Ang disenyo na Mono Pizza Brand Identity ni Irina Kolosovska ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2023 A' Design Award na Bronse sa Kategoryang Paligsahan na Disenyo ng Grapika, Ilustrasyon at Biswal na Komunikasyon.
BronseGrapika· 2023
Mono Pizza Brand Identity
Kliyente: Irina Kolosovska
Nagwagi ng A' Design Award na Bronse sa Kategoryang Grapika
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Tungkol sa Mono Pizza Brand Identity
Ang Mono Pizza ay isang brand identity na nilikha para sa isang pizzeria sa United Kingdom. Ang pangalan ay pinagsama-sama ang mga salitang Mona Lisa at pizza, na nag-uugnay sa mataas na sining at pagkain. Ang logo ay pinagsanib ang mukha ng Mona Lisa sa bilog na hugis ng isang pizza. Ang marka ay iginuhit gamit ang monoline technique at regular na graphic shapes, kaya't ang kalmadong tingin ay naipapahiwatig nang walang masyadong detalye. Tatlong kulay lamang ang ginamit, at ang kontrast sa pagitan ng mga ito ay bumubuo ng malinaw at minimal na komposisyon. Ang identity ay inilapat sa packaging ng pizza na may sukat na 320 by 320 by 40 millimeters, na naka-print gamit ang Pantone inks.
Ang Pagkilala
Tungkol sa A' Design Award na Bronse
Ang Mono Pizza Brand Identity ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Mono Pizza Brand Identity ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Mono Pizza Brand Identity ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.
Sa Likod ng Disenyo
Press Kit
Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.
- Mga Natatanging Katangian
- Monopizza is a pizzeria located in the UK that aims to elevate the process of pizza-making to the level of high art. The name "Monopizza" combines the words "Monalisa" and "pizza," reflecting the concept of blending art and cuisine. The company's logo also reflects this concept by combining the image of the Mona Lisa with an image of pizza.
- Mga Sukat at Packaging
- Pizza packaging dimensions:320х320х40
Printing with Pantone ink - Mga Tag
- logo, branding, brandidentity, visualcommunication, graphicdesign, inclusion, startup, communication
- Teknolohiya sa Produksyon
- The MonoPizza logo was produced with Adobe Illustrator CC 2022 and Adobe Photoshop CC 2022. It is developed on the basis of the monoline technique and regular graphic shapes.
- Hamon sa Disenyo
- The most challenging aspect of this design project was navigating the complex balance between functionality and aesthetics. Finding innovative solutions that both meet the practical needs of the user while also being visually compelling required a great deal of creativity and experimentation. Additionally, incorporating historical and social perspectives into the design added another layer of complexity.
External factors, such as available technology and materials, also presented challenges. For example, limitations in production capabilities required careful consideration of manufacturing processes and techniques to ensure that the final product could be successfully realized - Pananaliksik
- The main goals of the study were to identify user needs, preferences, and pain points in order to inform the design of the product. To achieve these goals, the study used a combination of surveys, interviews, and usability tests to collect data from a diverse group of participants.
The study employed various research tools, including survey software, interview protocols, and usability testing software, to gather and analyze data. Participants were recruited through social media, online forums, and email lists - Inspirasyon
- The inspiration behind my project comes from one of the most famous artworks in history - Leonardo da Vinci's Mona Lisa. I was captivated by her enigmatic smile and wanted to create my own modern version of the iconic painting. Using the technique of monoline art, I aimed to capture the essence of Mona Lisa's gaze without relying on intricate details.
I spent countless hours honing my craft and ensuring that every line and curve conveyed the right emotion and expression. - Tagal ng Proyekto
- The project started in April 2022 and work on the branding continues to this day.
- Daloy ng Operasyon
- The artwork utilizes a minimalist style achieved through the use of only three colors that when combined, create the necessary contrast and complete the composition. The final result creates a harmonious visual impression through the organic combination of the selected colors. The minimalist approach present in the artwork provides a clear and concise transmission of ideas, enhancing the viewer's focus on the main content
- Mga Credit ng Larawan
- Irina Kolosovska
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