Umdwebo Wildheart Organics Amakhandlela E-Aromatherapy ngu-Angela Spindler ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2022 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.
IsilivaUkupakisha· 2022
Wildheart Organics Amakhandlela E-Aromatherapy
ngu Angela Spindler
Iklayenti: Depot Creative
Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Ukupakisha
Umnqobi Womklomelo Oqinisekisiwe
Qinisekisa Isimo Somklomelo se-#137486Ukuklama
Mayelana ne-Wildheart Organics Amakhandlela E-Aromatherapy
Ukubukeka kwe-premium komugqa wekhandlela wesoya onephunga elimnandi. Umqondo bekuwukugqekeza kube abathengisi abasezingeni eliphezulu ngokubukeka okuzomelana nekhwalithi yomkhiqizo, ukuze kukhulunywe ngakho nge-livery yomkhiqizo. Ukukhetha okubalulekile nokuqedwa kungukhiye kubathengi' imibono, kusukela kukho kokubili okuvelayo kokuqala kuye kokuhlola okwesibili okucatshangelwa kakhulu. Imibala esetshenzisiwe itholakala ezitshalweni namakhambi enza iphunga ngalinye. Imifanekiso inekhwalithi ye-ethereal, ibhekisela ephunga elihlakazeka emoyeni njengoba ikhandlela livutha.
Ukuqashelwa
Mayelana ne-Umklomelo Wesiliva we-A' Design Award
Wildheart Organics Amakhandlela E-Aromatherapy iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Wildheart Organics Amakhandlela E-Aromatherapy ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Wildheart Organics Amakhandlela E-Aromatherapy iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.
Ngemuva Kokuklama
Iphakheji Yabezindaba
Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.
- Izici Ezihlukile
- The agency elevated Wildheart’s branding and product packaging design to reinforce its clean credentials, hero the divine aromas and create a premium lifestyle brand.
Very few candle brands use completely organic ingredients, we captured Wildheart’s point of difference and high quality throughout the packaging, visually and with tactile materials. - Izilinganiso Nokupakisha
- There were a range of box sizes created. The material specification was uncoated off white stock, with a slight texture. Printed offset in CMYK with spot UV details on illustrations and brand mark. Inners were from white core flute. Labels printed single colour on satin finish self-adhesive stock.
52 SKU's, 5 product ranges - Amathegi
- Candle packaging, Packaging for candles, premium packaging, luxury candle packaging
- Ubuchwepheshe Bokukhiqiza
- Printed CMYK on uncoated stock with spot UV details.
Boxes of various sizes with coreflute inners.
Separate label s printed for candle jars. - Inselele Yokudweba
- The project timing was quite tight.
- Ucwaningo
- On a functional note, the brand’s previous boxes weren’t holding up well in shipment. Depot created a packaging solution that was physically sturdy, yet visually delicate. A premium hand feel combines with light colors and ethereal illustrations that allude to the plant-based scents that dissipate into the air as the candle burns. Colors create a visual identity for 52 products across 5 ranges. The effect makes the organic claim legible, while creating a more polished, luxurious experience overall.
- Ugqozi
- Whiff of luxury.
It’s rare among candle brands to insist on all organic ingredients, a point of difference we took to heart when tasked with packaging Wildheart’s precious olfactory experiences. The idea was to break into higher end retailers with a look that would stand up to the rare quality of the product.
We created a packaging solution that was physically sturdy, yet visually delicate. Colors create a visual identity for 52 products across 5 ranges. - Ubude Bephrojekthi
- Project commenced in July 2018, Sydney Australia.
Project completed in April 2019, Sydney Australia.
Launched in UK in September 2019 - Ukuhamba Kokusebenza
- Boxes are crash lock bottoms with simple tuck in lids.
Core flute inners have die cut finger hole for ease of opening. - Amalungu Eqembu
- Angela Spindler - Creative Director, designer, illustrator
Annie Dekker - Finished art, retouching, illustration colour/retouching
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