设计师 House Of Forme 的作品 Year Of The Snake 蛇年红包 荣获了极具声望的 2026 A' Design Award 金奖，竞赛类别为礼品设计。
金礼品· 2026
Year Of The Snake 蛇年红包
设计师： House Of Forme
客户: House of Forme
礼品类别A' Design Award 金奖获奖者
42,990
已验证的获奖者
验证 #182139 的获奖状态设计作品
关于 Year Of The Snake 蛇年红包
褪去生肖图腾的表层意象，这套蛇年红包系列以全新方式诠释农历新年的传统。通过16款红包和4个视觉主题，蛇的精髓得以呈现：灵动优雅与恒久花卉纹样交织相融。设计从衔尾蛇符号中汲取灵感，含蓄地呼应着循环往复与万物更新的意涵。对蛇年主题的巧妙点缀，让这些红包在新年之外亦可使用。每款设计中蕴含的叙事，为整个系列增添了一层深邃与引人入胜的韵味。
荣誉认可
关于A' Design Award 金奖
Year Of The Snake 蛇年红包是 A' Design Award 金奖得主，这是授予一流、绝妙而杰出设计的极为崇高的认可。金奖得主是极具创新、极富远见且璀璨夺目的创作，反映出其设计师的天才、智慧与才干。预计Year Of The Snake 蛇年红包将成为一项备受赞誉、引领潮流、气势恢宏的发明，带来前所未有的价值。这件赢得 A' Design Award 金奖的设计是一个壮观而受人敬重的项目，极大地造福并拓展艺术、科学、设计和技术的边界。Year Of The Snake 蛇年红包激起强烈的渴望，唤起激情，鼓励创造力，令我们着迷。
设计幕后
媒体资料包
由设计师提供的致谢、团队成员及技术详情。
- 独特属性
- This self-initiated series offers a unique perspective on snakes, embodied in our newest bespoke-designed red packets for the Year of the Snake. Featuring 16 red packets across four distinct key visuals, our design captures the fluid grace of the snake and the timeless beauty of floral cycles. The subtle celebration of the Year of the Snake allows the packets to be used throughout the year, while the unique stories behind each design bring a thoughtful and intriguing touch to the set.
- 尺寸与包装
- The case measures 202mm in height & 94mm in width, finished with matte UV & gold foil detailing. The red packet holder has a width of 514mm & a height of 192mm when fully extended. Our company information & background story of the red packets are highlighted with gold foil. The finished dimensions of each red packet are 89mm in width & 172mm in height. The red packets are crafted from 100gsm AstroSilver paper sourced from a local paper company, & are embellished with foiling & matte UV coating.
- 标签
- Branding, design, festive, red packets, Chinese New Year, Year of the Snake, festive product, festive design, gift
- 生产技术
- To embody our commitment to sustainability, each red packet is made in FSC-certified paper and the holder is crafted from recyclable materials. To bring the serpent details alive, matte UV finishes are incorporated alongside red, silver, and gold foil accents in specific areas. The design highlights the distinctive tongue, teeth, eyes and tail of the serpent. This thoughtful approach creates a subtle yet immersive atmosphere for the Year of the Snake.
- 设计挑战
- To differentiate from typical red packets and to achieve a harmonious balance between the snake and floral motifs, meticulous details are incorporated throughout the set, each conveying diverse blessings for the year ahead. Flickering snake tongues are hidden in the orchid as a symbol of guidance; sharp teeth concealed within the lilies foster growth; blinking snake eyes integrated into the lotus embody rebirth; snake tails disguised as anthurium pistils, bestow power & fertility upon the year.
- 研究
- Protected by a hardbound, slide-out package, the red packet set’s packaging takes inspiration from a snake shedding its skin. The "M-fold" structure of the red packet holder artfully mimics the sinuous movement of a snake, symbolically carrying blessings through the changing seasons. The red packets are crafted from four different textured pearlescent papers, harmonising beautifully with the shimmering scales of a snake.
- 灵感
- Drawing inspiration from the ouroboros, a timeless symbol depicting a serpent devouring its own tail, which signifies cycles of repetition, renewal, and the infinite passage of time, we pay homage to the essence of renewal and celebrate the arrival of the Year of Snake. The imagery of snake scales are concealed within the four different blossoms by season, connecting the intricate grace of the snake to the eternal cycle of blooming flowers.
- 项目周期
- The is designed in late 2024, produced and distributed in early 2025.
- 操作流程
- This New Year's gift is designed for year-round use. Removing the slide-out package unveils a red packet holder. The holder employs an "M-fold” structure, allowing recipients to view all four unique designs at once when unfolded. Each section securely holds four red packets, and once emptied, reveals a description of the design, providing insight into the story behind the red packet's artwork.
- 图片版权
- Photography by Vizion Creation
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