Yo,verde Uwoyela We-Oliva ngu-Antonio Cuenca

Umdwebo Yo,verde Uwoyela We-Oliva ngu-Antonio Cuenca ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2020 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IbhulonziUkupakisha· 2020

Yo,verde Uwoyela We-Oliva

ngu Antonio Cuenca

Iklayenti: Yo, Verde

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha

14,103

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#91926

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Yo,verde Uwoyela We-Oliva

Umsebenzi wokuqamba walomklamo uphefumulelwe izimbiza zesiraphu zakudala. Igama lingumbhalo womkhiqizo ocacisa umbala oluhlaza kawoyela ngaphakathi. Ngaphambili, ilogo yakhiwa kusuka esiphambanweni semithi yakha inhliziyo ehlangeneyo. Umklamo osesilinganisweni nobuciko osebenzisa umlayezo ohambisana nezempilo nokuqukethwe kwawo.

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

Yo,verde Uwoyela We-Oliva iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Yo,verde Uwoyela We-Oliva ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Yo,verde Uwoyela We-Oliva iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: The product design is emphasized by its strong green colour over white, and its concept about health as the principal brand attributes. Naming, graphic design and finishing work together showing a powerful & consistent product, which breaks the usual design concepts about olive oil.
Izilinganiso Nokupakisha: This bottle is manufactured into glass with rounded shapes, a capacity of 500ml. Its measurements are 20cm height and 7,5cm wide.
Amathegi: packaging, extra virgin olive oil, oil, food packaging, graphic design, package, packaging design
Ubuchwepheshe Bokukhiqiza: Glass. This bottle is painted in white, and printed in two colours.
Inselele Yokudweba: Our challenge was to design a new visual language in olive oil world, unconventional and fresh, in order to connect to a public which needs to feel healthy. At the same time, this design must work all over the world, and look updated, healthy and simple, according to its cost.
Ugqozi: Yo, verde produces early harvest oil collected in the month of October. The family that collects and produces the oil are farmers and pharmacists. They wanted both disciplines to be perceived in their packaging with an iconic, modern design and using visual codes little used in the olive oil sector.

Starting from this brief, it was studied which visual formula was the most appropriate to convey a message that would unite the territory of the oil and the pharmaceutical sector. The bottom line was that a good idea was to make the bottle look like a classic syrup pot. Three key elements were synthesized, the appearance of the bottle, the name and the logo. In search of simplification in the message, a simple bottle with shapes similar to that of the syrup bottle was used, painting it white, with a sober stopper without artifices. The name of the product justifies the green color of the oil inside. The logo is constructed from the pharmaceutical cross forming a pixelated heart. All these elements are integrated and linked, bringing coherence to the idea.
Ubude Bephrojekthi: The project started in November 2016 and finished in February 2017 in Úbeda.
Ukuhamba Kokusebenza: The bottle is easy to handle because of its reduced measurements. The screw cap is a non-refillable and anti-drip one, which allows to have a comfortable and delightful experience while serving. This Extra Virgin Olive Oil just can be bought in pharmacies, health stores, and own website.
Amakhredithi Ezithombe: Fotógrafo: Balta fotografo