East Travel Primary Function: Ipakethe Yeziselo Ezinotywala ngu-Wen Liu, Bo Zheng and Weijie Kang

Uyilo olubizwa ngokuba yi-East Travel Primary Function: Ipakethe Yeziselo Ezinotywala olwenziwe ngu-Wen Liu, Bo Zheng and Weijie Kang ngumwini obekekileyo webhaso elinobukhazikhazi le-2021 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IsilivereIpakheji· 2021

East Travel Primary Function: Ipakethe Yeziselo Ezinotywala

ngu Wen Liu, Bo Zheng and Weijie Kang

Umxhasi: Shenzhen Oracle Creative Design Co., Ltd

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Ipakheji

20,651

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#119511

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-East Travel Primary Function: Ipakethe Yeziselo Ezinotywala

I-East Travel yenzelwe ukupakisha i-baijiu, isiselo esikhawulezisiweyo sesintu saseTshayina. Ibhotile isebenzisa imilo elula yeglasi eyisilinda elula ukwenza ngobuninzi. Isivalo senziwe sanexabiso lamaza amanzi, into ebhekiselele kumanzi asemgangathweni ophezulu asetyenziswa ekwenzeni utywala. Ilebheli yenziwe ngephepha elikhethekileyo, kwaye umzobo negama lemveliso zenziwe ngebhronzi. Ipakethe yangaphandle yenziwe nge-bagasse ecinezelweyo, iintambo ezishiyeke emva kokuba umoba uvunyisiwe, into ebola ngokwendalo. Uyilo luthatha kwinkcubeko yesintu saseTshayina nakwiindlela zesintu zokwenza utywala.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

East Travel Primary Function: Ipakethe Yeziselo Ezinotywala ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. East Travel Primary Function: Ipakethe Yeziselo Ezinotywala iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. East Travel Primary Function: Ipakethe Yeziselo Ezinotywala yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: East Travel is a brand that mainly transfers the oriental culture through the product. "Eight immortals cross the sea, each depending on their ability", one of the most widely spread myths and legends among Chinese folk. , people would use this allusion as a metaphor for those who rely on their abilities to create miracles.
Imilinganiselo nePakishini: Width 400mm* Depth 110mm* Height 150mm
Iithegi: East Travel, Baijiu, Baijiu packaging
Ubuchwepheshe Bokuvelisa: Glass, Bagasse
Umngeni Woyilo: Redesign the traditional baijiu-making elements to keep it up with the times. Because the design is a process of recreating traditional elements, it needs to be created with modern aesthetics. The integration of traditional culture and modern culture is very challenging.
Uphando: The current fast-paced lifestyle has gradually made people feel that the material is easy to satisfied but the inner spirit is very empty. How to find a slow-paced lifestyle in this environment is an urgent problem that needs to be solved at the moment. Baijiu is a thing that can slow down your life. The traditional baijiu culture and its brewing culture have a long history. It is the crystallization of human wisdom. It can make your life more quality and valuable.
Inkuthazo: Guangxi, one of the economically underdeveloped areas in China. In order to increase people's income, local residents mainly plant sugarcane, which has the largest output in the country. This new act for brewing not only increases the value of sugarcane, but also increases the income level of local people and makes their lives better. The external packaging is made of pressed bagasse after fermented baijiu, which is easy to degrade naturally, environmentally friendly and practical.
Ubude Beprojekthi: 2020.01~2020.03 Shenzhen,China
Ukuhamba Komsebenzi: The design of the top of the bottle cap is inspired by an important concept of water ripples. It indicates a good Baijiu brew comes from top quality water. The bottle is designed with an ordinary cylindrical shape, which is not only simple and beautiful but also convenient for mass production. The bottle label is made of special paper, and the illustration and printed product name is bronzed, which enriches the product.
Amalungu Eqela: Designer:Wen Liu
Designer:Bo Zheng
Designer:Weijie Kang