设计师 Xiang Li 的作品 The MIXc Kunshan 儿童区域室内设计荣获了极具声望的 2021 A' Design Award 银奖，竞赛类别为室内空间与展览设计。

银室内· 2021

The MIXc Kunshan 儿童区域室内设计

设计师： Xiang Li

客户: X+Living

室内类别A' Design Award 银奖获奖者

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关于 The MIXc Kunshan 儿童区域室内设计

昆山万象汇是位于中国昆山一座购物中心内的儿童主题公共区域。改造空间占据三层约4500平方米,该层多数店铺以儿童与家庭为服务对象。设计从昆山孕育的传统艺术形式——昆曲中汲取灵感,将云肩、水袖、头饰、戏曲妆容与乐器等元素转译为简洁的卡通造型,运用于大型装置、标识牌与护栏之中。定制软装既可作为座椅,亦成为动线沿途的互动节点。

荣誉认可

关于A' Design Award 银奖

The MIXc Kunshan 儿童区域室内设计是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计The MIXc Kunshan 儿童区域室内设计将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。The MIXc Kunshan 儿童区域室内设计是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。

设计幕后

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由设计师提供的致谢、团队成员及技术详情。

独特属性: The innovation of the project lies in the breakthrough of the traditional public area design. In the form of overall facade, the theme is highly unified. Designer created an unprecedented consumption premises. Another point lies in its inheritance of traditional culture. Designers use childlike design to translate elements of traditional culture into things that children accept and love, and carry forward the charm of traditional opera.
尺寸与包装: The floor area of the project is 4500 sqm.
标签: Li Xiang, kids club, interior design, xliving, China
生产技术: Traditional elements such as Yunjian, long sleeves, horsetail whisk, Kuitou, facial makeup, musical instruments have become a cute symbol that is more easily loved and accepted by children through the translation of design language. They not only decorate the large cartoon installations in the public area, but also are incorporated into the signboards design. The lively color blocks and geometric patterns grounded together, together with the thematically modified guardrails have not only enhanced the identification of the children's section, but also perfectly set the mood of childlike feeling.
设计挑战: The difficulty of the project is that our team challenged a single public area design and explored more. The creation of this new type of consumer experience has high requirements in terms of balancing actual functions and the unity of theme aesthetics.
研究: This is a renovation project, located on the third floor of the shopping mall, and most of the store investment is parent-child business, such as early childhood education center and toyshops. We do not want the thematic transformation of the public area to be limited to some cute and childlike furniture, but hope that through the overall design of the store, the entire public area can present a kind of overall visual aesthetics. The immersive consumption experience scene drives the interest of consumers and enriches their experience.
灵感: The inspiration of the project comes from Kunshan, the city where the project is located. It is the birthplace of Kunqu Opera. Therefore, we hope to integrate some elements of traditional culture into the design, so that the public area in the business space can not only have its consumption guiding purpose, but also have the educational significance of disseminating traditional culture.
项目周期: The project finished in November 2019 in Kunshan, China
操作流程: Based on the scientific planning of consumer movement, the designer created several points of interest in the space. The customized soft furnishings can be used as seats in the rest area, as well as interactive points for consumers to take a snap. In the theme area, the unique high-rise space in the area where the parent-child park is located has been flexibly used to create an open reception area, making it an eye-catching presence in the entire children's theme area. It not only provides a view for consumers in the mall, but also attracts passenger flow for the shops.
团队成员: Lead Designer: Li Xiang
Project Director: Fan Chen
project Director: Zhang Wenji
图片版权: Image#1: Photographer Shao Feng, The MIXc Kunshan, 2019.
Image#2: Photographer Shao Feng, The MIXc Kunshan, 2019.
Image#3: Photographer Shao Feng, The MIXc Kunshan,2019.
Image#4: Photographer Shao Feng, The MIXc Kunshan, 2019.
Image#5: Photographer Shao Feng, The MIXc Kunshan, 2019.