The design essential task was to drive scalability without compromising on premium design feel. A single trade area was split into two parts STUDDS and SMK, interior areas were created to seek and improve the customer experience, majorly a physical and digital experience. Asia is a land of diversity therefore the key achievement was design adaptability to all kinds of geographies, markets and consumers.
Ölçegler we Gaplama
The project covers a total of 600 square feet. In order to better meet the functional requirements, each region carries its main tasks and specific functions according to its spatial characteristics.
Bellikler
Retail Space, Interior Design, Interactive Design, Retail Interior Design, Retail Store Design
Önümçilik Tehnologiýasy
With the aim of creating a premium design identity that could sustain in a harsh retail environment, sturdy materials were proposed. Fixtures were made with square metal powder-coated pipes. Using Virtual reality gear for immersive product experience, an interactive touch table was introduced to reduce the inventory cost and helmet sanitizing machine for hygiene. Use of eco-friendly and recyclable materials like green cast acrylic and paper wood. For human safety, use of fire-resistant ACP.
Dizaýn Kynçylygy
The design studio was aware of the massive challenge of joining consumers belongs to masses and classes together under one roof. In the design process of directing, ratios, mixing, balancing and various design elements such as the grey facade, brand wall, cutting space, category, Stock Keeping Unit into right proportions were respected, and the right mix of mass & class was maintained very well all across.
Gözleg
Two-month detailed International research was conducted after the design brief, teams traveled to Malaysia, China, Thailand, Srilanka and India to develop a deeper understanding of consumer and market insights. In order to achieve the design into reality, various iterations were conducted on material selection and comparison. In the construction process, the design team joins with many parties, studies and discussions, so that the effect of the design scheme has been restored and landed well.
Ylham
The concept of this proposal is about to unify two brands together (Studds and SMK). Therefore Studds, the world's largest helmet manufacturer desired a global retail Identity. In phase one brand planned to rollout 100 stores in Asia with an average area of 600 to 1000 sq ft. The broad inspiration came from three words of the brand - legacy, comfort and safety. The layer of the same design skin was sketched across every inch of the store to achieve a unified design identity. The design allows for generating a large flow of consumers to have a better experience. Yet a futuristic design for both consumer segments masses and classes.
Taslama Dowamlylygy
The project started in 10/09/2018 and finished in 07/03/2019 at 1 Mahant Laxman Dass Road- Dehradun, Uttrakhand, Dehradun 248001 IN
Iş Akymy
1.Prototyping was the foundation step for each production process.
2. Defining the lighting in store ambience in relation to product - This balance was highly critical.
3.Using the actual Studds Factory Manufacturing Process and transforming it into retail design was highly challenging while executing various brand touch points e.g Main glass facia shows the product explode view of helmet. Main door handle of the store was a HELMET itself.
Patentler
We assure, post COVID19 lockdown we will apply for design copyrights. In order to assure the authenticity of this project, we have enclosed the No Objection Certificate from client and Project Contract documents in the licences. Please find the documents.
Topar Agzalary
Global Design Director: Sameer Khosla
Global Design Strategy: Syed Shahnawaz Zaidi
Global Operations Director: Deepak Kumar
Surat Awtorlary
Image #1: Creator Sameer Khosla, D’ART PVT LTD, Still Photography, 2019.

Image #2: Creator Sameer Khosla, D’ART PVT LTD, Still Photography, 2019.

Image #3: Creator Sameer Khosla, D’ART PVT LTD, Still Photography, 2019.

Image #4: Creator Sameer Khosla, D’ART PVT LTD, Still Photography, 2019.

Image #5: Creator Sameer Khosla, D’ART PVT LTD, Still Photography, 2019.

Video Credits: Creator Sameer Khosla, D’ART PVT LTD, Video Shoot, 2019.

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Oňat Dizaýn Uly Ykrar Edilmäge Mynasypdyr

A' Design Award — oňat dizaýn üçin halkara, eminler tarapyndan berilýän baýrakdyr. Işleriňiziň mynasyp ykrar edilmegini, şöhrat, abraý we köpçülige tanalmagy gazanmak üçin A' Design Award bäsleşigine gatnaşyň. Işiňizi A' Design Award üçin hödürläň we abraýly A' Design Prize baýragy ugrunda bäsleşiň.

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