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Jesseter Wang and Hannah Sun 嘅作品 Once Upon a Rabbit 動畫短片

由設計師 Jesseter Wang and Hannah Sun 創作嘅 Once Upon a Rabbit 動畫短片 係備受推崇嘅 2026 A' Design Award 銅獎 得獎作品,獲獎類別為 電影設計。


銅電影· 2026

Once Upon a Rabbit 動畫短片

由 Jesseter Wang and Hannah Sun

電影 類別嘅 A' Design Award 銅獎 得獎者

5,359

色彩

設計

關於 Once Upon a Rabbit 動畫短片

《Once Upon a Rabbit》係一個動畫設計項目,靈感嚟自元宵節嘅文化細節同童年嘅視覺回憶。作品透過立體造型同手繪質感嘅融合,建立出一種柔和而富表現力嘅視覺語言,營造出既有結構感又充滿趣味嘅畫面。當中反覆出現嘅元素,例如兔仔同湯圓,用作視覺焦點,而動態、節奏同構圖則強調氛圍同連貫性,最終成就一個扎根於溫暖、親切同文化共鳴嘅完整設計體驗。

榮譽認可

關於A' Design Award 銅獎

Once Upon a Rabbit 動畫短片是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計Once Upon a Rabbit 動畫短片將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。Once Upon a Rabbit 動畫短片出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
Once Upon a Rabbit is an animated short inspired by childhood memories and subtle cultural details of the Lantern Festival. Guided by the recurring presence of the rabbit and tangyuan (rice balls), the film unfolds as a sequence of connected moments that gradually lead toward a shared table. The piece emphasizes emotional flow and visual association over explicit storytelling, capturing the lively warmth of the Lantern Festival.
尺寸同包裝
16x9 video file
標籤
Animation, Motion Design, Illustration, Culture, Year of Rabbit
生產技術
The project was produced using a hybrid 3D and 2D animation workflow. Core scenes and motion were created in Cinema 4D, with a focus on modeling and animation. The renders were then composited in Adobe After Effects, where textures, graphic details, and subtle motion accents were added to achieve a cohesive, handcrafted visual quality.
設計挑戰
A key creative challenge was achieving a sense of warmth and human touch within a digitally constructed visual environment. The project sought to avoid a rigid or overly polished appearance by introducing texture, softness, and brush-like qualities into form and motion. Balancing control and imperfection required careful visual restraint, ensuring the imagery remained expressive and inviting while maintaining coherence and clarity throughout the animation.
研究
This project is based on exploratory design research focused on visual expression and cultural memory. The objective was to understand how abstract form, color, and motion could evoke familiarity associated with the Lantern Festival without relying on literal depiction. The research was conducted through visual experimentation, reference studies, and iterative sketching using digital tools. Observations were drawn from personal memory, cultural imagery, and repeated motion tests. The results informed a visual language that balances simplicity and expressiveness, demonstrating how motion design can translate shared cultural atmosphere into an accessible and emotionally resonant visual experience.
靈感
Once Upon a Rabbit was inspired by childhood memories and subtle cultural details of the Lantern Festival. The project explores the use of 3D techniques rendered with a 2D sensibility, creating a vivid yet dreamlike visual language reminiscent of childhood doodles. By prioritizing mood, memory, and shared cultural experience over literal representation, the work aims to evoke a sense of warmth and nostalgia through motion.
項目時長
The project was developed and completed in 2023 as an independent animation project, produced remotely.
操作流程
Motion unfolds through a sequence of gentle transformations, where shapes, colors, and motifs transition fluidly between scenes. Visual elements expand, contract, and reorganize to guide attention and create continuity, allowing the design to feel cohesive while maintaining a sense of lightness and rhythm throughout the experience.
團隊成員
Jesseter Wang,
Hannah Sun
圖片來源
Direction / Design / Animation: [Jesseter Wang & Hannah Sun]
Music / Sound: [Davis Aguirre]

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