Uyilo olubizwa ngokuba yi-No Excuse IBhroshuwa yoMnqamlezo olwenziwe ngu-ABC Design Communication ngumwini obekekileyo webhaso elinobukhazikhazi le-2025 Ibhaso Lentsimbi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweNtlalo.
IntsimbiEzentlalo· 2025
No Excuse IBhroshuwa yoMnqamlezo
Umxhasi: ABC Design Communication
Umwini we-Ibhaso Lentsimbi le-A' Design Award Kudidi Lwe-Ezentlalo
Umwini Webhaso Oqinisekisiweyo
Qinisekisa Isimo Sebhaso se-#164278Uyilo
Malunga ne-No Excuse IBhroshuwa yoMnqamlezo
Uyilo lolu lwebhroshuwa yomnqamlezo lusisixhobo esinamandla nesitsha sokuphakamisa ukuqaphela nokukhuthaza isenzo. Ifomathi yalo esebenzisana nabasebenzisi, imifanekiso enamandla, namanani anempembelelo kudlulisela ngokufanelekileyo ingxamiseko yale ngxaki. Ngokubandakanya abasebenzisi kwinqanaba lobuqu nokukhuthaza ukuthatha inxaxheba, ityhubhu leli lisebenza njengesikhuthazi senguquko, linika abantu amandla bokuba ngabameli abasebenzayo bokhuseleko nokulingana kwabasetyhini.
Ukuqatshelwa
Malunga ne-Ibhaso Lentsimbi le-A' Design Award
No Excuse IBhroshuwa yoMnqamlezo ngumphumeleli weIbhaso Lentsimbi le-A' Design Award, ukuqatshelwa okuhlonitshwayo okunikwa imiyilo elungileyo eyanelisa iimfuno zobungcali neemveliso ezilindelekileyo kwimveliso ezicwangciswe kakuhle. Abaphumeleleyo beNtsimbi babonisa ubuchule obukhulu, ubuchule obuphezulu, ukuqonda kwengcali namandla okuyila abayili babo. No Excuse IBhroshuwa yoMnqamlezo iyathenjwa ukuba ibe yimveliso exatyiswa kakhulu, edunyiswayo nethandwayo esebenzayo neyinto entsha. Lo myilo uphumeleleyo weIbhaso Lentsimbi le-A' Design Award udibanisa iindlela ezilungileyo kakhulu zemboleko kwaye unezimpawu zobuchwephesha ezifanelekileyo ezidityaniswe nolwazi netalente. No Excuse IBhroshuwa yoMnqamlezo iyahlonelwa ngenxa yenkcukacha yayo kwaye yacwangciselwa ukunika uphuculo lomgangatho wobomi olunceda ukwenza ihlabathi libe yindawo engcono.
Emva Koyilo
Ikhithi Yeendaba
Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.
- Iimpawu Ezizodwa
- The cross brochure design against women violence goes beyond traditional formats, presenting a powerful visual and educational tool. Each page conveys impactful statistics such as ''1 in 3 women have suffered physical or sexual violence'' and ''137 women are killed by a family member daily''. The bold colours and straightforward text draw attention, while its interactive, foldable structure invites deeper exploration. This innovative design creates a strong visual statement impossible to ignore.
- Imilinganiselo nePakishini
- Square Folded Cross Brochure, closed dimensions: 12,3x12,5cm, open dimensions: 37x36cm.
- Iithegi
- noexcuse, women, violence, abcdesign, brochure, awareness, social
- Ubuchwepheshe Bokuvelisa
- The designs where created on Adobe Creative Suite (adobe photoshop & adobe illustrator). The brochure's material is paper and transparent gelatine.
- Umngeni Woyilo
- The challenge was to motivate individuals to join the global movement and even educate others about this critical issue. To foster a deeper connection, we personalised each recipient's tag with their name. This tactic enhanced the impact of our message and encouraged active participation in the fight against violence towards women.
- Uphando
- The concept is built on extensive research, featuring powerful statistics that highlight the global issue. Shocking facts like ''1 in 3 women worldwide have suffered physical or sexual violence'' and ''Less than 40% of women seek help'' are displayed prominently. This data-driven approach makes the content relatable, engaging, and informative, encouraging deeper reflection and understanding.
- Inkuthazo
- The square folded cross brochure against violence towards women draws its inspiration from the urgent need to raise awareness and put a stop to this global issue. Each page of the brochure unfolds to reveal powerful messages, creating a visual narrative that seamlessly combines bold imagery with meaningful advocacy. The design encourages engagement, urging individuals to reflect on and support the fight against violence.
- Ubude Beprojekthi
- The project started in July 2024 in Athens and finished in September 2024 in Athens.
- Ukuhamba Komsebenzi
- The brochure features interactive layers that symbolically remove violence, both physical and verbal, from a woman’s face, creating a powerful visual transformation. Additionally, it includes a wearable ribbon, allowing participants to actively join the movement against violence. This engaging design invites users to interact, making the message both personal and impactful in the fight for women's safety.
- Amalungu Eqela
- Creative Director: Andromachi Kakava
Graphic Designer: Kornilios Nikolaidis
Okuxhasiweyo
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