Ang disenyo na Kweichow Moutai Osaka Expo Edition Pambalot ng Alak ni Ying Song Brand Design Shenzhen Co., Ltd ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2026 A' Design Award na Ginto sa Kategoryang Paligsahan na Disenyo ng Pakete.

GintoPakete· 2026

Kweichow Moutai Osaka Expo Edition Pambalot ng Alak

ni Ying Song Brand Design Shenzhen Co., Ltd

Kliyente: Kweichow Moutai Co., Ltd.

Nagwagi ng A' Design Award na Ginto sa Kategoryang Pakete

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Mga Kulay

Ang Disenyo

Tungkol sa Kweichow Moutai Osaka Expo Edition Pambalot ng Alak

Ang Kweichow Moutai Osaka Expo Edition ay isang disenyo ng pambalot para sa isang pang-alaalang alak na nilikha para sa 2025 Osaka World Expo. Ang anyo nito ay hango sa panlabas na hitsura ng China Pavilion at gumugunita sa tradisyonal na Chinese bamboo book slips. Ang seramikong bote ay nakatayo sa loob ng isang metal na tanawin, at ang kahon ay gawa sa ekolohikal na bamboo board, metal, at artipisyal na katad. Isang metal na timeline sa ibabaw ng kahon ang nagmamarka ng mahabang ugnayan sa pagitan ng brand at ng World Expo. Isang metal na hawakan na hugis banga ng alak ang dumudulas sa kahabaan ng timeline upang paikutin ang kahon at ito ay mabuksan.

Ang Pagkilala

Tungkol sa A' Design Award na Ginto

Ang Kweichow Moutai Osaka Expo Edition Pambalot ng Alak ay nagwagi ng A' Design Award na Ginto, isang napakaprestihiyosong pagkilalang iginagawad sa mga disenyong pangunahing-uri, kahanga-hanga at namumukod-tangi. Ang mga nagwagi ng Ginto ay mga likhang lubhang makabago, may pananaw at nakasisilaw sa karilagan na sumasalamin sa talino, karunungan at husay ng kanilang mga tagapagdisenyo. Inaasahang ang Kweichow Moutai Osaka Expo Edition Pambalot ng Alak ay isang lubos na pinupuri, nagtatakda-ng-uso at monumental na imbensyon na naghahatid ng walang kapantay na halaga. Ang disenyong ito na nagwagi ng A' Design Award na Ginto ay isang kahanga-hanga at iginagalang na proyekto na lubos na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Kweichow Moutai Osaka Expo Edition Pambalot ng Alak ay lumilikha ng matinding damdamin ng pagnanais, gumigising ng damdamin, nagpapasigla ng pagkamalikhain at nakahuhumaling sa atin.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: This is a commemorative liquor designed by Maotai for the 2025 Osaka World Expo. The appearance is inspired by the architecture of the China Pavilion, resembling traditional Chinese book slips and wine bottles surrounded by metal landscapes. The most unique idea is the timeline decorated with metal on the top of the box, representing the century old intersection of Maotai and the World Expo. The wine jar is a metal handle, and sliding the jar can cleverly rotate and open the box.
Mga Sukat at Packaging: A box and a bottle / 140mm x 105mm x 280mm / Ecological bamboo board, ceramic bottle, metal, artificial leather/
Mga Tag: Chinese Baijiu packaging, packaging design, commemorative wine
Teknolohiya sa Produksyon: It’s a commemorative liquor designed by Moutai for the 2025 Osaka World Expo. The appearance is inspired by the architecture of the China Pavilion, resembling traditional Chinese book slips and wine bottles surrounded by metal landscapes. The most unique idea is the timeline decorated with metal on the top of the box, representing the century old communication between Moutai and the World Expo. The wine jar is a metal handle, and sliding the jar can cleverly rotate and open the box.
Hamon sa Disenyo: The most difficult part of the design is how to combine Moutai culture with World Expo culture. If the product is designed to be unique and impressive. When we decided to use metal parts to present the concept of a century long timeline, we faced the challenge of opening it. However, by using the metal handle of the wine jar to rotate the box open, we cleverly solved this problem, added unique creativity to the product, and left a deep impression on people
Pananaliksik: Research type: Baijiu packaging
Research objective: To commemorate the centennial intersection of Moutai and the World Expo
Methodology: Seeking inspiration from the elements of the World Expo
Data collection and research tools: Architectural characteristics of the China Pavilion at the World Expo. design software
Participant or Experiment: Designer
Result: The product has been successfully launched and received high attention and praise.
Insights and Influence: Effectively promoted the brand
Inspirasyon: The packaging is inspired by the exterior design of the China Pavilion at the 2025 Osaka World Expo, featuring traditional Chinese book styles and bamboo as the core design element. The bottle is surrounded by metal landscapes, symbolizing the concept of 'harmony between man and nature' and showcasing Maotai's green brewing philosophy to the world. The metal at the top of the box is a creative timeline that blends Maotai and the centennial intersection of the World Expo together. The rotating metal handle is a wine jar, and sliding the jar can cleverly rotate to open the box.
Tagal ng Proyekto: The project started construction in Shenzhen in October 2024, was completed in Shenzhen in May 2025, and was launched on June 5, 2025 at the China Pavilion of the Osaka World Expo in Japan.
Daloy ng Operasyon: Find the metal handle in the shape of a wine jar at the top of the wine box, and rotate it along a metal track like a timeline to open the outer box. After opening, find the hidden button on the red leather at the neck of the bottle, open the button, and take out the bottle. Rotate the bottle cap and open the bottle.
Mga Miyembro ng Koponan: Yingsong chen
Yuntao Zhang
Gengjie Zheng
Jiacen Xu
Shujie Yang
Mengyuan Wang
Mga Credit ng Larawan: Image #1:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #2:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #3:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #4:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #5:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025