Uyilo olubizwa ngokuba yi-Dream Of The Blue Ukupakishwa Kwebhotile Yotywala olwenziwe ngu-Wen Liu ngumwini obekekileyo webhaso elinobukhazikhazi le-2026 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.
IbhronziIpakheji· 2026
Dream Of The Blue Ukupakishwa Kwebhotile Yotywala
ngu Wen Liu
Umxhasi: Shenzhen Oracle Creative Design Co.,Ltd.
Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji
Umwini Webhaso Oqinisekisiweyo
Qinisekisa Isimo Sebhaso se-#173073Uyilo
Malunga ne-Dream Of The Blue Ukupakishwa Kwebhotile Yotywala
I-Dream Of The Blue yipakethe yebhotile eyenzelwe i-baijiu yaseTshayina esemgangathweni ophezulu. Ibhotile igcina imbonakalo yakudala yophawu lwentengiso kwaye yongeza umfanekiso wesikrweqe othatyathwe kwifilimu ethi Investiture of the Gods, oneepatheni zamandulo eziqingqwe ngobunono kulo lonke umphandle wayo. Yonke ibhotile, kuquka nomfanekiso ovelele wesikrweqe, yenziwe njengeglasi enye ngenkqubo yokubumba iqhekeza elinye, nto leyo egcina iindleko zemveliso ziphantsi. Umqondiso ongaphambili wenziwe ngealuminiyam ephinde yasetyenziswa. Ipakethe ilinganiselwa kwi-105 nge-105 nge-308 yeemilimitha.
Ukuqatshelwa
Malunga ne-Ibhaso Lebhronzi le-A' Design Award
Dream Of The Blue Ukupakishwa Kwebhotile Yotywala ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Dream Of The Blue Ukupakishwa Kwebhotile Yotywala iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Dream Of The Blue Ukupakishwa Kwebhotile Yotywala iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.
Emva Koyilo
Ikhithi Yeendaba
Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.
- Iimpawu Ezizodwa
- Dream Of The Blue x Investiture of the Gods: Aspiration Meets Myth. Yanghe's premium brand partners with the blockbuster film, fusing its culture of dream-seeking with the spiritual power of an iconic legend. This collaboration crafts an epic narrative where fine liquor interprets cinema, creating a cultural feast in honor of dreams and timeless tales.
- Imilinganiselo nePakishini
- 105mm×105mm×308mm
- Iithegi
- Baijiu, Yanghe, Dream Of The Blue, Investiture of the Gods, Co-branding, Crossover
- Ubuchwepheshe Bokuvelisa
- The entire bottle, including the armor motif, is crafted as a single piece of glass through a one-piece molding process. This monolithic structure significantly enhances production cost-efficiency. The front emblem is made from recycled aluminum, underscoring our tangible commitment to environmental responsibility.
- Umngeni Woyilo
- The pivotal challenge in this design lay in balancing aesthetic ambition with cost constraints. While metal was the ideal material to realize the armor, its use would have significantly increased material and labor costs, extended production timelines, and contradicted our sustainability goals. In response, the team underwent multiple rounds of design refinement and in-depth research into glass manufacturing techniques. The innovative solution was to integrate the armor as an embossed relief directly onto the glass bottle itself. This approach not only achieved substantial cost savings but also delivered a visually striking result.
- Uphando
- The growing influence of Chinese mythological IPs is clearly demonstrated by the commercial success of related films ("Ne Zha," "Investiture of the Gods") and games ("Black Myth: Wukong"). Yanghe Dream Of The Blue collaboration with "Investiture of the Gods" is a strategic embrace of this trend.
This partnership not only expands Dream Of The Blue's product line and cultural appeal but also significantly elevates its brand recognition. It further achieves a deep integration of baijiu culture with cinematic art, injecting new energy into the global promotion of Chinese culture. Ultimately, these concerted efforts will enhance the brand's long-term value. - Inkuthazo
- More than a central prop in "Investiture of the Gods," the armor embodies the belief in safeguarding the nation. Dream Of The Blue fuses this motif into its classic bottle shape, forging a tangible bastion for dreams and an unwavering commitment to excellence. Adorned with intricately carved, ancient patterns, the design is elevated by a layer of profound Eastern artistry.
- Ubude Beprojekthi
- Project Launch Date: October 25, 2024
Location: Shenzhen Oracle Creative Design Co., Ltd. - Ukuhamba Komsebenzi
- This collaborative product is more than a cross-industry dialogue between baijiu and cinema; it is a dedicated effort to propel a profound integration of Chinese baijiu culture and the cinematic arts. This initiative stands as a significant step towards presenting Eastern culture with renewed vitality on the global stage.
- Amalungu Eqela
- Creative Direction: Wen Liu
Design Execution: Shaokun Xiao
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