Jo Kapehan at Restawran ni A4DH Branding Services

Ang disenyo na Jo Kapehan at Restawran ni A4DH Branding Services ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2025 A' Design Award na Bronse sa Kategoryang Paligsahan na Disenyo ng Grapika, Ilustrasyon at Biswal na Komunikasyon.

BronseGrapika· 2025

Jo Kapehan at Restawran

ni A4DH Branding Services

Kliyente: A4 Design House

Nagwagi ng A' Design Award na Bronse sa Kategoryang Grapika

15,321

Na-verify na Nagwagi ng Parangal

I-verify ang Katayuan ng Parangal para sa #169504

Bisitahin ang Site Tingnan sa A' Design Award Press Release Badge ng Parangal

Mga Kulay

Ang Disenyo

Tungkol sa Jo Kapehan at Restawran

Ang Jo ay muling binibigyang-kahulugan ang fine dining bilang pagdiriwang ng lasa, koneksyon, at mga sandaling pinagsasaluhan. Ang brand identity ay dinisenyo upang umaakit sa iba't ibang audience, mula sa mga bata hanggang sa mga lolo at lola, habang pinapanatili ang authenticity at sophistication. Nakasentro sa diversity ng lasa at emosyonal na koneksyon, ang visual identity ay yumayakap sa modernong aesthetic. Ang berdeng color palette ay sumasagisag sa kalikasan, paglaki, at sustainability. Ang mga illustrative graphics na inspirado ng pagkain at mga elemento ng dining ay nagpapahusay sa storytelling, habang ang contemporary na logotype ay nagbabalanse ng simplicity at adventure. Ang resulta ay isang cohesive na experience sa lahat ng touchpoints.

Ang Pagkilala

Tungkol sa A' Design Award na Bronse

Ang Jo Kapehan at Restawran ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Jo Kapehan at Restawran ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Jo Kapehan at Restawran ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: We developed a dynamic visual identity that reflects the vibrant diversity of Jo offerings. The logotype, with its clean yet playful form, mirrors the balance between simplicity and adventure. For Jo, we chose green as the primary brand color, symbolizing both the natural essence of the brand and its commitment to growth and progress. Green evokes freshness and sustainability, aligning perfectly with Jo brand values and its focus on wholesome, quality food.
Mga Sukat at Packaging: We implemented the designed visual identity across the restaurant packaging, ensuring that each package is crafted from suitable materials such as kraft paper, cardboard, or wax paper based on its function.
Mga Tag: rebranding, brand identity, identity design, logo redesign, visual language
Teknolohiya sa Produksyon: Our design approach focused on creating contrast within visual forms, combining organic shapes with structured design elements. This interplay of form and function helped us communicate a sense of balance, where natural inspiration meets modern execution.
The result is a fresh and inviting brand identity that not only reflects Jo values but also sets the tone for an engaging and memorable customer experience across all brand touch points.
Hamon sa Disenyo: The challenge was to craft a brand identity and spatial experience that resonated with a diverse audience; from children to grandparents, without sacrificing authenticity or sophistication. The core concept revolved around flavor diversity, freshness, and emotional connection, ensuring that every dish and every moment at Jo felt special.
Pananaliksik: Jo cafe and restaurant was one of the first brands that set out to redefine the experience of fine dining, creating a space where food is more than just nourishment. it is a celebration of taste, connection, and shared moments.
Inspirasyon: The visual identity of Jo incorporates illustrative graphics inspired by key elements of the dining experience. We drew on forms and shapes from food ingredients, tableware, and restaurant objects to create a visual storytelling approach that enhances brand recognition. These elements contribute to building a cohesive and dynamic brand world, where every graphic element serves a purpose in conveying Jo narrative.
Tagal ng Proyekto: The project started in Sep 2024 in Tehran and finished in Nov 2024 in Tehran, and was launched in Jan 2025.
Daloy ng Operasyon: A modern aesthetic was a priority throughout the design process. We ensured that all visual forms, from illustrations to graphic motifs, maintained a contemporary feel. This modernity extends into the brand typography as well. The type design features clean lines and thoughtful contrasts, adding depth and visual interest to the overall brand presentation.
Mga Miyembro ng Koponan: Creative Director: Mehdi Javadinasab

Design Director: Amir Asgharzadeh

Graphic Designers: Amir Asgharzadeh, Mohammad Rajabi, Sepideh Chamani, Matin Etedal

Design QC: Vida Valizadeh

Motion Designers: Pariya Tabrizi

Ui/Ux Designer: Fatemeh Abbasi

Project Manager: Zahra Hashemi

Account Director: Baha Khatambakhsh

Account Executive: Ghazal Babajani