Bank of England Ifotografi ngu-Matteo Ruisi

Uyilo olubizwa ngokuba yi-Bank of England Ifotografi olwenziwe ngu-Matteo Ruisi ngumwini obekekileyo webhaso elinobukhazikhazi le-2022 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lokuFota kunye nokuLungisa iiFoto.

IbhronziUkufota· 2022

Bank of England Ifotografi

ngu Matteo Ruisi

Umxhasi: Bank of England

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ukufota

31,150

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#139565

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Bank of England Ifotografi

Enye yemisebenzi yeBhanki yaseNgilane kukushicilela amaphepha-mali. Amaphepha-mali ePonti Sterling yaseBritane aneempawu ezahlukeneyo eziwenza ahluke. Ifotografi yamaphepha-mali yaziswe njengenxalenye yeprojekthi yesazisi esibonakalayo ebanzi, nangona kunjalo, amaphepha-mali anokuveliswa kwakhona kulandela imimiselo engqongqo kuphela. Iifoto, ezithathwe ngelensi ye-macro, zibonisa iimpawu zokhuseleko, abalinganiswa, kunye nobuhle boyilo lwazo. Imifanekiso ihlelwe yangamaqela amathathu: amaqela amaphepha-mali, iinkcukacha, kunye ne-abstract.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

Bank of England Ifotografi ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Bank of England Ifotografi iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Bank of England Ifotografi iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: One of the functions of the Bank of England is to print banknotes. The British Pound Sterling notes have different features that make them unique. The official photography of the notes depicts security features, characters, and the beauty of their design.
The images have been grouped into three categories, that are groups of notes, details, and abstract.
Imilinganiselo nePakishini: Resolution 350 x 350
Dimensions 6720 x 4480
ISO Speed 100
Exposure time 1 125
Colour profilesRGB IEC61966 2.1
Colour spaceRGB
Iithegi: Banknotes, Bank of England, Notes, Pound Sterling, British Pound
Ubuchwepheshe Bokuvelisa: The photographic side of the project was shot on an SDLR Canon EOS 5D Mark IV camera using a macro lens EF100mm f/2.8L Macro IS USM, pushing its capabilities to the limit.
Using a shallow depth of field and backlighting with black material to create show through on areas of the notes.
Particular care was taken to enhance the detail and colour of each note, without being too obvious. The imagery should reflect each area within the design brand.
Umngeni Woyilo: There are several restrictions on the way the Bank of England banknotes can be reproduced. The main challenge was to define a style that showed the beauty of the notes while following the law and the guidelines from the Bank.
Uphando: The photographic approach was a combination of the photographer's experience and experimentation. The photographer played around with the lighting and pushed the use of the lens to the extreme, manually focusing and moving the notes in front of the lens at close proximity until something interesting happened. The assistant helped press the cable release, adjust the light, or move material around, as most of the time the photographer was manipulating the notes until desired effect was achieved.
Inkuthazo: The beautiful detail of the notes was inspiration enough, combined with abstract, graphic composition and back lighting, the challenge came in making the notes become more exciting to look at and less obvious.
Ubude Beprojekthi: The project started back in May 2020, before the approval of the wider project. The first day was during lockdown at the photographer's home studio on 30 March 2021. On 7th May some of the angles and variations have been refined. The project covered the 5, 10, and 20 pound notes. The final shoot day was on 20.02.2022 when the photographer shot the new 50 pound note to complete the set.
Abstract moving image formed part of the shoot and this was achieved using the same camera shooting in slow motion.
The entire body of work was shot at the photographer's home studio in Chartham, Kent.
Ukuhamba Komsebenzi: Images for branded photography can be used on digital and print applications.
Iipathenti: Bank of England
Amalungu Eqela: Creative Director: Matteo Ruisi
Creative Director: Peter McCabe
Photographer: Lee Funnell
Amagunya Emifanekiso: Image #1: Photographer Lee Funnell
Image #2: Photographer Lee Funnell
Image #3: Photographer Lee Funnell
Image #4: Photographer Lee Funnell
Image #5: Photographer Lee Funnell