Lisa Winstanley 的作品 The Big Book of Bullshit 书

设计师 Lisa Winstanley 的作品 The Big Book of Bullshit 书荣获了极具声望的 2020 A' Design Award 银奖，竞赛类别为印刷与出版媒体设计。

银印刷· 2020

The Big Book of Bullshit 书

设计师： Lisa Winstanley

客户: Lisa Winstanley

印刷类别A' Design Award 银奖获奖者

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验证 #87320 的获奖状态

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设计作品

关于 The Big Book of Bullshit 书

Big Book of Bullshit 出版物是对真相、信任和谎言的图形探索，分为 3 个视觉并列的章节。真相：关于欺骗心理学的插图文章。信托：对信托概念的视觉调查和谎言：废话的插图画廊，所有这些都来自匿名的欺骗供词。这本书的视觉布局从 Jan Tschichold 的“范德格拉夫经典”中汲取灵感，在书籍设计中用于以令人愉悦的比例划分页面。

荣誉认可

关于A' Design Award 银奖

The Big Book of Bullshit 书是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计The Big Book of Bullshit 书将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。The Big Book of Bullshit 书是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: The Big Book of Bullshit is a graphic exploration of truth, trust and lies and is divided into 3 juxtaposed chapters.
The Truth: An illustrated essay on the psychology of deception
The Trust: A visual investigation of the notion and fragility of trust. Exploring experimental mediums and malleable, tensile materials.
The Lies: An illustrated gallery of bullshit, all derived from anonymous confessions of deception
尺寸与包装: 235mm x 285mm finished size
198 pages
标签: Book Design, Layout, Typography, Illustration, editorial
生产技术: Screen printed neon book cover with a white matt finish. High quality textured paper and quality binding for the inner pages. Outer case blind embossed with the word truth
设计挑战: There were many creative challenges which were overcome in the creation of this book, from ensuring the anonymity of confessions of deceit, to finding suppliers that could print using in glow in the dark ink.
The main finding of this practice based research is that, everyone is full of shit!
研究: Vision:
To enjoy creating design that invokes curiosity, creates conversation, makes people smile and is above all, honest.
Mission:
To contribute to a creative community, bound by the ubiquitous human trait of lying. Creating beautiful artwork from what is, essentially, an ugly aspect of human nature.

The central messages, which I wished to communicate: We All Lie
It is fundamentally ingrained in our nature and a necessary part of our societies structure.

Yet We Are All Quick To Judge
No matter how much we lie ourselves, there is a social paradox that forces us to negatively label those who are deemed liars.
灵感: Dishonesty is a ubiquitous phenomenon that has become ingrained as a necessity for the successful function of our society. The overarching aim of this project was to provide a contribution to the understanding of the visual relationship between lies and truth. Encouraging viewers to investigate their own preconceived notions of truth, trust and deceit by fostering a dialogue of a dialogue of questioning and examination.
项目周期: project started in 2014 in Kuwait and completed in 2017 in the UK Edited and revised 2nd edition designed and produced in Singapore, 2019
操作流程: This was part of a larger project. Lies were collected from an anonymous online confessional platform iliekit.com and subsequently illustrated and showcased in the third 'lies' chapter of the big book of bullshit