Perception Cafe ni Haejun Jung - Feelament

Ang disenyo na Perception Cafe ni Haejun Jung - Feelament ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2020 A' Design Award na Platino sa Kategoryang Paligsahan na Disenyo ng Interyor na Espasyo at Eksibisyon.

PlatinoInteryor· 2020

Perception Cafe

ni Haejun Jung - Feelament

Kliyente: Perception

Nagwagi ng A' Design Award na Platino sa Kategoryang Interyor

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Ang Disenyo

Tungkol sa Perception Cafe

Ang maliit na maligamgam na sahig na gawa sa kahoy na cafe na matatagpuan sa sulok ng kalsada sa loob ng isang tahimik na kapitbahayan. Ang sentralisadong bukas na paghahanda na sona ay gumagawa ng isang malinis at malawak na karanasan ng pagganap ng barista sa mga bisita kahit saan ang upuan ng bar o upuan sa mesa sa iscafe. Ang bagay sa kisame na tinatawag na "Shading tree" ay nagsisimula mula sa likuran ng zone ng paghahanda, at sinasaklaw nito ang customer zone upang gawin ang buong kapaligiran ng cafe na ito. Nagbibigay ito ng isang hindi pangkaraniwang epekto sa spatial sa mga bisita at maging isang daluyan din para sa mga taong nais mawala sa pag-iisip ng may flavors na kape.

Ang Pagkilala

Tungkol sa A' Design Award na Platino

Ang Perception Cafe ay nagwagi ng A' Design Award na Platino, isang napakaprestihiyosong pagkilalang iginagawad sa mga tunay na pambihira, elegante at kahanga-hangang disenyo. Ang mga nagwagi ng Platino ay mga kababalaghan ng paglikha, patunay sa mga hangganan ng intelektuwal na pagkamalikhain, at nagpapakita ng walang kapantay na propesyonalismo at henyo ng kanilang mga tagapagdisenyo. Inaasahang ang mga disenyong ito ang pinakakilalang likha na humuhubog sa estetika ng isang panahon, nag-aambag sa kapakanan ng lipunan at nagtutulak sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Perception Cafe ay nagpapakita ng lampas-sa-karaniwang antas ng kahusayan at walang pasubaling ginagawang mas mabuting lugar ang mundo dahil sa kapaki-pakinabang at mahahalagang katangian nito. Ang Perception Cafe ay isang likhang nagwagi ng A' Design Award na Platino na gumigising sa mga hangarin, nagbibigay-inspirasyon, nagpapasigla, nagpapasaya at nagpapasiklab ng dakilang kagalakan.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: This small warm wooden feel cafe located on the corner of crossroad within a quiet neighborhood. The centralized open-preparation zone gives a clean and extensive experience of barista's performance to customer everywhere that bar seat or table seat in a cafe. The most attractive ceiling object called "Shading tree" starts from the backside of the preparation zone, and it covers the customer zone to makes the entire atmosphere of this cafe. It gives an unusual spatial effect to people and also become a medium for people who want to be lost in thought with flavorous coffee.
Mga Sukat at Packaging: Area: 53.3 square meters
Dimension: 9100mm x 6550mm
Mga Tag: Cafe, Parametric design, Computational design, Coffee brand, Wood, Seoul
Teknolohiya sa Produksyon: Among the elements of interior design, this ceiling object has prepared by digital fabrication technology. The initial digital volume was manipulated and evaluated in a virtual space to get higher acoustic performance. Then the quantity of material and construction method had determined. We also have calculated the optimized load point to mount over half-ton of plywood on the ceiling.
Hamon sa Disenyo: Even if the evaluated digital volume of the ceiling gives more dynamic and functional form, we needed to manipulate some areas to get clearance height. And we have developed custom ceiling joints and details from the computational analysis that shows this ceiling object feels safe and light.
Pananaliksik: After the decision to make a "Shading tree" as a medium of norms to create and convert people's experiences in the cafe, we focused on the language of construction. Digital fabrication and parametric design often give a futuristic, unfriendly feeling. But we needed to make sure that technology means not a futuristic design. In other words, when it converts materials to the immaterial thing, we could get a more warm and friendly mood from cutting-edge construction technology.
Inspirasyon: As a branding and interior designer of this retail project, the brand name of the cafe "Perception" gave strict inspiration to us. People usually feel something through their past experiences, which means very personal and private. Have you thought about that other people think or feel just the same as you had? We believed that this question is valuable to deal with this project. Then we started to touch the norms of feeling at the cafe.
Tagal ng Proyekto: The project started in December 2018 and finished in April 2019 in Seoul, South Korea.
Daloy ng Operasyon: The client just wanted a cozy and comfort place to neighbors who visit, but we start to develop a concept that can show spatial advantages to both barista and customers. Because we believe the spatial atmosphere comes from not only the physical things but also the human. Then we suggested a centralized preparation zone with a medium that can make focus on the barista and give comforts to customers. Then I gave the question to the client. "Have you imagine that speaker or creatures under the big shading tree?"
Mga Patent: Copyrights belong to Feelament LLC., 2019.
Trademark 2019 Perception Coffee.