Heu 70th Anniversary Ilogo Nohlelo Lwesazisi Esibonakalayo ngu-Li Tiebin

Umdwebo Heu 70th Anniversary Ilogo Nohlelo Lwesazisi Esibonakalayo ngu-Li Tiebin ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2024 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Igrafikhi.

IsilivaIgrafikhi· 2024

Heu 70th Anniversary Ilogo Nohlelo Lwesazisi Esibonakalayo

ngu Li Tiebin

Iklayenti: Harbin Engineering University

Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Igrafikhi

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Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

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Ukuklama

Mayelana ne-Heu 70th Anniversary Ilogo Nohlelo Lwesazisi Esibonakalayo

Lolu hlelo lwedizayini luveza ngempumelelo umlando wentuthuko yeminyaka engu-70 wesikole. Ngocwaningo lwedatha kanye nophenyo lwekhampasi, lusebenzisa ngokusha indlela yokusebenzisa ama-totem ukuze luchaze umugqa weendaba. Luhlanganisa izakhi zesiko somlando wesikole kanye nobuchwepheshe bocwaningo lwesayensi. Izithombe zenziwe lula zaba yizimpawu futhi zahlelelwa kabusha ukuze zidlulise umlayezo. Kuhlanganiswe nemigqa egobhozayo, kwakha ilogo engu-70 ehloniphekile, ekhulisa ukufundeka ekuxhumaneni kwedizayini. Iveza emhlabeni ubuhle obuhlukile nezimpumelelo ezivelele zesikole.

Ukuqashelwa

Mayelana ne-Umklomelo Wesiliva we-A' Design Award

Heu 70th Anniversary Ilogo Nohlelo Lwesazisi Esibonakalayo iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Heu 70th Anniversary Ilogo Nohlelo Lwesazisi Esibonakalayo ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Heu 70th Anniversary Ilogo Nohlelo Lwesazisi Esibonakalayo iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: In 2023, Harbin Engineering University celebrated its 70th anniversary with the integration of historical elements of the university's development and symbolic graphics representing campus culture in the design of its anniversary logo and visual identity system. The aim was to showcase the university's unique charm and rich heritage while fostering a sense of unity and belonging among students and faculty, and collectively embracing a brighter future for the institution.
Izilinganiso Nokupakisha: The design specifications adhere to research, sketching, computer-aided design, ensuring compliance with printing standards, digital multimedia display specifications, and mold production manufacturing standards. In actual application and exhibition, it meets basic advertising display standards and construction display safety standards.
Amathegi: Logo, Visual Identity, Brand, Anniversary Celebration, University
Ubuchwepheshe Bokukhiqiza: Simplify complex graphics into clean designs, combining multiple shapes to create new patterns. For flat applications, utilize printing techniques, while for three-dimensional applications, use 3D model files to produce 3D badges. The production process must consider various usage scenarios and technologies.
Inselele Yokudweba: Firstly, the school has a rich cultural and historical heritage. It's essential to extract representative elements and express them in tangible forms while maintaining a unified visual presentation technique. Secondly, integrating common aesthetic issues in art to achieve the perfect balance between artistic expression and practical application of the design work is crucial.
Ucwaningo: The research and collection of historical and cultural information about the school yielded specific data for extracting design languages and elements. By delving into these elements, the school's visual identity was transformed into graphical representations, providing material for the subsequent development of cultural and creative products. This process established a comprehensive approach to school brand visual design.
Ugqozi: The design integrates symbolic elements of the university's historical features and campus culture incorporating marine equipment and the school's historical heritage. The intertwining of wave-like lines forms a concise and dignified "70", complemented by the main building of the university and historical time points from 1953 to 2023, creating the visual representation of the logo design. The primary colors are blue and red, symbolizing the ocean and historical heritage.
Ubude Bephrojekthi: The project started in April 2022 in Shanghai and finished in July 2023 in Shanghai, and was exhibited in Harbin Engineering University in September 2023.
Ukuhamba Kokusebenza: The design project spanned one year, encompassing anniversary-related graphic prints, multimedia displays, and cultural and creative products. Both the design timeline and quality were crucial. With involvement from multiple stakeholders, effective coordination and communication with school departments facilitated the successful delivery of the design on the scheduled anniversary day, receiving acclaim.
Amalungu Eqembu: Li Tiebin
Amakhredithi Ezithombe: Li Tiebin, 2022.