Umdwebo Luckinfo Ocean Refreshing Base Serum Ukupakisha ngu-Wai Ho Cheung ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2022 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.
IbhulonziUkupakisha· 2022
Luckinfo Ocean Refreshing Base Serum Ukupakisha
ngu Wai Ho Cheung
Iklayenti: Luckinfo
Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha
Umnqobi Womklomelo Oqinisekisiwe
Qinisekisa Isimo Somklomelo se-#131384Ukuklama
Mayelana ne-Luckinfo Ocean Refreshing Base Serum Ukupakisha
Ingaphezulu lebhokisi lihlala lincane futhi liqinile, kuyilapho umfanekiso wegagasi uphrintiwe ngaphansi ukuze unanele nezithako zasolwandle. Ingxenye yomfanekiso idaluliwe ezansi ukuze inothise indawo ephaphathekile, kanye nokuheha abasebenzisi ukuthi bavule ibhokisi. Ibhodlela lifakwe isithwathwa phezulu ukuze lidlulise ukunyamalala lisuka esivalweni esimhlophe separele liye endaweni ekhanyelayo, kanye nokumboza ingxube enamafu engase yakheke ngenkathi kuzamazama; ibhodlela lengilazi lihlala licacile phansi ukuze libonise i-droplet eluhlaza okwesibhakabhaka eyingqayizivele ngamaconsi kawoyela we-sedimentation technology.
Ukuqashelwa
Mayelana ne-Umklomelo Webhulonzi we-A' Design Award
Luckinfo Ocean Refreshing Base Serum Ukupakisha iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Luckinfo Ocean Refreshing Base Serum Ukupakisha ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Luckinfo Ocean Refreshing Base Serum Ukupakisha iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.
Ngemuva Kokuklama
Iphakheji Yabezindaba
Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.
- Izici Ezihlukile
- On the outer packaging, the surface of the box remains minimal and rigorous, in order to carry out the brand image. The wave illustration is printed inside the box, which echoes with the marine ingredients. Due to the oil droplets sedimentation technology, there is a light blue droplet at the bottom. User needs to shake and to mix the liquid before using, then droplet will split into tiny drops. Therefore, there are numerous of little waterdrops in the illustration to correspond with the scenario.
- Izilinganiso Nokupakisha
- Width 50mm x Depth 50mm x Height 95mm
- Amathegi
- Packaging, Serum, Moisturising, Repairing, Softening, Cosmetics, Skincare, Oil Droplets Sedimentation Technology, Luckinfo, Ocean
- Ubuchwepheshe Bokukhiqiza
- The lid is pearl white semi-spheric to correspond with the droplet. As the lid is not the perfect sphere, a light blue ribbon is inserted to cover the neck. On the bottle, it is frosted at the top to transit the vanish from the white lid to transparent part on bottle, as well as covering the cloudy mixture might formed whilst shaking; the glass bottle remains clear at the bottom to show the blue droplet.
- Inselele Yokudweba
- As the brand image tends to be minimal and scientific, the challenge is to find the balance of being subtle to consist of the brand image, as well as being eyes-catching and attractive to match the online market and the target audience groups.
- Ucwaningo
- The main target audiences are youngsters born between 1995-2000 at the online market in China. The packaging design trends rely on eyes-catching packaging, Morandi-colour tones and illustrated appearance.
- Ugqozi
- The product is inspired by the Thalassotherapy, with the main ingredients mostly from ocean, including Jeju lava seawater. Therefore, the illustration on the box refers to famous Japanese Ukiyo-e, ‘The Great Wave off Kanagawa’ to emphasise the theme. In addition, the functions of the serum are moisturising, repairing, and softening, the main colour tone is pastel blue.
- Ubude Bephrojekthi
- The project started in March 2019 in Shenzhen and finished in April 2019 in Shenzhen.
- Ukuhamba Kokusebenza
- With the special cutting on the folding box, a portion of the illustration exposes at the bottom, to enrich the pale surface at the first sight, as well as attracting users to open the box. With the gap trimmed on the box, users could see the bottle instantly once they have opened the box. The bottle of serum is made of glass frosted at the top, so the user can see the change of the droplet while they shake the bottle.
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