Ruud Winder - Rebrandt tomonidan yaratilgan Animated Koopmans Logo Korporativ Identifikatsiya — Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni tanlov toifasida nufuzli 2023 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.

KumushGrafika· 2023

Animated Koopmans Logo Korporativ Identifikatsiya

muallif: Ruud Winder - Rebrandt

Mijoz: Rebrandt

Grafika toifasida A' Design Award Kumush Mukofoti g'olibi

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Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

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Dizayn

Animated Koopmans Logo Korporativ Identifikatsiya haqida

Koopmans Rebrandtdan assortiment kengligini yanada aniqroq ifodalashni so'radi. "Bosmaxona" tushunchasi endi ularning faoliyat doirasini to'liq aks ettirmaydi. Shuning uchun bu yangi identifikatsiya nafaqat estetik jihatdan jozibali dizayn tili, balki ular taklif qilishi mumkin bo'lgan mahsulotlar keng doirasini ifodalovchi strategik marketing vositasidir. Rebrandt dizayn bo'limi rahbari Ruud Winder tashkilotning dinamik ish yondashuvini dizaynlarda aks ettirishni istadi. Harakat bosma kompaniyasining taxminiy statikligiga zid bo'lib, aynan bu kenglik ta'kidlanishi kerak edi.

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A' Design Award Kumush Mukofoti haqida

Animated Koopmans Logo Korporativ Identifikatsiya A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Animated Koopmans Logo Korporativ Identifikatsiya ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Animated Koopmans Logo Korporativ Identifikatsiya ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Koopmans asked the rebranding agency to communicate the breadth of the range more clearly. The word 'print shop' no longer represents what they do. This new ID is therefore not only an aesthetically appealing design language, but also a strategic marketing instrument that communicates the wide range of products they can offer.

The animated logo (see video) is the basic logo of this company. Koopmans uses it everywhere; online, in videos and all kind of presentations.
Teglar: Typographic, animated logo, logo system
Dizayn muammosi: The hardest part was getting the typography into a solid balance. After hundreds of versions Rebrandt finaly succeeded.
Tadqiqot: Company exists more than 70 years, this history needs to be carried by this new design too. With the typography the design is timeless with a small hint to history.
Ilhom: The designer wanted the dynamic working attitude of the organization to be reflected in the designs. The movement contrasts with the supposed stillness of a print company, precisely that breadth had to be emphasized.
Loyiha muddati: From concept to realisation approximately 3 months.
Ish jarayoni: Logosystem is moving as an abacus, slidely moving from one to the other option. Animation is made by Peter Puntman and online by Kaz van Wel.
Patentlar: Ruud Winder - Rebrandt 2022
Jamoa a'zolari: Ruud Winder — concept & design
Linda Kaandorp — dtp
Peter Puntman — animation
Kaz van Wel — website + html5 animation
Rasm mualliflari: Ruud Winder - Rebrandt 2022