Rebecca Burt авторлыгында The Passion of the Card Leadlight Series Үз-Үзеңне Пропагандалау

Rebecca Burt авторлыгындагы The Passion of the Card Leadlight Series Үз-Үзеңне Пропагандалау — Графика, Иллюстрация һәм Визуаль Коммуникация Дизайны ярыш категориясендә бик абруйлы 2020 A' Design Award Бронза бүләге лауреаты.

БронзаГрафика· 2020

The Passion of the Card Leadlight Series Үз-Үзеңне Пропагандалау

автор: Rebecca Burt

Заказчы: Flexicon

Графика категориясендә A' Design Award Бронза бүләге лауреаты

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Төсләр

Дизайн

The Passion of the Card Leadlight Series Үз-Үзеңне Пропагандалау турында

Такланган пыяла тәрәзәләр кояш яктысында матур, шулай ук бу дизайнны һәм бастыру процессын күрсәтүнең уникаль ысулы. Бу визиткалар кулдан ясалган диярлек. Ефәк экран чиста пластик запаска бастырылган, аннары бер төсне киптергән. Чиста өлкәләр запасның тулы дизайн потенциалын ачучы төс кебек карала. Энҗе мөһере һәм УВ артык өстәмә процессны тәмамлый һәм катлаулы эффектлар тудыра. Дизайн карточкалар тәрәзәгә кадәр тотылганда тормышка ашырыла.

Таныш

A' Design Award Бронза бүләге турында

The Passion of the Card Leadlight Series Үз-Үзеңне Пропагандалау – A' Design Award Бронза бүләге җиңүчесе, бу иҗат, зирәклек һәм үткенлек белән аерылып торган күренекле дизайннарга бирелә торган бик абруйлы танып белү. Бронза җиңүчеләре – үз дизайнерларының киң тәҗрибәсен, фантазиясен һәм тапкырлыгын раслаучы бик остаз һәм искиткеч иҗади артефактлар. The Passion of the Card Leadlight Series Үз-Үзеңне Пропагандалау югары бәяләнгән, соклана торган һәм яратыла торган, игътибарга лаеклы профессиональ һәм яңа әйбер булыр дип көтелә. A' Design Award Бронза бүләге җиңүче бу дизайн сәнгатьтә, фәндә, дизайнда һәм технологиядә иң яхшы практиканы үз эченә ала һәм детальләргә игътибарлылыгы белән искиткеч. The Passion of the Card Leadlight Series Үз-Үзеңне Пропагандалау ихтыяҗларны искиткеч канәгатьләндерә, теләкләргә кагыла, хисләрне сокландыра һәм кызыксынуны җәлеп итә.

Дизайн артында

Матбугат комплекты

Дизайнер тәкъдим иткән кредитлар, команда әгъзалары һәм техник детальләр.

Уникаль үзенчәлекләр: These business cards are silk screen printed on a clear plastic stock, then dried one colour at a time. They are virtually hand made. Utilising a process called Opaque Barrier Technique, clear is treated as a colour to create a myriad of effects. A pearlescent seal and UV overgloss were added to complete the design. The design really comes to life when the cards are held up to a window, just as a stained glass window comes to life with the light shining through.
Үлчәмнәр һәм упаковка: Stock is clear PVC plastic. Width 55mm x Height 90mm.
Тегләр: Brand Identity, Business Card, Screenprinting, Graphic Design
Җитештерү технологиясе: Clear effects were designed into the PVC plastic unlocking the full design potential of the clear base stock. Artwork was formatted using a unique and highly-skilled process that ensures accurate registering of colours, positioning and the sequence of ink layers before film is output. Cards are silk screen printed and dried in racks with each colour pass, embellished with a pearl seal, UV overgloss and then die cut.
Дизайн бирелмәсе: The most challenging part of this design activity is the production of the cards. Preparation of the artwork files for film output has to be 100% accurate. The screen printing can be challenging as each colour is printed and dried on a rack before the next colour can be added.
Тикшеренү: I researched images as they would be telling the story and evoking emotion. The objective was to capture the feeling of the awe and wonderment you feel when observing stained glass windows backlit by the sun. Although there is no religious message or meaning behind the project, I was looking for strong imagery that would not only showcase our passion for the design and print process, but would invoke a feeling of quiet contemplation, as if the observer was in a cathedral, appreciating the craftsmanship and remembering a loved one.
Илһам: The purpose behind this project The Passion of the Card Leadlight Series, was to illustrate the design capabilities for premium plastic business cards. Evan Reiman was an Entrepreneur and Screen Printer by trade and was taught these printing skills by his Father who was an influential figure in his life, but who had passed away. His Father was one of the last people in New Zealand to complete an apprenticeship for making stained glass windows, so the inspiration for these cards was to honour his memory by creating a special series of cards we felt passionate about.
Проект озынлыгы: Project took 6 weeks from design to production completion. Designed and printed in Auckland, New Zealand.
Эш процессы: Designing on a clear substrate means transparent or opaque colours can interact from side A to side B, creating sophisticated effects that traditional paper cards cannot deliver. The substrate will outlast a paper card and have less wear and tear.
Команда әгъзалары: Evan Reiman.
Рәсем авторлары: Image #1: Photographer Aaron Lang, Product Photography
Image #2: Photographer Aaron Lang, Product Photography
Image #3: Photographer Aaron Lang, Product Photography
Image #4: Photographer Aaron Lang, Product Photography
Image #5: Photographer Aaron Lang, Product Photography