Bridgenext 嘅作品 Saia 100 Year Museum Truck 流動展覽

由設計師 Bridgenext 創作嘅 Saia 100 Year Museum Truck 流動展覽係備受推崇嘅 2024 A' Design Award 鐵獎得獎作品，獲獎類別為廣告設計。

鐵廣告· 2024

Saia 100 Year Museum Truck 流動展覽

由 Bridgenext

客戶: Bridgenext

廣告類別嘅 A' Design Award 鐵獎得獎者

51,149

經驗證嘅獲獎者

驗證設計 #159049 嘅獲獎狀態

喺 A' Design Award 查看新聞稿獎項徽章

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設計

關於 Saia 100 Year Museum Truck 流動展覽

Saia百年博物館卡車展示咗Saia LTL Freight一個世紀嘅歷史，連同互動嘅貨運相關文物同埋卡車司機模擬器。呢個流動卡車博物館令參觀者沉浸喺一個經典嘅美國成功故事入面。由賣農產品到成為物流巨頭，每個里程碑，由大蕭條到1980年嘅《汽車運輸法》，都反映咗美國歷史上嘅關鍵時刻。呢個概念同美國汽車工業緊密交織，從其動態發展同不斷演變嘅趨勢中汲取靈感同協同效應。

榮譽認可

關於A' Design Award 鐵獎

Saia 100 Year Museum Truck 流動展覽是 A' Design Award 鐵獎得主，這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Saia 100 Year Museum Truck 流動展覽將成為一件備受推崇、令人欽佩且被珍愛的創作，既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐，並擁有與專業知識和才華相結合的稱職技術特性。Saia 100 Year Museum Truck 流動展覽因其嚴謹而受到尊重，旨在提供有助於讓世界變得更美好的生活品質改善。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: "Embark on a Century Long Journey, A Masterpiece Unveiled in Motion." The museum showcases Saia's history, brand artifacts and memorabilia, and immersive trucking experiences. The timeline highlights Saia's alignment with its rich history. The simulator offers a gaming experience with a livestreamed perspective. The artifacts educate nationwide about Saia and the trucking industry. The truck museum travels the country, engaging people with Saia LTL Freight and the American trucking industry.
尺寸同包裝: Truck Weight Capacity - up to 44,000 lbs. Length x Width x Height (at door) - 53 x 99 x 110 inches Width x Height (inside) - 100 x 110 inches Type - Mobile Truck Museum
標籤: Museum, Logistic, Truck Museum, Mobile Museum, American Trucking History, Interactive Exhibition
生產技術: Ceiling Panels - Pantone Cool Gray 10 U Color 818387. Heat and AC throughout interior of museum. Generator to power entire truck. Track lighting in ceiling. Gobo projector with Saia logo projected onto floor. Floors finished. 4 speakers in ceiling with Bluetooth capability. Ambient sound will be played through the experience. Decal floor vinyl. LED strip light on both sides of ceiling. Exit sign with emergency lights. Inventory with backup battery.
設計挑戰: With a century-long legacy, many historical facts and photos have been lost over time, leaving only a sparse collection remaining. To curate our exhibition, we delve into U.S. transportation history to recreate the context. Extensive fact-checking with experts is imperative. Collecting data from employee submissions is time-consuming, while aiming to enrich with interactive elements. Beginning with a reconstructed truck filled with crops, we transport visitors through a century of memories.
研究: Saia 100-year celebration began in late 2023 with mobile museums highlighting the past, present, and future. Analyzing Audience Over Indexes revealed Saia's strong alignment with Veterans and At Risk Youth. Supporting multiple charities bolsters corporate ethos. We transformed a Saia trailer into a mobile museum, engaging communities nationwide with interactive historic timelines. The mobile museum showcases Saia's history, offering Kid-focused, Saia's History, and Employee recognition exhibits.
靈感: The concept intricately intertwines with the automotive industry in the United States, drawing inspiration and synergy from its dynamic landscape and evolving trends. The museum immerses visitors in a classic American success story, tying back to Saia humble beginnings and contributing to its overall success and longevity. From selling produce to becoming a logistics giant, each milestone, from the Great Depression to the Motor Carrier Act in 1980, reflects pivotal moments in trucking history.
項目時長: The truck's tour route includes key cities nationwide and active markets, totaling 34 stops and covering 11,087 miles per year.
操作流程: Saia truck models' evolution and a shadowboxed Saia uniform are featured. A 70-inch screen, resembling a billboard, plays Saia ads from the 60s to the present. The simulator, previewed by a CCTV screen, offers a gamer's perspective. Visitors interact with elements like a tethered vegetable, truck locks, and seatbelts. The child-friendly pegboard depicts "The Life of A Shipment," while interactive signs, doors, and metal trivia flaps engage visitors. Pallets with ratchet straps illustrate safety.
團隊成員: Bridgenext
圖片來源: Bridgenext