Onshore Roasters Pangunahing Tungkulin: Branding ni Cansu Dagbagli Ferreira

Ang disenyo na Onshore Roasters Pangunahing Tungkulin: Branding ni Cansu Dagbagli Ferreira ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2025 A' Design Award na Pilak sa Kategoryang Paligsahan na Disenyo ng Grapika, Ilustrasyon at Biswal na Komunikasyon.

PilakGrapika· 2025

Onshore Roasters Pangunahing Tungkulin: Branding

ni Cansu Dagbagli Ferreira

Kliyente: Cansu Dagbagli Ferreira

Nagwagi ng A' Design Award na Pilak sa Kategoryang Grapika

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Ang Disenyo

Tungkol sa Onshore Roasters Pangunahing Tungkulin: Branding

Teksto ng Aklat: Ang brand identity ng Onshore Roasters ay sumasalamin sa harmonya ng luho, kalikasan, at sustenabilidad. Pinagbubuklod ng logo ang isang butil ng kape, mga sinag ng araw, at mga alon, na nagbibigay-buhay sa ritwal ng isang perpektong umaga sa dagat. Ang maingat na piniling earthy na paleta at packaging na gawa sa recycled na papel ay nagpapatibay sa pangako ng brand sa elegansya at mga halagang maka-kalikasan. Hango sa pamumuhay na yachting, binabalanse ng disenyo ang pagiging simple at karangyaan, na lumilikha ng tuloy-tuloy na koneksyon sa pagitan ng dekalidad na kape at ng malawak na karagatan.

Ang Pagkilala

Tungkol sa A' Design Award na Pilak

Ang Onshore Roasters Pangunahing Tungkulin: Branding ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Onshore Roasters Pangunahing Tungkulin: Branding ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Onshore Roasters Pangunahing Tungkulin: Branding ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: Onshore Roasters brand identity captures the essence of luxury, sustainability, and simplicity. Designed for the yachting world, the refined logo seamlessly merges a coffee bean, sunbeams, and sea waves, symbolizing a morning ritual on the open waters. The packaging, crafted from recycled paper, reinforces the brand’s eco-conscious values, while a soothing, earthy color palette enhances the sense of purity and sophistication.
Mga Sukat at Packaging: The brand was applied on to various sizes of items including printed items and digital. Some examples are business cards, posters, web design and packaging designs. Packaging designs are 1 kg pouches and metal tins.
Mga Tag: coffee, yacht, sea, logo design, branding, packaging
Teknolohiya sa Produksyon: The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and then physical items such as coffee bean pouches were produced by 4 color printing technique.
Hamon sa Disenyo: The challenge was finding a supplier for recyclable paper pouches that also keeps the freshness of the product.
Pananaliksik: Interviews with head management of luxury yachts were conducted to better understand the needs of consumers. Thanks to the qualitative interviews the confirmed the need and the idea was validated. Indeed, the luxury yacht owners are complaining of not being able to find good quality coffee constantly when they're on the sea.
Inspirasyon: The brand draws inspiration from the serene beauty of mornings at sea, where the first light meets the horizon, and a perfect cup of coffee sets the tone for the day. The interplay of natural elements sun rays, sea waves, and a coffee bean guides the logo design, evoking a harmonious balance between indulgence and sustainability. Through minimalist elegance, Onshore Roasters encapsulates the art of slow living, transforming coffee into a refined experience for the luxury yacht lifestyle.
Tagal ng Proyekto: From September 2023 to March 2024
France
Daloy ng Operasyon: Onshore Roasters provides consistent quality coffee to premium yacht owners, wherever they're in the world.