Yoyic Huojunpaopao Ukuphakela Ibhodlela Loshwala ngu-Tingting Wang

Umdwebo Yoyic Huojunpaopao Ukuphakela Ibhodlela Loshwala ngu-Tingting Wang ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2021 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IbhulonziUkupakisha· 2021

Yoyic Huojunpaopao Ukuphakela Ibhodlela Loshwala

ngu Tingting Wang

Iklayenti: High-tech MengNiu Dairy (Beijing)CO.,LTD

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#121519

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Yoyic Huojunpaopao Ukuphakela Ibhodlela Loshwala

I-Yoyic Huojunpaopao iwuphakelo lwebhodlela oludwelwe siphuzo esinamagwebu esiqukethe amaprobiotiki aphilayo. Lesi siphuzo sihlanganisa amabhaktheriya e-lactic acid anamagwebu namaprobiotiki aphilayo, anoshukela omncane futhi angenawo amafutha. Ibhodlela lenziwe nge-PET ecwebezelayo ukuze linikeze ubunjalo bengilazi, nesimo esikhaphakhaphayo, esincane, kanye nomthamo ongamalitha ayi-388. Ileyibula isebenzisa uhlamvu lwesiShayina lwezandla olukhulu kanye nemidwebo yamagwebu ukukhombisa amandla nempilo. Umklamo uhlose ukuveza kokubili ukunambitheka kanye nempilo. Ibhodlela lithengiswa ezitolo ezisheshayo ngaphansi kwezimo ze-cold chain ukugcina amaprobiotiki eqhubeka ephila.

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

Yoyic Huojunpaopao Ukuphakela Ibhodlela Loshwala iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Yoyic Huojunpaopao Ukuphakela Ibhodlela Loshwala ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Yoyic Huojunpaopao Ukuphakela Ibhodlela Loshwala iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: Sparkling drinks are trending in China, while there are very limited types of probiotic sparkling drinks. To take probiotic sparkling drinks to the next level, we have designed a brand-new product - huojunpaopao. As its name highlights, this drink contains live probiotics. The combination of sparkling lactic acid bacteria and live probiotics with low sugar and zero fat, making it uplifting and refreshing. Huojunpaopao also represents the brand yoyic, forming an iconic brand image.
Izilinganiso Nokupakisha: 388ml, PET bottle, Clear Color, Diam (max.) 64mm x Height 216 mm. We used high transparent PET materials to achieve the texture of glass.
Amathegi: yoyic, sparkling lactic acid bacteria, live probiotics, PET, Packaging Design, Bottle Design, Graphic Design
Ubuchwepheshe Bokukhiqiza: Yoyic huojunpaopao is the world's first live probiotic sparkling drink. Besides, in order to maintain the activity of the preferred Danish high-live probiotics in the product, we selected cold chain transportation and storage.
Inselele Yokudweba: This is a new unique product, that combines the properties of the traditional probiotic drinks with the exciting bubbling feeling of sparkling drinks. Our main challenge was to transmit the healthiness and the digestive benefits of the live probiotics using a bold and refreshing language that could gave a frizzy twist to the design.
Ucwaningo: Our goal was to satisfy the new need of the consumer for an unconventional product that was healthy and exciting at the same time. Our target are all those people who seek for new exciting experiences, who love to try new things and want to live life at its fullest but never forgetting to pay attention to healthiness and quality. Our product was born to satisfy these needs, not only from a functional point of view, but also emotionally with our packaging design.
Ugqozi: We wanted to convey "the coexistence of tasty and healthy". The shape is light and elegant, aesthetically in line with our young target's pursuit of healthiness. The label is designed with light and vitality as drivers. The bold character in Chinese calligraphic design and is reminiscent of exciting moments. The bubbles let's you experience the brisk vitality of "live probiotic bubble drinks" which together with the feature "full of sparklingness" are made into a visual representation.
Ubude Bephrojekthi: The project started in February 2020 and ended in March 2021. Bottle sample production in Sidel Shanghai.
Ukuhamba Kokusebenza: HUOJUNPAOPAO are sold mainly in convenience stores in cold chain. The advanced technology and production equipment can ensure.
Amapathenti: Copyrights belong to China Mengniu Dairy Co.,Ltd, 2020
Amalungu Eqembu: Lei Jiang, Jian Sun, Jun Yang, Jing Liang, Yong Zhang, Tingting Wang, Hua Xie, Xiaoyan Wang, Chengjie Ding, Chang Liu, Yincheng Liu
Amakhredithi Ezithombe: .