Zhen Yuan Zeng Ukupakisha kweBaijiu ngu-Wen Liu

Uyilo olubizwa ngokuba yi-Zhen Yuan Zeng Ukupakisha kweBaijiu olwenziwe ngu-Wen Liu ngumwini obekekileyo webhaso elinobukhazikhazi le-2026 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IsilivereIpakheji· 2026

Zhen Yuan Zeng Ukupakisha kweBaijiu

ngu Wen Liu

Umxhasi: Shenzhen Oracle Creative Design Co.,Ltd.

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Ipakheji

38,040

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#173079

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Zhen Yuan Zeng Ukupakisha kweBaijiu

IZhen Yuan Zeng luyilo lokupakisha lwebaijiu evuthisiweyo, utywala bemveli baseTshayina. Ibhotile yenziwe ngeseramikhi kwaye ibunjwe njengenguqulelo yanamhlanje yengqayi yotywala yemveli. Amacala ajikelezileyo achanekileyo aphucula imilo yakudala kwaye anciphisa ubunzima bayo obubonakalayo. Isiciko esinamaza sibhekisa ekuvuthisweni okucothayo kotywala obungaphakathi engqayini. Ibhotile isongelwe ngephepha lesulphate, elithambisa umda wayo kwaye lifihle inxalenye yemilo yayo. Iphepha lixotyulwa ngumthengi, ngoko ke ibhotile ityhilwa ngokwamanyathelo. Le pakethe ilinganiselwa kwi-85 nge-85 nge-165 leemilimitha.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Zhen Yuan Zeng Ukupakisha kweBaijiu ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Zhen Yuan Zeng Ukupakisha kweBaijiu iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Zhen Yuan Zeng Ukupakisha kweBaijiu yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: With a legacy spanning over five centuries, this product stands as a benchmark for aged baijiu. Its bottle design is deeply rooted in the ancient form of the traditional liquor jar, yet reimagined for the contemporary era—refining the classic through modern design language to achieve a living heritage that connects historical symbolism with contemporary artistry.
Imilinganiselo nePakishini: 85mm*85mm*H165mm
Iithegi: Premium Baijiu, Cultural Tracing
Ubuchwepheshe Bokuvelisa: The bottle is made of ceramic and wrapped in sulphate paper on the outside.
Umngeni Woyilo: The key challenge of this project lay in visually communicating the concept of aged liquor in an immediately understandable way for consumers. This was ultimately resolved by adopting the conceptual framework of the traditional liquor jar.
Uphando: Through on-site research, we collected a detailed market report from over 300 consumers and key distributors.
Inkuthazo: The bottle design reinterprets the traditional liquor jar through a contemporary lens. Its precise geometric facets refine the original form, alleviating its visual weight and imparting a modern structure. The rippled cap symbolizes the dynamic aging process of the liquor within the jar, while the tracing paper wrapping the body creates subtle visual softness—striking a balance between concealment and revelation to evoke a sense of discovery and immersive appeal.
Ubude Beprojekthi: August 2024, Shenzhen, China
Ukuhamba Komsebenzi: The bottle's surface is covered with sulphate paper, allowing consumers to gradually unveil the mystery of the aged spirit as they peel away the packaging.
Amalungu Eqela: Creative Direction: Wen Liu
Design Execution: Yuan Jin