Soda Grocery Ukuphakwa Kokudla ngu-Lan Shenfan and Xu Jingwen

Umdwebo Soda Grocery Ukuphakwa Kokudla ngu-Lan Shenfan and Xu Jingwen ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2021 Umklomelo Wensimbi we-A' Design Award Esigabeni Somncintiswano se-Igrafikhi.

InsimbiIgrafikhi· 2021

Soda Grocery Ukuphakwa Kokudla

ngu Lan Shenfan and Xu Jingwen

Iklayenti: Macau University of Science and Technology

Umnqobi we-Umklomelo Wensimbi we-A' Design Award Esigabeni se-Igrafikhi

12,403

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#120521

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Soda Grocery Ukuphakwa Kokudla

I-Soda Grocery iwuklamo lwephakheji lokudla kwesikhumbuzo esithengiswa kwezivakashi eMacau. Ulimi lokuklama luthathwe kumaphakheji ezinkonyane (firecracker) ezazikhiqizwa eMacau phakathi nekhulunyaka lamashumi amabili. Izithombe zabesifazane abane ezithathwe emaphakhejini omlando ziphindwe zadwetshwa njengemidwebo yesimanje futhi zaphrintwa ngemibala eqinile. Amaphakheji okudla amane aphethe le midwebo, futhi ibhokisi ngalinye lilinganiselwa ku-185 ngo-145 ngo-55 amamilimitha. Iphepha lokusonga eliphrintiwe kanye namalebula angaphakathi kuqedelwe ngokucindezelwa (embossing), umgcobo we-ultraviolet, ukushiswa kwethusi (bronzing) kanye nokusikwa ngendlela ethile (die cutting). Uklamo lugcina isici sesifunda kodwa lubuye lufeze isithakazelo sesimanje.

Ukuqashelwa

Mayelana ne-Umklomelo Wensimbi we-A' Design Award

Soda Grocery Ukuphakwa Kokudla iwinile uMklomelo Wensimbi we-A' Design Award, ukwaziswa okuhloniphekile okunikezwa imiklamo emihle ehlangabezana nezidingo zobungcweti nezemboni ezilindelekile ezimpahleni ezihlelwe kahle. Abawinile beNsimbi babonisa ikhono elikhulu, ubungcweti obuphezulu, ukuqonda kochwepheshe namandla okudala abadali babo. Soda Grocery Ukuphakwa Kokudla ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo esebenzayo nenezinto ezintsha. Lo mklamo owinile uMklomelo Wensimbi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu zemboni futhi unezimfanelo zobuchwepheshe ezifanelekile ezihlanganiswe nolwazi nethalente. Soda Grocery Ukuphakwa Kokudla iyahlonishwa ngenxa yokucophelela kwayo futhi ihlelelwe ukulethela izinguquko zomgangatho wempilo ezisiza ukwenza umhlaba ube yindawo engcono.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: Update to the local graphic packaging design language during the history
Izilinganiso Nokupakisha: Width 185mm x Depth 145mm x Height 55mm
Amathegi: package, brand, inheritance, graphic, illustration
Ubuchwepheshe Bokukhiqiza: Choose packaging paper Scheduling other production materials Printing wrapping paper and inner sticker Process production filming, embossing, UV, bronzing, die-cutting finished product cutting
Inselele Yokudweba: Firecrackers in history are the representative products of Macau exported overseas. Therefore, in the design process of this project, it is necessary to retain the regional characteristics of Macau of the times, but also to have the style of modern design language, and to change the "attribute" of the packaging attached to its original pattern. : Since the setting of firecrackers is prohibited in Macau, the We need to change from the original packaging of firecrackers to packaging of special tourist food is the two biggest challenges of the project.
Ucwaningo: Research Type is Exploration Research Research goal is Analyze the packaging of firecrackers that appeared in Macau in the 20th century, sum up its graphic language, and design a new type of packaging that meets the modern society with the characteristics Research Method is Observation Research tool is Old Macau firecracker packaging
Ugqozi: The special history and culture of Macau created firecrackers with historical characteristics, but they suddenly disappeared after the industrial transformation. We summarized and sorted out representative packaging graphic languages, updated the design with modern graphic languages, adopted bold colors, and converted the original functions of the products into new packaging
Ubude Bephrojekthi: The project started in Macau in March 2020 and will be completed in Macau in June 2020.
Ukuhamba Kokusebenza: In order to facilitate the use of mass consumers, the most common packaging method is adopted
Amalungu Eqembu: Shenfan Lan
JingWen Xu
Amakhredithi Ezithombe: Shenfan Lan/JingWen Xu