The Netherlands Pavilion IPavilion Yomboniso ngu-Tellart and RAU Architects

Uyilo olubizwa ngokuba yi-The Netherlands Pavilion IPavilion Yomboniso olwenziwe ngu-Tellart and RAU Architects ngumwini obekekileyo webhaso elinobukhazikhazi le-2026 Ibhaso Leplatinam le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweMisitho kunye neZiganeko.

IplatinamUmsitho· 2026

The Netherlands Pavilion IPavilion Yomboniso

ngu Tellart and RAU Architects

Umxhasi: Netherlands Enterprise Agency and AND B.V.

Umwini we-Ibhaso Leplatinam le-A' Design Award Kudidi Lwe-Umsitho

1,012,990

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#174120

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-The Netherlands Pavilion IPavilion Yomboniso

IPavilion yaseNetherlands yipavilion yomboniso eyakhelwe iWorld Expo 2025 eOsaka. Le pavilion ibonisa utshintsho lwembali lweNetherlands ukusuka ekulweni amanzi ukuya ekusebenziseni amanzi njengomhlobo kumandla acocekileyo, ukulungelelaniswa nokutshintsha kwemozulu kunye nokuphila okuzinzileyo. Umndwendwe ngamnye ufumana iOrb, ibhola ephathwa ngesandla ekhokela indlela kwaye ivule izinto ezisebenzisanayo ezifakelweyo, kuquka ifilimu yedom eyi-360 degree eyenziwe ngobukrelekrele bokwenziwa obuvelisayo. Isakhiwo siyilelwe ukuba sihlakazwe, ukuze onke amalungu akwazi ukusetyenziswa kwakhona emva komboniso.

Ukuqatshelwa

Malunga ne-Ibhaso Leplatinam le-A' Design Award

The Netherlands Pavilion IPavilion Yomboniso ngumphumeleli weIbhaso Leplatinam le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo eyahlukileyo ngokwenene, entle nenobungangamsha. Abaphumeleleyo bePlatinam zizimanga zendalo, ubungqina bemida yobuchule bengqondo, kwaye babonisa ubungcali nobuchule obungenakuthelekiswa babayili babo. Le miyilo iyathenjwa ukuba ibe yeyona misebenzi idumileyo echaza ubuhle bexesha, ineegalelo kwintlalontle yoluntu kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. The Netherlands Pavilion IPavilion Yomboniso ibonisa inqanaba elingaphaya kokuqhelekileyo lokugqwesa kwaye ngokungathandabuzekiyo yenza ihlabathi libe yindawo engcono ngeempawu zayo eziluncedo nezixabisekileyo. The Netherlands Pavilion IPavilion Yomboniso ngumsebenzi ophumeleleyo weIbhaso Leplatinam le-A' Design Award ovusa iinqwenelo, ukhuthaza, ushukumisa, uvuyisa kwaye udala uvuyo olukhulu.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The pavilion's uniqueness lies in its story-driven design. Every element from spatial layout to visitor interaction is crafted to immerse guests in a coherent narrative. Each visitor receives an Orb, a unique storytelling device that powers a range of interactive installations throughout the pavilion including The Main Show, the world’s first AI-generated 360° dome film. The architecture itself is also a part of the narrative and designed for disassembly, allowing all components to be reused after the exposition.
Imilinganiselo nePakishini: Length 40m x Width 15.5m x Height 9.3 m (together with sphere 13.8m). Area:1.157m2.
Iithegi: Immersive Experience, Interactive Installations, Common Ground, Netherlands Pavilion, Circular Building, Multisensory Storytelling, Experience Design, World Expo 2025
Ubuchwepheshe Bokuvelisa: Notable installations showcasing cutting-edge technology include the 360° dome film created entirely with generative AI. It explores the Netherlands’ deep connection to water, through conceptual visuals that would traditionally rely on CGI and VFX-intensive post-production. Designed with specific focal points to minimise motion sickness, the experience is enhanced by the Orbs, which synchronises via infrared to flash coordinated colours and patterns, adding a tactile layer to the immersion.
Umngeni Woyilo: The biggest challenge was translating complex technical innovations into clear, engaging narratives for a broad audience. Balancing accuracy with accessibility required careful consideration. Internally, selecting cases that aligned with the Pavilion’s narrative and supported Netherlands-Japan political and economic relations was demanding. Externally, legal constraints, production feasibility, and limited public awareness of emerging technologies posed significant obstacles.
Uphando: A core focus of the design research for the Netherlands Pavilion was to explore Dutch water-related innovations. The goal was to identify cutting-edge technologies with global significance particularly for Japan. Through extensive research and expert collaboration, data was collected via meetings, workshops and reviews. Using interviews, documentation, and prototyping, the research revealed top innovators and shaped ways to clearly communicate complex technology to a broad audience at Expo 2025.
Inkuthazo: The Netherlands Pavilion is inspired by the nation’s historic shift from resisting water to embracing it as an ally in clean energy, climate adaptation, and sustainable living. This transformation forms the basis of a narrative that shows how innovation and collective action can shape a better future. At its heart is the concept of Common Ground, a mindset forged through centuries of Dutch water management. This spirit drives the design, seamlessly uniting both interior and exterior.
Ubude Beprojekthi: The project started in May 2023 in the Netherlands and completed in April 2025 in Osaka, and has been exhibited at the World Expo 2025 in Osaka from April 13th to October 13th.
Ukuhamba Komsebenzi: The Netherlands Pavilion offers an immersive journey powered by storytelling using interactive technology. Each visitor begins experience by activating the Orb at the Check-In Mirror. As they move through space, the Orb guides and responds to their presence. At the Pledge Station, visitors step into a circle to co-create a generative artwork of synchronised light and sound. This collective moment transforms the pavilion’s message into a shared, memorable call to action.
Iipathenti: Copyrights and IP of the Building belong to RAU Architects (2025).
Amalungu Eqela: The Ministry of Foreign Affairs of the Netherlands and the Netherlands Enterprise Agency (RVO)
Amagunya Emifanekiso: Copyrights and IP of the Guest Experience and Media belong to Tellart. Main Image #1: Photographer Zhu Yumeng, Optional Image #1: Photographer Tellart, Optional Image #2: Photographer Zhu Yumeng, Optional Image #3: Photographer Tellart, Optional Image #4: Photographer Tellart.

Video Credits: Tellart