Uyilo olubizwa ngokuba yi-YaBloom Ukupakisha olwenziwe ngu-Antonia Skaraki ngumwini obekekileyo webhaso elinobukhazikhazi le-2022 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IsilivereIpakheji· 2022

YaBloom Ukupakisha

ngu Antonia Skaraki

Umxhasi: YaBloom

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Ipakheji

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Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#129350

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-YaBloom Ukupakisha

Ukuguqula ukusela amanzi ukusuka kwinto eqhelekileyo nesandulayo ukuya kumava amnandi anonencasa. Isiselo esitsha sempilo esichaza ngokugqibeleleyo ingqiqo elula yamanzi afakwe uncasa. Ukudityaniswa kwemibala eqaqambileyo kunye neemilo ezihamba njengolwelo kuyomeleza ingqikelelo yencasa nokuphilisa. Ngeli xesha iingcamango zempilo nobutsha zidluliselwa ngokucacileyo kulo lonke ulungiselelo.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

YaBloom Ukupakisha ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. YaBloom Ukupakisha iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. YaBloom Ukupakisha yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Transforming water drinking from a boring routine to an exciting and flavourful experience, a new health beverage was created that perfectly describes the simple concept of infused water.
Imilinganiselo nePakishini: Resealable doypack, height 150mm x width 90mm.
Iithegi: water, flavour, natural, healthy, taste, infusion, bloom
Ubuchwepheshe Bokuvelisa: Craft paper, and plastic film.
Umngeni Woyilo: Given the task of transforming water drinking from a boring routine to an exciting and flavourful experience, we created a new health beverage that perfectly describes the simple concept of infused water. Naming the brand Yabloom! for the sound one makes when they dive underwater (splash in English, bloom in Greek), we also communicated the simplicity of preparing a flavoured water beverage on the packaging itself, as well as the chosen palette, with colors that perfectly illustrate the result of fruits when entering a liquid.
Yabloom!’s visual identity supports the concept of natural flow, providing liquid elements with color.
Uphando: Translating the notion of a deep dive underwater, both in finding a name for the action and depicting the colors a fruit exudes when meeting liquid was equally challenging and exciting, as a creative process.
Inkuthazo: Yabloom! The sound one makes when they dive underwater (splash in English, bloom in Greek), was the main inspiration of the project
Ubude Beprojekthi: The project started on March 2021 and ended on July 2021
Ukuhamba Komsebenzi: Infused water makes for a healthy and refreshing beverage. Making the experience optimal requires the aroma and nutritional values of the fruit to be preserved best. The resealable packaging allows for better preservation of the product, since after its initial opening, the remaining fruit can be safely stored back in its sealed container, until the next glass of infused water.
Amalungu Eqela: Creative Director: Antonia Skaraki
Art Director: Andreas Deskas
Graphic Designer: Alexandros Tsakiris