Novus Organics ACV Uyilo Lwepakeji ngu-Shashwat Das and Ruchi Gada - Almond Branding

Uyilo olubizwa ngokuba yi-Novus Organics ACV Uyilo Lwepakeji olwenziwe ngu-Shashwat Das and Ruchi Gada - Almond Branding ngumwini obekekileyo webhaso elinobukhazikhazi le-2024 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IbhronziIpakheji· 2024

Novus Organics ACV Uyilo Lwepakeji

ngu Shashwat Das and Ruchi Gada - Almond Branding

Umxhasi: Novus Organics

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji

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Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#152622

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Novus Organics ACV Uyilo Lwepakeji

I-Novus Organics Apple Cider Vinegar ibijolise ekusekeni umgangatho womgangatho ongenakufaniswa kwimarike yaseIndiya, igqitha abakhuphisani ngobungqina nokucoceka. Olu yilo lwepakeji luyilwe ukuze luhambelane nokwahluka kwayo, lugxininisa ukulula nobuhle. Ileyibhile ecocekileyo nebonakalayo ibonisa ubuhle bemvelo bemveliso. Kusetyenziswa isitayela sokuzoba ngemigca elimbalaseleyo, uyilo lubamba umongo wezithako ezikhethwe ngesandla, zemvelo, luhambelana nokuzibophelela ekugqweseni nakuzinzeni kokusingqongileyo. Ipakeji ayinaplastiki kwaye iyaphinda isetyenziswe, igxininisa uxanduva lokusingatha indalo.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

Novus Organics ACV Uyilo Lwepakeji ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Novus Organics ACV Uyilo Lwepakeji iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Novus Organics ACV Uyilo Lwepakeji iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Novus Organics Apple Cider Vinegar was of a quality standard that the Indian market had never experienced before.

No other existing competitor in the market could match its concentration and purity. Since the product was unique, we vouched to make the Packaging Design unique in all possible ways.

A clean, minimalistic design that reflects the brand's commitment to quality and simplicity. The label is mostly transparent, allowing the natural beauty of the product to shine through.
Imilinganiselo nePakishini: Limited Colour Palette

The label uses only three colours along with gold foil and white to create a sophisticated and premium look.
The carton captures the ACV shade as a Pantone in the background, creating a cohesive and consistent design language.
Iithegi: Packaging Design, Health & Wellness, Sustainable Packaging, Planet Friendly Packaging, Plastic-free Packaging
Ubuchwepheshe Bokuvelisa: Sustainable & Planet Friendly Packaging Design

At Almond Branding, we believe in the cause of sustainable and eco-friendly packaging.
We proposed recyclable glass, cork and paper packaging and minimalistic printing colours to minimize waste and reduce the carbon footprint of the brand.

The entire packaging is plasticfree and is easy to recycle, furthering Novus Organics’ commitment to sustainability and being planet first.
Umngeni Woyilo: The challenge was to design packaging that embodies the essence of handpicked, organic ingredients while reflecting nature's bliss. Employing a line drawing illustrative style, the design showcases purity and simplicity, echoing the brand's commitment to quality. Design had to signify authenticity and transparency, aligning with sustainable practices. The packaging had to be entirely plastic-free and recyclable, reinforcing Novus Organics' dedication to environmental stewardship.
Uphando: Creating a unique design for Novus Organics ACV was crucial to stand out in a saturated market. Unlike competitors' tall PET bottles with plastic/metal caps and opaque labels depicting apples, we aimed for unprecedented distinctiveness. Extensive market research guided our strategy, ensuring unparalleled concentration, purity, and packaging innovation.
Inkuthazo: Capturing The Australian Story
The Postcard style and "with love from Australia" stamp are not just design elements, but a story in itself. It represents the passion of the brand founders and their journey to bring the best of Australia to India.

The design captures the essence of handpicking the best ingredients and capturing the bliss of nature in a bottle.

The line drawing illustrative style perfectly captures the essence of the product's pristine and pure organic nature and origin.
Ubude Beprojekthi: The Packaging Design started in 2022 and was executed and launched in 2023.
Ukuhamba Komsebenzi: Efficient Verbal Branding:

Each pack phase narrates brand ethos, conveying product benefits in a conversational, inclusive tone.

From tagline 'Cheers to Your Perfect Health Booster' to 'Your Nourishment' description, packaging warmly engages users.

The style evokes a sense of artisanal craftsmanship and attention to detail, conveying the idea that the product is carefully made using only the best organic ingredients. By using only black and red, the illustrations convey a sense of authenticity and transparency.
Amalungu Eqela: Ruchi Gada,

Shashwat Das
Amagunya Emifanekiso: Optional Image #4 Picture Credits Novus Organics