Kahisu Packaging ng Inuming Suka mula sa Japan ni Shinji Arashigawa

Ang disenyo na Kahisu Packaging ng Inuming Suka mula sa Japan ni Shinji Arashigawa ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2023 A' Design Award na Bronse sa Kategoryang Paligsahan na Disenyo ng Pakete.

BronsePakete· 2023

Kahisu Packaging ng Inuming Suka mula sa Japan

ni Shinji Arashigawa

Kliyente: Applied Kansei Center

Nagwagi ng A' Design Award na Bronse sa Kategoryang Pakete

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Ang Disenyo

Tungkol sa Kahisu Packaging ng Inuming Suka mula sa Japan

Ang Kahisu ay ang inuming suka mula sa Japan na may etikal na mensahe, na una sa bansang ito. Ito ay gawa mula sa balat ng bitter orange na dati ay itinapon pagkatapos pigain ang katas. Ang konsepto ng disenyo ay Artistic Design for Ethical Choice. Upang ipahayag ang dalawang bagong lasa na pinagsama ang asim ng suka, tamis ng prutas, at pait ng balat ng bitter orange, pati na ang espesyal na sandali ng pag-inom nito, gumamit ng bote na tulad ng champagne, na pinagsama ang pananaw ng dalawang dakilang artist, sina Gauguin (Blend G) at Monet (Blend M). Ang gift box ay gumagamit ng minimal na karton upang maghawak ng dalawang bote nang maganda.

Ang Pagkilala

Tungkol sa A' Design Award na Bronse

Ang Kahisu Packaging ng Inuming Suka mula sa Japan ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Kahisu Packaging ng Inuming Suka mula sa Japan ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Kahisu Packaging ng Inuming Suka mula sa Japan ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: Kahisu is a new Japanese vinegar drink with an ethical message, made from bitter orange peels, which was previously discarded after squeezing the juice. The design concept is Artistic Design for Ethical Choice, for the earth, for children 100 years from now. In order to express the novel taste and the artistic aspect common to the taste, a champagne-type bottle, a shape not generally used for Japanese vinegar drinks, was adopted, and the graphics were in the style of paintings.
Mga Sukat at Packaging: Bottle: Width 81mm x Depth 81mm x Height 241mm
Label: Width 247mm x Height 70mm
Box: Width 300mm x Depth 170mm x Height 85mm
Mga Tag: Ethical, Food recycling, Japanese vinegar drinks, Artistic, Gauguin, Monet, Minimum
Teknolohiya sa Produksyon: The technology to ferment bitter orange "peels" to produce vinegar was developed, and Japan's first "fruit peel vinegar drink " was born. In order to embody the ethical message, we used recycled materials for the bottle and label in consideration of the environment.
Hamon sa Disenyo: A major challenge for the project team was to develop Japan's first vinegar drink with new values that would set it apart from existing vinegar drinks in both taste and packaging. Based on the concept formulated by the producer, researchers, manufacturers, and designers worked together as a team to arrive at the final form of new taste and design.
Pananaliksik: A new vinegar drink was born, characterized by a "bittersweetness" like black coffee, as a result of research experiments using Kansei engineering using a large number of taste samples in which the proportions of taste components were subtly controlled. In order to convey its deep and artistic taste and ethical message, the shape and materials of the bottle, cap, and label were repeatedly examined to achieve a design that simultaneously expresses "Artistic Design" and "Ethical Choice".
Inspirasyon: Kahisu is a Japanese vinegar drink with new values. Two new flavors, blending the vinegary and sweetness, of conventional vinegar drinks with the bitterness of bitter orange peels, are expressed in the worlds of the works of two artists. The fruity flavor Blend G was inspired by Paul Gauguin's tropical landscapes and people, while the fresh and refreshing flavor Blend M was inspired by Claude Monet's landscape paintings of water lilies.
Tagal ng Proyekto: The project started in Hiroshima, Japan in September 2021 and has been on sale at the online store since August 2022. The client is a long-established vinegar manufacturer founded in 1582.
Daloy ng Operasyon: The role of Kahisu is to deliver to your loved ones the excitement you experience when you drink it with sparkling water or spirits (whiskey, gin, rum, etc.), and the thoughts that will lead to the future 100 years from now as expressed in the design concept. Kahisu will be sold for gift use only to relay the ethical message of caring for the future of society and the earth.
Mga Miyembro ng Koponan: Producer/Product Director: Koichiro Kasio
Planner: Makiko Ozawa