Catvas Ibhodi Yokugruzula Yeekati ngu-Livelyhood Ltd.

Uyilo olubizwa ngokuba yi-Catvas Ibhodi Yokugruzula Yeekati olwenziwe ngu-Livelyhood Ltd. ngumwini obekekileyo webhaso elinobukhazikhazi le-2024 Ibhaso Lentsimbi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lokuKhathalela iZilwanyana, amaThoyizi, iMpahla kunye neeMveliso zeZilwanyana.

IntsimbiUkuKhathalela iZilwanyana· 2024

Catvas Ibhodi Yokugruzula Yeekati

ngu Livelyhood Ltd.

Umxhasi: Livelyhood

Umwini we-Ibhaso Lentsimbi le-A' Design Award Kudidi Lwe-UkuKhathalela iZilwanyana

33,791

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#159966

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Catvas Ibhodi Yokugruzula Yeekati

I-Catvas yimveliso entsha yezilwanyana zasekhaya eguqula ukukrwela kusuka kwisenzo sokonakala kube yinkqubo yobuchule. Inika abantu neekati ithuba lokudala kunye iindawo zabo zokuhlala. Ilaphu eliyilweyo elineengqimba ezimbini liza kubonisa ngokuthe chu umfanekiso owahlukileyo ngethuba lokuziphatha kokukrwela kweekati. Iiphaneli zelaphu zokugruzula ezitshintshiweyo azisalahlwa nje njengenkunkuma kodwa zisebenza njengesikhumbuzo sokurekhoda nokugcina imikhondo yobomi bekati ngendlela enobugcisa.

Ukuqatshelwa

Malunga ne-Ibhaso Lentsimbi le-A' Design Award

Catvas Ibhodi Yokugruzula Yeekati ngumphumeleli weIbhaso Lentsimbi le-A' Design Award, ukuqatshelwa okuhlonitshwayo okunikwa imiyilo elungileyo eyanelisa iimfuno zobungcali neemveliso ezilindelekileyo kwimveliso ezicwangciswe kakuhle. Abaphumeleleyo beNtsimbi babonisa ubuchule obukhulu, ubuchule obuphezulu, ukuqonda kwengcali namandla okuyila abayili babo. Catvas Ibhodi Yokugruzula Yeekati iyathenjwa ukuba ibe yimveliso exatyiswa kakhulu, edunyiswayo nethandwayo esebenzayo neyinto entsha. Lo myilo uphumeleleyo weIbhaso Lentsimbi le-A' Design Award udibanisa iindlela ezilungileyo kakhulu zemboleko kwaye unezimpawu zobuchwephesha ezifanelekileyo ezidityaniswe nolwazi netalente. Catvas Ibhodi Yokugruzula Yeekati iyahlonelwa ngenxa yenkcukacha yayo kwaye yacwangciselwa ukunika uphuculo lomgangatho wobomi olunceda ukwenza ihlabathi libe yindawo engcono.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Catvas is a new pet product that transforms scratching from a ‘destructive’ behavior into a ‘creative’ process. It offers both people and cats the chance to co-create their living spaces together. The specially designed double-layered fabric gradually reveals a unique painting-like effect during cats’ scratching behavior. The replaced fabric scratching panels are no longer simply discarded as waste; instead, they act as memorials, recording and preserving the cat’s traces of life in a more artistic way.
Imilinganiselo nePakishini: 300 mm x 430 mm x 370 mm
Iithegi: Cat Painting, Pet Product, Co-creation Across Species
Ubuchwepheshe Bokuvelisa: Catvas is made by materials which are mostly recyclable such as wood, aluminum, and fabric made of old cloths and mycorrhiza. It is manufactured-friendly with easy-to-assemble components, by which the packaging costs and waste during transport can be significantly reduced. Regarding to the specially designed multi-layered fabric, the top layer is thinner, which means it can be scratched more easily.
Uphando: For cats: From cats’ perspective, the scratching board is not only for meeting the demand for regular removal of surface nails but also a way for cats to vent their emotions and leave pheromones. With the increase of pheromones, the cat will also generate more emotional links with the scratching board.

For people: We found that many cat owners collect cat-related objects, such as cat hair and toys. The reason why cat scratching boards are not left behind is that they are defined as consumables. Transforming the concept of "consumables" into "artwork" will also satisfy people's need to collect old things.
Inkuthazo: From a human’s perspective, the scratching behavior of cats is usually regarded as ‘destructive.’ Cats love to scratch almost anything they can see, including fabric sofas, leather seats, and even stereos. This often results in something people dislike. But what if we view this phenomenon from a different perspective? Catvas can facilitate a re-examination of the norm, encouraging people to reflect on the new relationship between humans and companion animals.
Ubude Beprojekthi: The project started in January 2023 in Shanghai and finished in December 2023 in Shanghai.
Ukuhamba Komsebenzi: The L-shape structure fits in with the cat's stretching habits and the removable double-layered fabric panel can be easily replaced. In the process of the cat scratching, the underlying fabric is constantly exposed, thus gradually presenting a unique visual effect which is similar to a painting, which can be customized with frames as decorations at home.
Amalungu Eqela: Mingye Wang
Xuyang Zhang
Xiaofang Li