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PepsiCo Design and Innovation 的作品 Gatorade GX Patch and APP 移动应用程序

设计师 PepsiCo Design and Innovation 的作品 Gatorade GX Patch and APP 移动应用程序 荣获了极具声望的 2022 A' Design Award 银奖,竞赛类别为移动技术、应用与软件设计。


银移动· 2022

Gatorade GX Patch and APP 移动应用程序

设计师: PepsiCo Design and Innovation

移动类别A' Design Award 银奖获奖者

33,485

已验证的获奖者

验证 #137260 的获奖状态

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设计作品

关于 Gatorade GX Patch and APP 移动应用程序

Gx 是一套个性化补水系统,由移动应用程序、汗液贴片和可重复使用的水瓶共同组成。Gx 汗液贴片可贴附于前臂,在一次高强度训练中采集汗液,以追踪水分与钠的流失情况。Gx 应用程序通过扫描贴片,建立用户的专属汗液档案。基于该汗液档案,应用程序会为下一次训练推荐相应的补水与能量补给方案,并从九种碳水化合物与电解质配比各异的 Gx 浓缩液囊配方中,为用户推荐最合适的选择。相较于完全稀释、不可重复灌装的即饮饮品,这些浓缩液囊所使用的塑料更少。

荣誉认可

关于A' Design Award 银奖

Gatorade GX Patch and APP 移动应用程序是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Gatorade GX Patch and APP 移动应用程序将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Gatorade GX Patch and APP 移动应用程序是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。

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由设计师提供的致谢、团队成员及技术详情。

独特属性
For this elite hydration system, the reusable and customizable Gx bottle is key, working hand in hand with Gx pods. Available in nine different formulas, Gx pods contain differing levels of carbohydrates and electrolytes, which are suggested to the user by the Gx recommendation engine. The pods were also thoughtfully created with less plastic than fully diluted, non-refillable beverages.
生产技术
The latest upgrade to the system is the new Gx Sweat Patch that completes the personalized hydration system. Until now, sweat testing was traditionally done in a lab using expensive equipment and skilled technicians, and therefore only accessible by top professional teams. Gatorade transformed this resource-intensive process into a method that is simpler, cheaper, and accessible to everyone by developing the Gx sweat patch. The patch is a next-level wearable that sticks to the user’s forearm and collects sweat from one high-intensity workout to track fluid and sodium loss. Then, the Gx App—designed to help athletes optimize workouts and track long term progress—scans it all. Using that unique sweat profile, it recommends hydration and fueling strategies for the next time the activity is performed, helping athletes optimize their workout and recovery.
灵感
Gatorade’s founding mission is rooted in an enduring commitment to maximizing athletic performance and helping athletes perform their best. We know that every athlete is unique and as a result has individualized needs in order to fuel peak performance. Customization and personalization are the next frontier of sports, nutrition, and sustainability.

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