Chips BCBG Ukufakelwa Kokutya ngu-Arome Agency

Uyilo olubizwa ngokuba yi-Chips BCBG Ukufakelwa Kokutya olwenziwe ngu-Arome Agency ngumwini obekekileyo webhaso elinobukhazikhazi le-2020 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IbhronziIpakheji· 2020

Chips BCBG Ukufakelwa Kokutya

ngu Arome Agency

Umxhasi: BCBG - La Ducale

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji

17,659

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#71297

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Chips BCBG Ukufakelwa Kokutya

I-BCBG luphawu lwecrisps olwenziwe ngo-2001 kumazantsi eFrance. Olu hlobo lubonelela ngemveliso ekumgangatho ophezulu ngokudala okukhulu kweendlela zokupheka kunye neencasa. Abaqulunqi benziwe ngo-2020 i-serie entsha yabalinganiswa kuluhlu olutsha lwama-crips. Basebenze kumxholo we-crips / abalinganiswa. Le mizekeliso mitsha imele uluhlu lwee-crisps kwilizwi lasekuqaleni kunye nelonwabisayo. Iimpawu zintle kwaye zibukhali njengemveliso emelweyo.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

Chips BCBG Ukufakelwa Kokutya ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Chips BCBG Ukufakelwa Kokutya iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Chips BCBG Ukufakelwa Kokutya iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The brand of BCBG craft chips offers top quality manufacturing with great creativity of recipes and flavors. The new range is based on a series of characters in the shape of chips which illustrates the recipe of each product with a fun and warm tone. Each character is an unique creation because each product has a unique taste..
Imilinganiselo nePakishini: The big packaging measures 200 mm width x 300 mm height and the small one measures 200 mm width x 200 mm height.
Iithegi: chips, design, packaging, minimal, food
Ubuchwepheshe Bokuvelisa: The graphics used for the range of chips is a clean and impacting graphic. The lightness given to packaging connotes the product as a natural product, healthy and authentic. Each product is represented by a friendly character.
Umngeni Woyilo: Modernize the range without losing customers. Stand out from other packets of chips to attract new customers.
Uphando: We first thought about a range of characters corresponding to each product in the range. Then we drew with Illustrator and adapted them according to the product. We
Inkuthazo: Our agency was inspired by clean and impacting packaging, especially from the United Kingdom and Brazil. We also take a lot of inspiration from packaging from Favourite Design and a Design Award Books. We are looking also inspiration on Instagram.
Ubude Beprojekthi: The project started in 2009 and we create the last one this year, in 2019, the products are now distributed in all SNCF bar wagons, but also at Carrefour, Intermarché and Monoprix in France.
Ukuhamba Komsebenzi: Chips are made in the south of France with natural products. No coloring agents and preserving products.
Iipathenti: BCBG is a brand of La Ducale.
Amalungu Eqela: Delphine Goyon : Art Director & Graphist
Remi Vicente : Director of the agency
Catherine Alamy : Graphist
Amagunya Emifanekiso: All design and images created by Agence Arome.
Photographer for the website : Pauline Daniel