Idun Red Heart Ijusi Ye-Apula ngu-Evan Chen

Umdwebo Idun Red Heart Ijusi Ye-Apula ngu-Evan Chen ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2022 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IsilivaUkupakisha· 2022

Idun Red Heart Ijusi Ye-Apula

ngu Evan Chen

Iklayenti: Lascaux Design Institute Inc.

Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Ukupakisha

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#133212

Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Idun Red Heart Ijusi Ye-Apula

Unkulunkulukazi wobusha obusa i-apula legolide: Idun. Isithombe esiyinhloko sihlonipha umdwebi u-John Bauer, ekhipha i-Idun futhi ayiklama kabusha ukuze ihlanganise indawo enhle yokutshala ama-apula. Ama-apula asesandleni sikankulunkulukazi akhishwe kulebula yebhodlela ukuze aveze ijusi ye-apula ebomvu ngaphansi kwelebula, eveza izici zemvelo zama-apula. Ama-apula amathathu aphathwa ngenqubo yokugxiviza ngegolide ukuze adlulisele ama-apula amathathu asagolide aphuma kunkulunkulukazi Wobusha ukuze akhame abe yijusi.

Ukuqashelwa

Mayelana ne-Umklomelo Wesiliva we-A' Design Award

Idun Red Heart Ijusi Ye-Apula iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Idun Red Heart Ijusi Ye-Apula ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Idun Red Heart Ijusi Ye-Apula iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: The skin of the apple is red as they all know, the inner flesh is also red, which is rare. This red heart apple juice is made from apples with red flesh (the tree originates from Switzerland), which is why its juice is also red in colour, and this juice has no additives and is rich in anthocyanins and nutrients.
Izilinganiso Nokupakisha: The size of the label is 68mm*108mm, a very small space, and they use very fine drawing and craftsmanship.
Amathegi: logo，packaging，illustrations，graphics
Ubuchwepheshe Bokukhiqiza: The apples in the goddess's hand are hollowed out on the bottle label to reveal the red apple juice beneath the label, expressing the natural properties of the apples.

Three of the apples are treated with a gold stamping process to convey the three golden apples they get from the Goddess of Youth to squeeze into juice.
Inselele Yokudweba: Copperplate illustration is complex for Chinese illustrators, who need to deal with the relationship between the figure and the environment.At the same time, the stamping and hollowing process took a lot of time to complete during the proofing and product making process.
Ucwaningo: The three "gods" associated with Apple: Adam and Eve, Newton and Steve Jobs. They have also discovered a fourth, the goddess of youth who rules the golden apple: Idun. The main image pays homage to the illustrations of artist John Bauer, extracting Idun and redesigning it to incorporate the beautiful apple-growing environment.
Ugqozi: It is also worth noting that the apple in the goddess's hand is hollowed out on the bottle label, leaving out the red apple juice beneath the label and expressing the natural properties of the apple. There are also three apples treated with a gold stamping process to express the fact that they got three golden apples from the Goddess of Youth to squeeze into juice, expressing the fact that the product is rich in anthocyanins that are beneficial to people.
Ubude Bephrojekthi: This project was completed in Suzhou in November 2021.
Ukuhamba Kokusebenza: Maximise the original colour of the juice. Consumers can drink 100% NFC apple juice.
Amalungu Eqembu: EvanChen
ZimingGuo
FanZhang
YifanTao
TianDong
SibuWang
ChengbinWang
MinFang