Ang disenyo na WineStax Nasasalansang Estante ng Alak ni BrandBase ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2022 A' Design Award na Pilak sa Kategoryang Paligsahan na Disenyo ng Panghinurno, Kagamitang Panghapag, Pang-inom at Pangluto.
PilakKagamitang Pangkusina· 2022
WineStax Nasasalansang Estante ng Alak
ni BrandBase
Kliyente: BrandBase B.V.
Nagwagi ng A' Design Award na Pilak sa Kategoryang Kagamitang Pangkusina
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Tungkol sa WineStax Nasasalansang Estante ng Alak
Ang WineStax ay isang nasasalansang estante ng alak na idinisenyo para sa paggamit sa bahay. Ang bawat yunit ay malaya at kayang maglaman ng hanggang tatlong bote. Pinagsasama ang mga yunit gamit ang mga metal na clip, kaya nananatiling hindi kapansin-pansin ang mga koneksyon, at maaaring palawakin ang sistema hanggang sampung yunit. Ang isang yunit ay binubuo ng dalawang triple-hexagonal na elemento at isang nag-uugnay na poste na may mga dulong may tornilyo, na pinagpipisan nang manu-mano. Ang mga hugis-hexagonal ay nagbibigay sa estante ng magaan at pinong anyo. Ang napapalawak na sistema ay nagpapahintulot sa estante ng alak na iangkop sa iba't ibang silid at sukat ng koleksyon.
Ang Pagkilala
Tungkol sa A' Design Award na Pilak
Ang WineStax Nasasalansang Estante ng Alak ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang WineStax Nasasalansang Estante ng Alak ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang WineStax Nasasalansang Estante ng Alak ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.
Sa Likod ng Disenyo
Press Kit
Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.
- Mga Natatanging Katangian
- WineStax is a wine rack which adapts to the user's needs and space. One unit carries up to three bottles and can be easily expanded up to ten units. Thanks to this expansible system every user has the freedom to tailor the wine rack to their interior while the product gives a subtle highlight to the wine collection. The racks connect with metal clips therefore the joints are unnoticeable. The hexagonal shapes give an ethereal and sophisticated appearance to the product.
- Mga Sukat at Packaging
- Packaging size: 20,5 x 20,5 x 2,5 cm
Packaging weight: 334 g
Product size:19,5 x 19,5 x 16 cm
Product weight: 264 g - Mga Tag
- Winestax, stackable, wine rack, home decor, kitchen accessory,
- Teknolohiya sa Produksyon
- The product has 4 main parts: 2 pieces of triple-hexagonal elements, a connecting pole with screw thread on both ends and additional metal clips which ensure the connection between the units.
- Hamon sa Disenyo
- The aim was to create a compact but expandable wine rack system while keeping the material usage and the productional costs low. During the research phase the goals have been expanded by including high aesthetic values and reduced packaging size. The purpose of these goals is to develop an affordable designer item and taking care of the sustainable aspects of the product.
- Pananaliksik
- During explanatory and trend research the focus point was to bring alive our vision: creating a highly engaged, innovative home accessory which answers to a specific demand and its positioning in a hidden market gap. Our analysis focused on identifying everyday needs in our environment that haven't been fulfilled yet, and this process led us to the idea of a collectible and extendible wine rack.
- Inspirasyon
- The initiative of this project was to develop an innovative product for retail promotions to achieve driving repeat purchase behavior by making it highly collectible. This core idea has manifested in a useful home accessory, called WineStax. Each product is an independent unit with three bottle racks, but the units can be easily connected to each other. Therefore the system allows the user to expand his WineStax almost endlessly and this stackable wine rack can easily fit into any household.
- Tagal ng Proyekto
- The project started in 2020 and the final product has been launched on the dutch market in September 2021.
- Daloy ng Operasyon
- The product packaging contains a pole with threaded ends, two triple-hexagonal elements and the unit connecting clips. In the centre point of the hexagonal shapes there's a threaded hole. Simply screw the hexagonal elements to the end of the poles by hand and lay the bottles in the hexagonal shapes. Assemble another unit, place it next to the first one, align the hexagonal sides and pinch them together with the clips. The rack can be extended in length and height by further units.
- Mga Patent
- Copyrights: BrandBase, Mr. G.P. Alberts, 2021
- Mga Miyembro ng Koponan
- Director: Paul Alberts
Chief Operations Director: Inge Overtoom
Commercial Director: James Rankin
Creative director: Jesse Post
Strategy director: Klaas Engelsma
Digital Director: Wouter Hogeland
Innovation producer: Michiel Haverlag
Designer: Jeroen Coert
Designer: Rebeka Pakozdi
Traffic manager: Wim de Roos
Operations manager: Mark Edwards
Account manager: Miles Rankin
Administrator: Stephan Kraak
Project manager: Anne Gombert
Project manager: Renske Dilven
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