Lan Shenfan and Xu Jingwen tomonidan Soda Grocery Oziq-ovqat qadoqlash

Lan Shenfan and Xu Jingwen tomonidan yaratilgan Soda Grocery Oziq-ovqat qadoqlash — Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni tanlov toifasida nufuzli 2021 A' Design Award Temir Mukofoti mukofotining yuqori baholangan g'olibidir.

TemirGrafika· 2021

Soda Grocery Oziq-ovqat qadoqlash

muallif: Lan Shenfan and Xu Jingwen

Mijoz: Macau University of Science and Technology

Grafika toifasida A' Design Award Temir Mukofoti g'olibi

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Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Soda Grocery Oziq-ovqat qadoqlash haqida

Soda Grocery — Makaoga tashrif buyuruvchilarga sotiladigan sovg'alik oziq-ovqat mahsulotlari uchun qadoqlash dizaynidir. Dizayn tili XX asrda Makaoda ishlab chiqarilgan portlovchi petardalar qadoqlaridan ilhomlangan. Tarixiy qadoqlardan olingan to'rt ayolning tasvirlari zamonaviy illyustratsiyalar sifatida qayta chizilgan va yorqin ranglarda bosilgan. To'rt xil oziq-ovqat qutisi ushbu illyustratsiyalarni o'zida aks ettiradi, har bir quti o'lchami 185 x 145 x 55 millimetrni tashkil qiladi. Bosma o'rov qog'ozi va ichki etiketkalar bo'rtma bosish, ultrabinafsha qoplama, bronzalash va qirqish texnikalari bilan yakunlangan. Dizayn zamonaviy didni qondirishda mintaqaviy o'ziga xoslikni saqlab qoladi.

Tan olinish

A' Design Award Temir Mukofoti haqida

Soda Grocery Oziq-ovqat qadoqlash A' Design Award Temir Mukofotining g‘olibi bo‘lib, bu yaxshi loyihalangan ijodlardan kutiladigan kasbiy va sanoat talablariga javob beradigan yaxshi dizaynlarga beriladigan nufuzli e’tirofdir. Temir g‘oliblari o‘z yaratuvchilarining katta mahorati, yuksak ixtisosligi, mutaxassis tushunchasi va ijodiy salohiyatini namoyon etadi. Soda Grocery Oziq-ovqat qadoqlash yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, amaliy hamda innovatsion ijod bo‘lishi kutiladi. A' Design Award Temir Mukofotini qo‘lga kiritgan ushbu dizayn soha eng yaxshi amaliyotlarini uyg‘unlashtiradi va bilim hamda iste’dod bilan bog‘langan layoqatli texnik xususiyatlarga ega. Soda Grocery Oziq-ovqat qadoqlash puxtaligi uchun hurmatga sazovor bo‘lib, dunyoni yaxshiroq joyga aylantirishga yordam beradigan hayot sifatini yaxshilashni taqdim etish uchun loyihalangan.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Update to the local graphic packaging design language during the history
O'lchamlar va qadoqlash: Width 185mm x Depth 145mm x Height 55mm
Teglar: package, brand, inheritance, graphic, illustration
Ishlab chiqarish texnologiyasi: Choose packaging paper Scheduling other production materials Printing wrapping paper and inner sticker Process production filming, embossing, UV, bronzing, die-cutting finished product cutting
Dizayn muammosi: Firecrackers in history are the representative products of Macau exported overseas. Therefore, in the design process of this project, it is necessary to retain the regional characteristics of Macau of the times, but also to have the style of modern design language, and to change the "attribute" of the packaging attached to its original pattern. : Since the setting of firecrackers is prohibited in Macau, the We need to change from the original packaging of firecrackers to packaging of special tourist food is the two biggest challenges of the project.
Tadqiqot: Research Type is Exploration Research Research goal is Analyze the packaging of firecrackers that appeared in Macau in the 20th century, sum up its graphic language, and design a new type of packaging that meets the modern society with the characteristics Research Method is Observation Research tool is Old Macau firecracker packaging
Ilhom: The special history and culture of Macau created firecrackers with historical characteristics, but they suddenly disappeared after the industrial transformation. We summarized and sorted out representative packaging graphic languages, updated the design with modern graphic languages, adopted bold colors, and converted the original functions of the products into new packaging
Loyiha muddati: The project started in Macau in March 2020 and will be completed in Macau in June 2020.
Ish jarayoni: In order to facilitate the use of mass consumers, the most common packaging method is adopted
Jamoa a'zolari: Shenfan Lan
JingWen Xu
Rasm mualliflari: Shenfan Lan/JingWen Xu