Umdwebo Lidugaoliang Baijiu Umsebenzi Oyinhloko: Ukuphakwa Kweziphuzo Ezidakisayo ngu-Wen Liu, HenHong Yang and Weijie Kang ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2021 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.
IbhulonziUkupakisha· 2021
Lidugaoliang Baijiu Umsebenzi Oyinhloko: Ukuphakwa Kweziphuzo Ezidakisayo
ngu Wen Liu, HenHong Yang and Weijie Kang
Iklayenti: Jiangxi Lidu Liquor Industry Co.ltd
Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha
Umnqobi Womklomelo Oqinisekisiwe
Qinisekisa Isimo Somklomelo se-#119501Ukuklama
Mayelana ne-Lidugaoliang Baijiu Umsebenzi Oyinhloko: Ukuphakwa Kweziphuzo Ezidakisayo
Umbhalo Wencwadi: Lidugaoliang Baijiu kuwuklamo lwephakheji ye-liquor eyenziwe ngokucwenga eyenziwe eShayina. Ibhodlela linesimo esigobile ngokushelela futhi likhiliziwe ngezinto zesorghum. Isivimbo esiyindingilizi kanye nendingilizi ebhokisini elingaphandle kususelwa ku-porcelain yaseNkathini yaseYuan, inkathi lapho ukudengwa kwe-liquor le kwaqala. Ilebula esokelene kwenziwe ngesikhumba. Ibhokisi elingaphandle lihlanganisa isikhumba nensimbi futhi livulwa ngokujika idiski elidingiliziwe. Ithoni eluhlaza yenzelwe ijulile ukuze ihambisane nomkhiqizo wamazinga aphezulu. Iphakheji linobubanzi obungu-120 mm, ubunzulu obungu-120 mm kanye nokuphakama okungu-330 mm.
Ukuqashelwa
Mayelana ne-Umklomelo Webhulonzi we-A' Design Award
Lidugaoliang Baijiu Umsebenzi Oyinhloko: Ukuphakwa Kweziphuzo Ezidakisayo iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Lidugaoliang Baijiu Umsebenzi Oyinhloko: Ukuphakwa Kweziphuzo Ezidakisayo ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Lidugaoliang Baijiu Umsebenzi Oyinhloko: Ukuphakwa Kweziphuzo Ezidakisayo iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.
Ngemuva Kokuklama
Iphakheji Yabezindaba
Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.
- Izici Ezihlukile
- Lidugaoliang Baijiu's brewing techniques began in the Yuan Dynasty, is the earliest, longest span of time and the richest large-scale ancient shochu workshop site in China, and it is still in use today. This baijiu has the characteristics of "clear color, sweet,mellow bouquet, and long aftertaste". These elements are extracted and designed in combination with the brand concept. The whole design is round and smooth, which highlights the long sense of time in the process of brewing liquor.
- Izilinganiso Nokupakisha
- Width 120mm* Depth 120mm* Height 330mm
- Amathegi
- Lidugaoliang,Yuan porcelain, Baijiu, High-end, Lidu
- Ubuchwepheshe Bokukhiqiza
- The overall bottle adopts smoothly curved shape and embossed with sorghum elements. It resembles a round bottle cap and a ring of decorating firing porcelain in the Yuan Dynasty, with a leather oblique label and an outer box combining leather and metal. It has a special rotating opening method. Designers also consider a business advanced design that upgrades the brand image in an all-round way.
- Inselele Yokudweba
- The leather and metal materials needed for the product, as well as the upgrade in color, these elements lead to a result that the sample may not reach the level of initial imagination after first production, and more understanding and analyse is needed in the control of the brand image.
- Ucwaningo
- The design of Lidugaoliang upgraded the brand image and extracted elements from the original brand image. Also by combining with the brand concept to reshape, Lidugaoliang has come to the fore in the baijiu industry and has a new lease of life.
- Ugqozi
- The lid of Lidugaoliang Baijiu and the circle on the outer box are designed based on the prototype of Yuan Dynasty porcelain. The history of Lidu Baijiu began in the Yuan Dynasty, so the circular turntable on the box was designed into a special opening method, which turned the image of a long time span into a physical design.
- Ubude Bephrojekthi
- 2019.08-Now Shenzhen, China
- Ukuhamba Kokusebenza
- The colors, materials and decoration for the label and packaging of "Lidugaoliang" have changed from grass green to high-end business green, including the outer box packaging, the leather material on the bottle label, the metal tag and the golden decorating firing process, and a smoother arc design in shape. These advanced designs have not only update the brand image of this recognized quality product, but also highlights the limited edition positioning of this baijiu, which is widely appreciated.
- Amalungu Eqembu
- Designer: Wen Liu
Designer: Heng Hong Yang
Designer: Weijie Kang
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