Kazune Watanabe tomonidan Kuwasawa Design School 2022 Qo'llanma

Kazune Watanabe tomonidan yaratilgan Kuwasawa Design School 2022 Qo'llanma — Bosma va Nashr Etilgan Media Dizayni tanlov toifasida nufuzli 2023 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.

KumushBosma· 2023

Kuwasawa Design School 2022 Qo'llanma

muallif: Kazune Watanabe

Mijoz: Kuwasawa Design School

Bosma toifasida A' Design Award Kumush Mukofoti g'olibi

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Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

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Dizayn

Kuwasawa Design School 2022 Qo'llanma haqida

Yaponiyadagi birinchi dizayn maktabi bo'lgan Kuwasawa Dizayn maktabi uchun maktab qo'llanmasi. So'nggi yillarda onlayn muloqot kuchaymoqda va haqiqat va virtual o'rtasidagi chegara xiralashib bormoqda. Bunday vaziyatda dizayn jamoasi raqamli deb tan olingan narsalarni analog (qog'oz va bosma) bilan ifodalash orqali dizayn imkoniyatini izladi. Bir qarashda u oddiy kitobga o'xshaydi, lekin animatsiya uni tortib olinganda ishlaydi. Qo'llanma odamlar undan turli yo'llar bilan bahramand bo'lishlari uchun alohida jildlarga bo'lingan. Ular tipografiya yordamida raqamli ifodani maqsad qilgan.

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A' Design Award Kumush Mukofoti haqida

Kuwasawa Design School 2022 Qo'llanma A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Kuwasawa Design School 2022 Qo'llanma ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Kuwasawa Design School 2022 Qo'llanma ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: They created a "Kinetic book" that is different from other school guides. They used analog methods (paper and print) to recreate digital images. At first glance, it looks like an ordinary book, but when the book is pulled out, the animation works naturally and surprises the person who sees it. The guidebook is divided into separate volumes so that people can enjoy it in various ways.
O'lchamlar va qadoqlash: Dimensions Width:182mm x Height:257mm x Depth:25mm
Teglar: Kuwasawa Design School, Slit animation, Scanimation, There There, Kazune Watanabe
Ishlab chiqarish texnologiyasi: The case is slit, and the animation is worked by the expression of the cover partially visible through the slit. Although the cover appears to be printed only in black, it is not printed in one black color but in a combination of special colors. The slightest deviation of the color plates creates an optical illusion, reproducing the flicker of RGB colors that can be seen when the monitor is magnified. Under normal conditions, the colors are barely perceptible, but when the slit is passed through, the colors appear as a frame-by-frame feed.
Dizayn muammosi: Slit animation has a narrower range of expression and is extremely difficult to express dynamically compared to ordinary animation. After more than 100 prototypes, they aimed for a digital expression using typography.
Tadqiqot: As the coronavirus spreads around the world, society has shifted to a teleworking work style. And communication has shifted from face-to-face to online. Now that people see two-dimensional expressions online as a matter of course, There There wanted to redefine the value of the existence of objects. They created this design with the idea of designing an object that exists with a digital look and the sense of strangeness and unreality that comes with it.
Ilhom: School guide for Kuwasawa Design School, the first design school in Japan.
In recent years, online communication has been increasing, and the line between reality and virtual is becoming more and more blurry. In such a situation, There There pursued the possibility of design by expressing what was recognized as digital with analog (paper and print).
For students who are about to study design, they aimed not only to convey basic information about the school's curriculum and facilities but also to serve as a medium for designers to experience and recognize design as something exciting for the first time they are exposed to it.
Loyiha muddati: The project started from July 2020 to April 2021 and was released in Japan in May 2021.
Ish jarayoni: The target audience is students who want to study design. The objective was to reach as many people as possible and get them interested in design. On social media, the information was shared by many media in Japan and overseas, an unprecedented spread as a school guidebook. The number of requests increased compared to previous years, increasing the school's recognition dozens of times over.