由設計師 Fengfeng Chen 創作嘅 We Jewelry 零售空間係備受推崇嘅 2020 A' Design Award 銀獎得獎作品，獲獎類別為室內空間及展覽設計。

銀室內· 2020

We Jewelry 零售空間

由 Fengfeng Chen

客戶: We Jewelry

室內類別嘅 A' Design Award 銀獎得獎者

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經驗證嘅獲獎者

驗證設計 #101137 嘅獲獎狀態

訪問網站喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 We Jewelry 零售空間

We Jewelry係為一個珠寶品牌設計嘅零售室內空間，位於中國福州。店鋪面積45平方米。展示櫃以旅行箱為造型，並嵌入貨架之中，令有限嘅空間可以展示更多產品。櫥窗同櫃身上嘅金屬鉚釘增添咗精緻嘅細節。櫥窗運用格子圖案，白色為開放格，橙色為封閉格。烈焰橙係整個空間嘅主色調。設置咗唔同色溫嘅光源，令珠寶顯得更加閃亮奪目。

榮譽認可

關於A' Design Award 銀獎

We Jewelry 零售空間是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計We Jewelry 零售空間將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。We Jewelry 零售空間是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: The positioning and style of WE for the Finnish light luxury brand determine that this brand will be the trendsetter in the jewelry industry. While maintaining the original position of the brand, add fresh creativity and design. With the new concept to redefine fashion, evolution into modern, young, simple, trend of the spatial visual experience. From the raw material to the collocation to the choice of process, to the details of the carving. Step by step to create a sense of brand space vision.
尺寸同包裝: The site area is 45 square meters
標籤: Jewelry retail space, jewelry, fashion, travel case showcase, display design
生產技術: In order to present products and guiding customer experience, window elements into the design of grid, will be closed in the narrow space vision, with orange visual impact, guide customers in addition to other thoughts, immersed in a series of products of scene display daydream, make customers have rhythm, coordination and administrative levels, and target goods easily. Uniform arrangement of multiple grids, white for open grid, orange for closed grid, flexible distribution greatly enhanced the use of functional applications.
設計挑戰: WE mainly focuses on fast selling mode. In order to present jewelry in a limited space, WE embedded the display cabinet in the bookshelf, so that it can display more jewelry and satisfy the visual effect of decoration in the store. The combination of showcases and suitcase elements of all products, the classic elements of metal rivets to create brand characteristics. The design of metal rivets in the window and display cases reflects the noble feeling and delicacy of WE brand in details.
研究: Research jewelry display space form and the ratio of light design, different jewelry demand is different to the requirement of storefront and lighting, through the size of the shelves, materials and lights made in-depth understanding, elevation under the lights placed at the top of the front, make storefront jewelry reaches a certain brightness, front end also design the different color temperature of light source light, color temperature is 2700 k, 3000 k, 4500 k, 6000 k, with different colors more bright color temperature to make jewelry.
靈感: Busy life brings great pressure to people, produce from this to use travel case "the design inspiration that displays cabinet body for the theme, this element is integrated in" go shopping "in this kind of decompression way, formed a kind to let consumer place oneself in with" vacationing wind "in comfortable feelings. Classic element and metal rivet build brand characteristic. The design of metal rivets in the window and display cases reflects the noble feeling and delicacy of WE brand in details.
項目時長: November 2019 / fuzhou city, fujian province, China
操作流程: Orderly colour theme can give whole field with thematic bright, orderly visual effect and strong wallop. The theme color of this shop is burning orange, but rely on a kind of "anxious feeling" temperament route. The king of orange department, enter can attack retreat can defend, attune is lipstick to break goods king persimmon color, earth orange, pumpkin color, attune is classic temperament maple leaf brown, caramel color, warm coffee color. More refined than bright orange, but also romantic, warm, enthusiastic, retro, with a touch of showiness.
專利: For no
團隊成員: Weng HuanLi
圖片來源: Image #1: Photografer Li Di, We Jewelry, 2019.
Image #2: Photografer Li Di, We Jewelry, 2019.
Image #3: Photografer Li Di, We Jewelry, 2019.
Image #4: Photografer Li Di, We Jewelry, 2019.
Image #5: Photografer Li Di, We Jewelry, 2019.