Gift of Huangyao Iṣẹ Akọkọ: Ìṣàpáǎtí Obe láti ọwọ́ Jie Yang jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2022 Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.
IdẹÌdìpò· 2022
Gift of Huangyao Iṣẹ Akọkọ: Ìṣàpáǎtí Obe
látọ̀wọ́ Jie Yang
Oníbàárà: Decelent
Aṣẹ́gun Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdìpò
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #136027Àpẹrẹ Náà
Nípa Gift of Huangyao Iṣẹ Akọkọ: Ìṣàpáǎtí Obe
Ọrọ Iwe: Ẹ̀bùn Huangyao jẹ́ àpẹrẹ ìṣàpáǎtí ẹ̀bùn fún obe adùn tí a ṣe ní ìlú àtijọ́ Huangyao, Guangxi, China. Ìpele mẹ́ta ti bébà tí a gbẹ́ ní ọ̀nà ihò ni a gbé sí ẹ̀yìn ara wọn láti dá ìran onígun-mẹ́ta sílẹ̀. Ìpele òde fi àwọn ilé-ẹnu, àwọn ọ̀nà-àbáwọlé, àti àwọn afárá hàn. Ìpele àárín fi àwọn ilé-ìsinmi àti ìgbésí ayé àdúgbò hàn. Ìpele inú fi àwọn òkè àti odò hàn. Ìtòlẹ́sẹẹsẹ yìí ń rán ni létí ilé àgbàlá ìbílẹ̀ ti China. Ìdì ìgò náà mú àpẹrẹ ọ̀nà òkúta aláwọ̀ búlúù. Bébà tí ó lè bàjẹ́ ni a lò gẹ́gẹ́ bí ohun èlò pàtàkì.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Idẹ A' Design Award
Gift of Huangyao Iṣẹ Akọkọ: Ìṣàpáǎtí Obe jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Gift of Huangyao Iṣẹ Akọkọ: Ìṣàpáǎtí Obe yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Gift of Huangyao Iṣẹ Akọkọ: Ìṣàpáǎtí Obe ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- This case is a new package of seasoning sauce produced in Huangyao ancient town, Guangxi. It is a local specialty. It is deeply loved by people because of its long history and unique flavor. At the same time, the ancient town is also a 4A tourist area. This product will be taken home by tourists all over the world in the form of souvenir and spread the story everywhere.
- Ìwọ̀n àti Àpò
- The outer package is 75 mm thick, 380 mm long and 150 mm wide.
- Àwọn Àkọlé
- Local specialties, Sauces, Gifts, Connections, Family and soul, Historical details
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- The material selection uses degradable environmental protection paper as the main packaging body, emphasizing the harmonious coexistence of human and environment.
- Ìpèníjà Àpèsè
- 1. The biggest difficulty of this gift packaging lies in the layered hollowed out carving paper. It also needs to be tightly stitched into a perfect historical and cultural pattern, and has a perspective effect of near reality and far emptiness. The team always felt that it could not meet the expectations in the test stage.
2. Finally, the problem is solved by using Staggered printing. - Ìwádìí
- This design is a brand new case. The customer said that seasoning sauce can be seen everywhere in China. Although it is necessary for every family, it is very optional. As a local characteristic product, this case is difficult to stand out from many similar products. So design team decided to make some changes: superimpose the local history and culture and natural scenery in layers to show the progressive family ties , and re create a package connecting the soul and family around the concept of "common but essential".
- Ìmísí
- Taking the local cultural buildings and natural scenery as creative elements, the three-layer carved paper is superimposed to form an enclosed three-dimensional packaging pattern of "outer-middle-inner", which shows the meaning of the traditional Chinese courtyard three-way to form a home. The bottle cap is designed into the shape of the bluestone road with the most historical significance in the ancient town, which means "going into thousands of families". This gift is used as a keepsake to connect family affection, highlighting the Chinese people's good expectations for "Everything prospers at home".
- Àkókò Iṣẹ́ Àkànṣe
- The project will be started in September 2021 and completed in November 2021. Design completed in Shenzhen, proofing in Shenzhen, production in Guangxi Province.
- Ìlànà Ìṣiṣẹ́
- Designers try to use traditional culture to create a new brand influence of sauce, which is the original intention of this gift packaging. Through the study of historical and contemporary life scenes, combined with local cultural characteristics, legends and allusions, the designer adopts new visual fusion technology to move the classics and modernity into the same box.
- Àwọn Ọmọ Ẹgbẹ́
- Jie Yang
Oníṣọwọ́
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