Unto tomonidan Unto Communication Tool Korporativ identifikatsiya

Unto tomonidan yaratilgan Unto Communication Tool Korporativ identifikatsiya — Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni tanlov toifasida nufuzli 2020 A' Design Award Temir Mukofoti mukofotining yuqori baholangan g'olibidir.

TemirGrafika· 2020

Unto Communication Tool Korporativ identifikatsiya

muallif: Unto

Mijoz: Unto

Grafika toifasida A' Design Award Temir Mukofoti g'olibi

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Tasdiqlangan mukofot g'olibi

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Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Unto Communication Tool Korporativ identifikatsiya haqida

Unto Communication Tool — bir-biriga ulashiladigan tashrif kartasi atrofida qurilgan korporativ identifikatsiya tizimi. Karta o'lchami 9 x 5,4 santimetrni tashkil etib, unda bir xil aloqa ma'lumotlari ikki marta chop etilgan — bir blok ikkinchisining ustida teskari holda joylashtirilgan. Ikki blokni ajratib turuvchi perforatsiyalangan chiziq karta yarmiga yirtib olinishi imkonini beradi. Egasi bir qismini o'zida saqlab, ikkinchi qismini boshqa shaxsga berishi mumkin, shu tariqa bitta karta ikkinchi aloqadoshga ham yetib boradi. Identifikatsiya tizimiga, shuningdek, gazeta qog'ozidan tayyorlangan flayer va qadoqlash uchun ishlatiladigan bosma pufakchali plyonka ham kiradi.

Tan olinish

A' Design Award Temir Mukofoti haqida

Unto Communication Tool Korporativ identifikatsiya A' Design Award Temir Mukofotining g‘olibi bo‘lib, bu yaxshi loyihalangan ijodlardan kutiladigan kasbiy va sanoat talablariga javob beradigan yaxshi dizaynlarga beriladigan nufuzli e’tirofdir. Temir g‘oliblari o‘z yaratuvchilarining katta mahorati, yuksak ixtisosligi, mutaxassis tushunchasi va ijodiy salohiyatini namoyon etadi. Unto Communication Tool Korporativ identifikatsiya yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, amaliy hamda innovatsion ijod bo‘lishi kutiladi. A' Design Award Temir Mukofotini qo‘lga kiritgan ushbu dizayn soha eng yaxshi amaliyotlarini uyg‘unlashtiradi va bilim hamda iste’dod bilan bog‘langan layoqatli texnik xususiyatlarga ega. Unto Communication Tool Korporativ identifikatsiya puxtaligi uchun hurmatga sazovor bo‘lib, dunyoni yaxshiroq joyga aylantirishga yordam beradigan hayot sifatini yaxshilashni taqdim etish uchun loyihalangan.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Name cards and product wrapping have been necessary assets for individuals and brands to take on with a dash of their individuality. The team explores not only the graphics that go on but the functional limitations. Returning the essential function of a name card, which is connecting, by suggesting the card to be split into two and encouraging the user to keep one and share one, the design aims to increase the connections that one name card can make, and one social networking scene could offer.
O'lchamlar va qadoqlash: Name card 9cmx5.4cm, Newsprint A3, Bubble wrap 5 ft. long x 12 in. wide x 5in, Perforated every 12in. A thick layer of film with a bubble on one side, the other side custom print pattern.
Teglar: Name card, branding identity, sharable name card, experiential branding, customizable wrapping, six degrees of separation, second degree connection design
Ishlab chiqarish texnologiyasi: UV print method for translucent white on black ink, die-cut perforated line, UV print on the external layer of bubble wrap.
Dizayn muammosi: The challenge here is trying to express the brand identity of experimental design, not only using graphics as communication but as a psychological medium that leads to action. The team decided to play with user experience and the intuition to tear along a perforated line and the satisfaction of it. And to weave together a visual recognition of brand identity using minimal elements, so that it may be distinctive but does not overpower the focus of user experience.
Tadqiqot: The theory of Six Degrees of Separation navigates as the primary concept in design thinking. In a world of 7 billion people, it seems that we are all connected by six or fewer acquaintances. And since internet networking has widely expanded our online acquaintances, the six people is lowered to four. Using the ancient way of advertising, word of mouth, this first-degree connection who received the name card is encouraged to extend the relationship to a second. Inspired to increase the connections that one name card can make, or one social networking scene could offer.
Ilhom: Like many others, the brand identity is an opportunity for the business to introduce themselves from the very first interaction, for example, by handing out a name card. And for this design studio, they would like to communicate their brand language, through challenging ways of experiencing such traditional communicative tools, name card, flyer, and wrapping paper by amplifying its function and introducing new user experiences.
Loyiha muddati: The project started in July till September 2019, in Taipei.
Ish jarayoni: The info on the card is in a dense paragraph format, presented twice, one upside down on top of another, a perforated line subtly parts the two paragraphs, encouraging the reader to tear apart for a more convenient read. The user is then encouraged to give out the other half of the card. One side of the card shows a full paragraph as if orally making a self introduction, the opposite side is highlighting only the necessary. The flyer is a traditional newsprint form, where as the bubble wrap, versatile for packaging purposes, use the patterned brand name to fill the receiver info.
Jamoa a'zolari: Ming Hsi Chou
Ching Yi Angela Chang
Rasm mualliflari: Image#1: Ming Hsi Chou, creator, 2019, Image#2: Ming Hsi Chou, creator, 2019. Image#3: Ching Yi Chang, creator, 2019. Image#4: Ching Yi Chang, creator, 2019. Image #5: Ming Hsi Chou, 3D artist, 2019.