Drive2Extremes Multivision Primary Function: Iṣẹ́-ọnà Àwòrán Fọ́tò láti ọwọ́ Florian W. Mueller

Drive2Extremes Multivision Primary Function: Iṣẹ́-ọnà Àwòrán Fọ́tò láti ọwọ́ Florian W. Mueller jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2022 Àmì-ẹ̀yẹ Fàdákà A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Fọ́tò Yíya àti Àtúnṣe Fọ́tò.

FàdákàFọ́tò Yíya· 2022

Drive2Extremes Multivision Primary Function: Iṣẹ́-ọnà Àwòrán Fọ́tò

látọ̀wọ́ Florian W. Mueller

Oníbàárà: Porsche Middle East and Africa FZE

Aṣẹ́gun Àmì-ẹ̀yẹ Fàdákà A' Design Award nínú Ẹ̀ka Fọ́tò Yíya

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Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí

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Ṣàbẹ̀wò Ojú Òpó Wo ní A' Design Award Ìwé Ìròyìn Àmì Ẹ̀yẹ

Àwọ̀

Àpẹrẹ Náà

Nípa Drive2Extremes Multivision Primary Function: Iṣẹ́-ọnà Àwòrán Fọ́tò

Drive2Extremes Multivision jẹ́ ẹ̀wọ̀n iṣẹ́-ọnà àwòrán fọ́tò tí ó so àwọn ilẹ̀-ìdàkejì méjì pọ̀ nínú àwòrán kan ṣoṣo. A kọ́kọ́ ya àwòrán Porsche Taycan Cross Turismo lórí ẹrẹ̀ tí ó dì di yìnyín ní Lapland, ní àríwá Àyíká Arctic. Ọ̀sẹ̀ méjì lẹ́yìn náà, a gbé ọkọ̀ náà sí ipò kan náà ní ìbámu pẹ̀lú kámẹ́rà, àti ní ipò oòrùn tí ó jọra, ní aginjù Arabia ní United Arab Emirates. A wá dàpọ̀ àwọn ìwo méjì náà nípasẹ̀ àwọn ìlànà ìfihàn ọ̀pọ̀lọpọ̀. Ète náà ni láti mú ìran pola àti aginjù wá papọ̀ nínú àwòrán kan. A ṣe àwọn iṣẹ́-ọnà náà ní oríṣiríṣi ìwọ̀n.

Ìdánimọ̀ Náà

Nípa Àmì-ẹ̀yẹ Fàdákà A' Design Award

Drive2Extremes Multivision Primary Function: Iṣẹ́-ọnà Àwòrán Fọ́tò jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Drive2Extremes Multivision Primary Function: Iṣẹ́-ọnà Àwòrán Fọ́tò yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Drive2Extremes Multivision Primary Function: Iṣẹ́-ọnà Àwòrán Fọ́tò jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.

Lẹ́yìn Àpẹrẹ Náà

Àkójọ Ìròyìn

Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.

Àwọn Ohun Àkànṣe: I had the wonderful opportunity to bring together the two extremes of the Northern Polar Region in Levi, Finland and the Arabian Desert in Liwa, United Arab Emirates with the Porsche Taycan Cross Turismo. These are some of the results.

I first photographed the Taycan in the polar region, then placed it exactly the same, same perspective, camera angle, etc. in the desert and applied my multivision mojo.
Ìwọ̀n àti Àpò: Several produced artworks in different sizes.
Àwọn Àkọlé: photography, artwork, multiple exposure, desert, finland, snow, porsche, taycan,
Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀: I first placed and photographed the Porsche on a frozen bog in Lapland, north of the Arctic Circle, and two weeks later in the same position relative to the camera and at a similar position of the sun in the Arabian desert. These two images were then fluidly built together.
Ìpèníjà Àpèsè: The challenge was to position the car in the exact same angle, height, etc. And in the desert you have to work quite fast, due to the very fast sunset and sundown.
Ìwádìí: The research was mainly about the weather and the times of sunset and sunrise. Also in resaerching the area and locations and how to protect the cameras from sand, dust and snow and how we could work at -30 degrees Celsius and +45 degrees Celsius with our equipment...
Ìmísí: I worked before for Porsche as a commercial photographer. As an artist I often work with multiple exposure photography. Porsche Middel East produced a highly acclaimed film Drive2Extrems, bringing the two locations desert and polar region together. I worked before with the executive people from Porsche in Shanghai and produced there multiple exposure Artworks for the Photofairs Shanghai. In the new project I wanted to combine the two regions in one picture.
Àkókò Iṣẹ́ Àkànṣe: It took 2 weeks of photo-production in Finland and the UAE desert and 2 weeks of post-production.
Ìlànà Ìṣiṣẹ́: I knew the places and locations but I had to decide on location on which time I wanted to shoot, due to sunset or sunrise. In Finland it was quite easy, sunset and sunrise take about 2 hours and more. In the desert in the UAE it was more difficult: sunrise and sunset are done in less than 30 minutes...
Àwọn Ìwé-ẹ̀rí Ohun-Ìmọ̀: Copyrights belong to Florian W. Mueller, 2022.
Àwọn Ọmọ Ẹgbẹ́: Sandy Mcintosh
Rita el Hachem
Guild Finland.
Ìfọwọ́sí Àwòrán: All images:
Client: Porsche Middle East & Africa FZE
Agency: KeKo Dubai
Creative Director: Sandy Mcintosh
Production: Stoked Films, Rita el Hachem & Directors Guild Finland, Juha-Matti Nieminen
Assistant: Christian Bacher
Driver: Jukka Honkavuori