BD's Hype Tribe Idizayini Yangaphakathi Yehhovisi ngu-DB and B Pte Ltd

Umdwebo BD's Hype Tribe Idizayini Yangaphakathi Yehhovisi ngu-DB and B Pte Ltd ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2021 Umklomelo Wegolide we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ingaphakathi.

IgolideIngaphakathi· 2021

BD's Hype Tribe Idizayini Yangaphakathi Yehhovisi

ngu DB and B Pte Ltd

Iklayenti: DB and B Pte Ltd

Umnqobi we-Umklomelo Wegolide we-A' Design Award Esigabeni se-Ingaphakathi

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Qinisekisa Isimo Somklomelo se-#122119

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

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Ukuklama

Mayelana ne-BD's Hype Tribe Idizayini Yangaphakathi Yehhovisi

I-Hype Tribe ka-BD iyindawo yangaphakathi yehhovisi etholakala ezitezi ezimbili zesakhiwo eSingapore. Le dizayini ihlanganisa amayunithi ebhizinisi amaningana ngaphakathi kwendawo eyodwa yomphakathi eyabelwana ngayo. Indawo yokwamukela izivakashi, izindawo zekhefi zokusebenzela ndawonye kanye nezindawo zokusebenza kuxhunywe ngohambo olubukwayo oluqhubekayo. Enye indawo yekhefi igqugquzelwe isimo sangaphandle futhi inikeza indawo ezolile nenokunethezeka. Amaphaneli okulawula umsindo alengisiwe akha umuzwa wokugeleza ngaphezu kwendawo. Ukhuni nezitshalo eziluhlaza kuhlanganisiwe ukuze kulethwe izici zemvelo ngaphakathi. Indlela yokwabelana ngamadeski isekela ukusetshenziswa okuyimpumelelo kwendawo yesitezi.

Ukuqashelwa

Mayelana ne-Umklomelo Wegolide we-A' Design Award

BD's Hype Tribe Idizayini Yangaphakathi Yehhovisi iwinile uMklomelo Wegolide we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo yeklasi yokuqala, emangalisayo nephawulekile. Abawinile beGolide yimiklamo emisha kakhulu, enombono ongaphambili futhi egqamile ebonisa ubuhlakani, ukuhlakanipha nobuchule babaklami babo. BD's Hype Tribe Idizayini Yangaphakathi Yehhovisi ilindeleke ukuba ibe yinto entsha edunyiswe kakhulu, ebeka isitayela futhi ebalulekile elethe inani elingakaze libonwe. Lo mklamo owinile uMklomelo Wegolide we-A' Design Award ungumgomo omangalisayo nohlonishwayo osiza kakhulu futhi osunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. BD's Hype Tribe Idizayini Yangaphakathi Yehhovisi idala imizwa ejulile yesifiso, ivuse intshiseko, ikhuthaze ukudala futhi iyasiheha.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: A strong visual and immersive design that fuels different experiences throughout this space. From the inspiration of an Alfresco cafe that offers an ambient and cozy environment with the lingering aroma of freshly-brewed coffee to the dynamism created by the suspended acoustic panels which emulates robust flow or current. Interplay of wood and green elements that enforces biophilia inspirations.
Amathegi: Collaboration, Visual Journeys, Innovative, Tribe, Biophilic, Experiential, Thematic
Inselele Yokudweba: Being on a large floorplate on two separate levels, the design team focused on binding the various journeys that connected the various spaces from the main reception area to the co-working café areas and also ensuring ‘neighbourhooding’ zoning being applied at the work zones. All these spaces are designed towards supporting seamless collaboration and driving innovative spirit.
Ucwaningo: The results of an earlier workplace study suggested that BD opt for an efficient desk sharing approach. The design team adopted this recommendation and proceeded with further development of the overall space planning and design development for BD. Serving as a regional headquarters for multiple business units, DB&B’s design team conducted numerous exploratory workshops with key stakeholders to fully understand the employee requirements such as meeting, training, storage and filing amongst others.
Once data collection is completed, the space planning began. With BD occupying levels 7 and 8 at The Strategy, it was imperative to render full vision of the proposed stacking plan and zoning to BD to clearly show department adjacencies and ultimately, mapping the various experiential journeys.
Ugqozi: Inspired by Becton Dickinson’s (‘BD’) consolidation exercise of key business units into one single floorplate, we knew we wanted to enable a blended community space, for the various tribes of BD to come together, unite and promote cohesions with one common language. This common language was articulated with a strong design language that formed the narrative for the different experiential journeys within the space.
Ubude Bephrojekthi: The project started in September 2019, and was completed in March 2020 at 2 International Business Park Road, The Strategy, Singapore.

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