Novus Organics ACV Ukudizayinwa Kwesiphakisho ngu-Shashwat Das and Ruchi Gada - Almond Branding

Umdwebo Novus Organics ACV Ukudizayinwa Kwesiphakisho ngu-Shashwat Das and Ruchi Gada - Almond Branding ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2024 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IbhulonziUkupakisha· 2024

Novus Organics ACV Ukudizayinwa Kwesiphakisho

ngu Shashwat Das and Ruchi Gada - Almond Branding

Iklayenti: Novus Organics

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#152622

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Novus Organics ACV Ukudizayinwa Kwesiphakisho

I-Novus Organics Apple Cider Vinegar ibihlose ukusungula izinga lekhwalithi elingenakuqhathaniswa emakethe yaseNdiya, idlula abancintisana nayo ekumanyaneni nasekuhlanzekeni. Lo mdizayini wesiphakisho waklanywa ukuze uhambisane nokuhluka kwayo, kugcizelelwa ukulula nobuhle. Ilebula elicacile nelihlanzekile libonisa ubuhle bemvelo bomkhiqizo. Kusetshenziswa isitayela sokudweba ngemigqa oluncane, lo mdizayini ubamba umongo wezithako zemvelo ezikhethwe ngesandla, okuhambisana nokuzinikela ekubalulekeni nasekusimameni. Isiphakisho asiqukethe ipulasitiki futhi singasetshenziswa kabusha, sigcizelela ukuziphatha ngendlela efanele emvelweni.

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

Novus Organics ACV Ukudizayinwa Kwesiphakisho iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Novus Organics ACV Ukudizayinwa Kwesiphakisho ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Novus Organics ACV Ukudizayinwa Kwesiphakisho iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: Novus Organics Apple Cider Vinegar was of a quality standard that the Indian market had never experienced before.

No other existing competitor in the market could match its concentration and purity. Since the product was unique, we vouched to make the Packaging Design unique in all possible ways.

A clean, minimalistic design that reflects the brand's commitment to quality and simplicity. The label is mostly transparent, allowing the natural beauty of the product to shine through.
Izilinganiso Nokupakisha: Limited Colour Palette

The label uses only three colours along with gold foil and white to create a sophisticated and premium look.
The carton captures the ACV shade as a Pantone in the background, creating a cohesive and consistent design language.
Amathegi: Packaging Design, Health & Wellness, Sustainable Packaging, Planet Friendly Packaging, Plastic-free Packaging
Ubuchwepheshe Bokukhiqiza: Sustainable & Planet Friendly Packaging Design

At Almond Branding, we believe in the cause of sustainable and eco-friendly packaging.
We proposed recyclable glass, cork and paper packaging and minimalistic printing colours to minimize waste and reduce the carbon footprint of the brand.

The entire packaging is plasticfree and is easy to recycle, furthering Novus Organics’ commitment to sustainability and being planet first.
Inselele Yokudweba: The challenge was to design packaging that embodies the essence of handpicked, organic ingredients while reflecting nature's bliss. Employing a line drawing illustrative style, the design showcases purity and simplicity, echoing the brand's commitment to quality. Design had to signify authenticity and transparency, aligning with sustainable practices. The packaging had to be entirely plastic-free and recyclable, reinforcing Novus Organics' dedication to environmental stewardship.
Ucwaningo: Creating a unique design for Novus Organics ACV was crucial to stand out in a saturated market. Unlike competitors' tall PET bottles with plastic/metal caps and opaque labels depicting apples, we aimed for unprecedented distinctiveness. Extensive market research guided our strategy, ensuring unparalleled concentration, purity, and packaging innovation.
Ugqozi: Capturing The Australian Story
The Postcard style and "with love from Australia" stamp are not just design elements, but a story in itself. It represents the passion of the brand founders and their journey to bring the best of Australia to India.

The design captures the essence of handpicking the best ingredients and capturing the bliss of nature in a bottle.

The line drawing illustrative style perfectly captures the essence of the product's pristine and pure organic nature and origin.
Ubude Bephrojekthi: The Packaging Design started in 2022 and was executed and launched in 2023.
Ukuhamba Kokusebenza: Efficient Verbal Branding:

Each pack phase narrates brand ethos, conveying product benefits in a conversational, inclusive tone.

From tagline 'Cheers to Your Perfect Health Booster' to 'Your Nourishment' description, packaging warmly engages users.

The style evokes a sense of artisanal craftsmanship and attention to detail, conveying the idea that the product is carefully made using only the best organic ingredients. By using only black and red, the illustrations convey a sense of authenticity and transparency.
Amalungu Eqembu: Ruchi Gada,

Shashwat Das
Amakhredithi Ezithombe: Optional Image #4 Picture Credits Novus Organics